Comm250 midterm

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How to create a posi-ve Company Culture by Amy Standage

Transcript of Comm250 midterm

Howtocreateaposi-veCompanyCulture

byAmyStandage

Asaresult,64%ofallemployeesdonotfeeltheyhaveastrongworkcultureandunhappyemployeestakefiBeenmoresickdayseachyearthantheaverageworker

Howdoyoucreateaposi-vecompanyculture?

Howdoyoucreateaposi-vecompanyculture?

Startwiththebasics.

“Cultureishoworganiza-ons‘dothings’.”

-RobbieKatanga

Cultureisconsistent,observablepaMernsofbehaviorinorganiza-ons.

Aristotlesaid,“Wearewhatwerepeatedlydo.”

Forexample,SouthwestAirlines:AirlinesareoBenhot-spotsfordissa-sfiedemployees,andthereforedissa-sfiedcustomers.SouthwestAirlinesgoesagainstthosetrendsbycommunica-ngtheirgoalsandvision.Theycreateaunifiedteamwithacommonpurpose.

Southwestgivesemployees“permission”doaliMlemoretomakecustomershappy.Employeesfeelempoweredandhelponeanothermeetthevisionofthecompany.

“Inlargepart,cultureisaproductofcompensa-on.”

—AlecHavers-ck

Secondexample,TwiMer:EmployeesofTwiMerhaverooBopmee-ngsandafocusonteam-work.TheyalsogetfreemealsattheSanFranciscoheadquartersandsomeevenhavefreeyogaclassesandextra-meoff.

TwiMer’semployeesloveworkingwiththeirtalentedteammembers.Theyfeelvaluedandpartofagreaterpurpose.

“Organiza-onalcultureisciviliza-onintheworkplace.”

—AlanAdler

FinalExample,Adobe:Adobeisacompanythatchallengesitsemployeesandgivesextratrusttotheirdecisionmakingskillsandavoidsmicro-managing.Theyencouragecrea-vity.

“PuZngtrustinyouremployeesgoesalongwaytowardsposi-vecompanyculture,becausetrustleadstoindependent

employeeswhohelpyourcompanygrow.”-hMp://www.entrepreneur.com/ar-cle/249174

CharlesGeschkeandJohnWarnock,foundersofAdobe

Moreideas:

Review:1.“Youarewhatyoudo.”Authorizeemployeestodogood.2.“Compensate.”Createaposi-ve,crea-veworkingenvironment.3.“Civilizetheworkplace.”Trustemployeestogetthejobdone.4.Communicate.5.CreateSMARTgoals.6.Showgra-tude

Informa-ongatheredfromthefollowingwebsites:

hMp://www.fastcompany.com/3020929/leadership-now/80-of-companies-dont-care-about-company-culture-do-you

hMp://www.stackhands.com/blog/company-culture/company-culture-sta-s-cs/

hMps://hbr.org/2013/05/what-is-organiza-onal-culture

hMp://www.entrepreneur.com/ar-cle/249174

hMps://www.youtube.com/watch?v=MfgD3ath4z0