Design Thinking Introduction 設計思考簡介

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Transcript of Design Thinking Introduction 設計思考簡介

Design Thinking Workshop

3/10 Wayne & Rax

Activity

Wayne Chung

NTU d.thinkingNTU IM

Rax Liu

NTU D-School

NTU IBNTU d.thinking

Agenda Wallet

Introduction

Idea Redefine

Introduction“

”— Thomas Edison

before talking about design thinking…

Design?What is

may be a product

may be a fashion show

may be an interior design

may be a social experiment

......

Prof John Heskett (1937 – 2014)

“Designers — Think Big! ” 2009Tim Brown

“ —

“”

— Tim Brown

Tim Brown? ?

VS

Design Process

3 mindsets 1 process

Mindsets

1. Human Centered (

2. Learn by doing

3. Fail early, Fail Often

“Human Centerd”

User Testing

“Learn by doing”

Air NZ and IDEO

Air NZ and IDEO

“Visual Thinking”

“Fail Often, Fail Early”

Mindsets

1. Human Centered (

2. Learn by doing

3. Fail early, Fail Often

design thinking process(1 process)

設計思考是產生設計的一套系統

了解「人」

定義問題

發想點子

製作原型

測試原型

Gift Giving