任务型教学中任务设计与课堂实践探索广东外语外贸大学英文学院

冯蔚

Overview

编写思路与框架课堂实践与演示探索与平衡

Background AdvertisingSportsJobsGenerations and the FamilyHistory and GovernmentTourismEnvironment and ResourcesPsychology

Framework（ I）： Teaching Goals教学目标

内容目标认知目标语言目标

Framework（ II）： OutlinePart I：What is a good advertisement?

立场、历史、技巧及分析Part II: Behind a good advertisement

市场细分、定位及广告的价值Part III: Advertisement and Culture

广告与文化、中英文广告差异Project

Framework（III）：task set启动

头脑风暴：广告的标准目标

阅读：什么是好广告语言形式

篇章中的近义词及上下义词巩固和拓展

Classroom Application and Observations

Students as active and collaborative learners

Teacher as an organizer, facilitator and counselor

Useful words and expressionsGeneral: impressive, original, inspiring,

exciting, uplifting, enchanting, charmingBoring, depressing, confusing, plain

Text: Profound, inspiring, evocative, crisp, eloquent, convincing, poetic, succinct, Lengthy, pointless, ornate, banal, cliche

Picture: Colorful, cheerful, intriguing, bewitching, fascinating, overwhelming, eye-catching, engrossing, disturbing, calming, hypnotic, artistic, avant-garde, abstract, accessible, richDull, disgusting, nasty, obscene

Framework（ II）： OutlinePart I：What is a good advertisement?

立场、历史、技巧及分析Part II: Behind a good advertisement

市场细分、定位及广告的价值Part III: Advertisement and Culture

广告与文化、中英文广告差异Project

Summary任务系列的关系：启动、目标、语言形式、巩固与拓展有机结合目标多层次，活动多样性，评估及时，促使学生全面发展激发学生自主性和创造力，老师和学生都有成就感

Reflections

内容与语言流利与准确语言与非语言课内与课后老师与学生