Alphaeon

10
Social Commerce Ecosystem Disrupting SelfPay Healthcare CONFIDENTIAL

Transcript of Alphaeon

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Social Commerce Ecosystem

Disrupting Self‐Pay Healthcare

CONFIDENTIAL

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Of Doctors, For Patients

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ALPHAEON’s Crowd-Sourced Operating Model is Driven

by a Large and Growing Network of Leading Physicians

1) 2014 ASAPS Statistics, American Society of Aesthetic Plastic Surgery; 2) Comprehensive Refractive Market Report, Market Scope; 3) 2013 Dermatology Market Overview, IBIS World;

Note: Represents ShoutMD® membership in US only, as of July 31, 2015; excludes membership from non-core specialties (eg. orthopedics, Cosmetic Dentistry, ENT)

Plastic Surgery Ophthalmology Dermatology2,200 US Aesthetic Plastic Surgeons(1) 3,500 US Refractive Ophthalmologists(2) 1,920 US Cosmetic Dermatologists(3)

ShoutMD® connects & aligns these physicians, whose purchases represent a significant share of each specialty market

Plus: Growing Presence in COSMETIC DENTISTRY and ORTHOPEDICS

40% 38% 21%

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ShoutMD®

Engagement is Supported by a Sticky Points

System, Rewarding Activity Valuable to the Company

and to the Physician Community…

Each User’s ShoutScore is prominently displayed along with their investment

status and purchase history……With a clear breakdown of

how points are earned

112.0KPTS

60.4K

-79.6KPTS

28.0KPTS

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…Through Increased Community Status, Product

Discounts, and Patient Lead Generation

Tier-based point rankings grant

rewards

Direct-to-Consumer Brand campaign drives patients to

ALPHAEON Physicians, ranked according to their ShoutScore

Set Discount % Based for each ShoutMD Tier Score

Product DiscountsNew Patient Leads through

ALPHAEON’s Find a Physician

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ShoutMD®

Elite Physician Users May Earn an ALPHAEON-

Branded Franchise through the Accumulation of Shout

Points and Standards Certification

ShoutMD users who achieve five

stars begin to accumulate

Shout points for DIAMONDS

Once three diamonds are

achieved, their practice is eligible to be converted into an ALPHAEON-branded

practice

102,377

102,377

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The ALPHAEON Brand Will Anchor the Value of

Specialty Physician Practices

An ALPHAEON-Branded practice becomes a transferable asset

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ALPHAEON’s Direct-to-Consumer Marketing Campaign

in Q4 2015 Will Introduce the World’s Leader in

Lifestyle Healthcare

Increased consumer awareness & lead generation for ALPHAEON physicians

Increased physician membership and higher engagement

Amplified value of Shout points

Development of high-value consumer database

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The Concurrent Launch of the Consumer App Will

Provide Patients Seamless Access to Wellness,

Beauty, and Performance

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ALPHAEON is Uniquely Positioned to Lead a Massive

and Largely Untapped Market

1World Bank, 2013 US GDP2Center for Disease Control and Presentation, 2013 Total US Healthcare Expenditure3Management Estimate: projected set of healthcare expenditure sourced from patient; includes deductibles

United States Economy:

$16.8 Trillion1ALPHAEON Poised to Lead

$1.6T Market…

Healthcare$2.9T2

Self-Pay Healthcare

$577B3Wellness$1.0T

$1.6T

Self-Pay Healthcare $577B

…targeting the Top 20% of the 1.3 Million Specialty

Physicians Globally