Dermveda

DERMVEDADriven by our mission to educate and improve health from the skinside out

© 2017 Dermveda, Inc. 2

Making skin health research accessible to all

Committed community of practitioners who want better

care & resources for their patients

Promoting integrative and sustainable skin heath

solutions

THE FOUNDING TEAM

Venita Sivamani, MBACEO

Hadar Lev-Tov, MD MS, FAADDermatology Expert

Sarah Fitzmaurice, MD MS, FAADDermatology Expert

Raja Sivamani, MD MS CAT FAAD Assistant Professor of Clinical

Dermatology, UC Davis

SCIENTIFIC ADVISORY BOARD

Howard Maibach, MD FAAD Professor of Dermatology, UCSF

Melanie Sachs Esthetician: Spa & Beauty

Expert3

© 2017 Dermveda, Inc.

Judith Hellman, MD FAAD Cosmetic Dermatologist

THE LEADERSHIP TEAMDermatologists, Alternative Medical Practitioners, Technologists

Jason Derico, ND Naturopathy Expert

Joseph Alban, MS LAc Traditional Chinese

Medicine Expert

Vivian Shi, MD FAADDermatology Expert

Amy Branum, AHPAyurveda Herbal

Expert

Diana Westly, MBADirector of Product

Marketing & Strategy

David NovickiVP of Engineering

And growing!

4© 2017 Dermveda, Inc.

YOUR

PERSONALIZED +

INTEGRATIVESKIN CARE RESOURCE

WHY FOCUS ON SKIN?

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2006

It’s the #1 driver of doctor’s visits


50+ Million

IT’S NOT JUST ACNE…There is a growing need for integrative skin health information online

In 2012, Americans spent $14.7B out-of-pocket on visits to complementary practitioners and $12.8B on natural products.


113M

Dermveda is curating the largest online resource library for skin that is focused, in depth, and customized to individual needs and skin types

OTHERS

Integrative

Singular

Happy PersonalizedInfo

Confused General Info


OUR SOLUTION

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HOW IT WORKS


Personalized ContentSymptom Screening Product Matches & Reviews

MEET OUR SKIN SAVVY READERSYoga lovers, moms, and beauty enthusiasts

LOHAS: Lifestyles of Health and Sustainability account for 63M US adults, 60% of whom are women.

Women, 25 – 55,College+

$75K/year10


38M LOHAS Women

RECENT HIGHLIGHTS• 45,000+ article reads since June 2016 launch• 35+ contributing authors to Dermveda and Skintegrative• 1,000+ following on Facebook, Instragram, Twitter, and growing daily• Established Sacramento, CA headquarters November 2016


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Plug by Marie Claire on Facebook with a video of our TCM expert

(66,000 views), August 2016

Featured article in Dermascope, July 2016

ONE DAY.…Dermveda is focused on bringing positive change to how we approach our health through skin care

Drive deep user engagement

Turn users into skincare advocates

© 2017 Dermveda, Inc. 12

Well-rounded skin wellness platform

User skin profiles Multi-channel social media

interactions Skin health blogs

Personalized skin care articles Brand agnostic product

recommendations Reward based skin incentives

Unique knowledge platform bringing together consumers

and practitioners

Thank You

Dermveda.comSkintegrative.com

WE NEED YOUR HELP!

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• Are you a LOHAS or know anyone that is? Please help us connect:

• Follow us on Twitter, Facebook, Instagram: @Dermveda@Skintegrative

• Find Your Skin Type & Test Our Product Platform: Dermveda.com

• Media coverage: We would love to share our story with local and national communities! Where can we send our press release?

• Interns: Send cover letter and resume to [email protected]

• Feedback, guest authors, or ideas: [email protected]

Dermveda

Health & Medicine

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