FGL and Sergey Batishchev: FGL opens the door to big money with EasyLicense

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FGL предоставляет возможность неплохо заработать с EasyLicense Sergey Ba>shchev, Indie Chris Hughes, FGL Cofounder

description

Currently, many large companies and sponsors have so many restrictions and requirements that it makes it difficult for them to license games from independent developers. FGL’s EasyLicense allows developers to be able to work with these companies and have their games licensed and sponsored… well… easily. Attendees will learn about the inner workings of FGL’s EasyLicense system, how FGL actively markets and sells games, and how EasyLicense helps developers reach buyers/sponsors that are otherwise very hard to reach.

Transcript of FGL and Sergey Batishchev: FGL opens the door to big money with EasyLicense

Page 1: FGL and Sergey Batishchev: FGL opens the door to big money with EasyLicense

FGL  предоставляет  возможность    неплохо  заработать  с  EasyLicense    

Sergey  Ba>shchev,  Indie  Chris  Hughes,  FGL  Co-­‐founder    

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Давным-­‐давно  @FlashGamm/Kyiv  2011  by  MerlinGore  

 

Sponsorship    ninja  

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Dev   Sponsor  

Auc>on      &      Game  Shop  

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FGL:  Myths,  Trends  and  Facts  Легенды,  Тренды,  Факты  

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Do  sponsors  s>ll  use  auc>on?  

 Спонсоры  заходят  на  

аукцион?  

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Games  not  yet  sold  -­‐  16.55  views  on  avg  Game  sold  -­‐  36.6253  views  on  avg  

“Good”  (ER  7)  games  

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Bids  Placed  

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Jan-­‐Apr  2012:  590  Jan-­‐Apr  2011:  678  Jan-­‐Apr  2010:  536  

Newly  Added  (ER  7)  games  

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Bids  Accepted  

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Is  game  shop  useful?    

От  геймшопа  есть  толк?  

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Что  же  изменилось  в  2011-­‐2012?  

 Anything  new    in  2011-­‐2012?  

 

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Gluey  1  +  Gluey  2  $1  400  

$18  621  

$19  354  

$20  000  Ads  

EasyLicense  

Non  Exclusive  

Primary  

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17  customers  paid  $1MM  on  Easy  License  Deals  in  2011  

 17  клиентов  заплатили  $1млн  разработчикам  по  лицензиям  Easy  License  в  

2011    

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1  What  is  Easy  License?  Что  такое  Easy  License?  

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2  Easy  License  in  Ac>on  

Easy  License  в  действии  

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3  How  do  I  start  using  it?  Как  подключиться?  ;-­‐)  

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Easy  License  is  …  Easy  ;-­‐)  

FGL  

Dev  

Sponsor  

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New  Customers        Новые  клиенты  

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Bulk  Purchase  are  Easier  Покупать  много  игр  –  проще!  

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Easy  Paperwork  and  Payments  Меньше  бюрократии  и  проще  платежи  

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Easy  License  in  Ac>on  Easy  License  в  действии  

 

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Need  constant  game  flow  Need  $3mln  insurance  coverage  

Payout  so  far:  $100K  and  growing  (rev  share)    

Постоянно  требуются  новые  игры  Страхование  ответственности  $3  млн    

Разработчики  получили:  $100K+  (rev  share)  

Customer  A  

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Exis>ng  FGL  Sponsor  Eliminated  complex  payment  process  

FGL  can  pay  dev  promptly    

Активный  FGL  спонсор  Меньше  бюрократических  проблем  

Оплата  теперь  практически  мгновенная    

Customer  B  

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Needed  games  for  “reskins”  $5-­‐10K  per  game  

FGL  keeps  selec>ng  the  games  for  them    

Приобретает  лицензии  на  ре-­‐скин  $5-­‐10K  за  игру  

Лицензирование  продолжается  

Customer  C  

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What  Do  Customers  Want  Today?  

 Что  клиенты  ищут  

сейчас?  

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Sport  Games  Card  Games/Poker  Casino  Games  Word  Games  

Innova>ve  Puzzles  Time  Management  

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Growing  Trend:  Mobile  

Contracts  for  mobile  ports  Mobile  rights  

Unusual  pla�orms  and  devices      

Портирование  на  мобильные  устройства  Права  на  портирование  

Нестандартные  платформы  и  устройства      

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3  Boring  Legal  Things  *  

*  Informal  explana>on!  ;-­‐)  Read  your  contract!    

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Your  Easy  License  Contract  

Licensing  deal  with  FGL    

NDA    

No  infringement  on  others  copyright  

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US  Tax  Paperwork  FGL  need  signed  W8BEN  form  

 FGL  can  help  you  get  EIN  

 Need  W8BEN  only  once  for  all  games  

 

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FGL  also  has  Proxy  Pay  

FGL  

Dev  Sponsor  

$$$   $$$  

Contract  

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What  do  I  do?  Что  делать?  

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 Careful  with  Exclusives!  

 Осторожно  с  

«эксклюзивами»!  

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Put  Your  Game  to  Game  Shop  

Добавьте  игру  в  game  shop  

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Ask  Sponsors  about    Easy  License/Proxy  Pay  

 Спрашивайте  спонсоров  об  Easy  License/Proxy  Pay  

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Contact  FGL  

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Ques>ons?    

[email protected]  sba>[email protected]