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BNH LUN V TNH CCHC IM CA NGI LNH O TINI DUNGI.GII THIU S LC V CNG TY APPLE

ngy 1 thng 4 nm 1976 di tn Apple Computer v i tn vo u nm 2007Apple l tp on cng ngh my tnh ca M c tr s chnh t ti thung lng my tnh ( Sillicon Valley) San Francisco, bang CaliforniaNgi sng lp : 1. STEVE JOBS

2. STEVE WOZNIAK

3. RONALD WAYNE

4Ban lnh o : 1.STEVE JOBS

2. TIM COOK

3. PETER OPPENHEIMER

5Cc sn phm ch chtMac (Pro, Mini, iMac, Macbook, Air, Pro Xserve)

Iphone

Ipod (Shuffle, Nano, Classic, Touch)

Apple Tv

II. TIU S STEVE JOBS

Steve Jobs(24/2/1955- 5/10/2011)III. TNH CCH V C IM CA STEVEN JOBS TRONG VIC LNH OTo s t do cho nhn vin trong vic xy dng v ci tin sn phmCh trng s cn bng gia cuc sng v cng vicLm vic chm ch v nhng ngi khc s tn trng bn.Sng vi nim am m, bn s truyn cm hng cho mi ngic nhn tm bng chin thut quyn r v khen ngia ra quyt nh nhanh chng v dt khot. Bn c th thay i mi th sau

ng ch i sa cha vn . Sa cha chng ngay by giKhi bn c n by, hy s dng nTp trungn gin haChu trch nhim n cngKhi b tt hu, hy hc cch nhy xaIV. NHNG CU NI V SLOGANNHNG CU NI NI TING CA STEVE JOBS "Sng to ch l kt ni mi th vi nhau. Khi bn hi nhng ngi sng to lm th no lm nn mt sn phm, h s cm thy ngng ngng mt cht v thc ra h khng lm g c. Nhng g h lm dn sng t theo thi gian v n nh mt iu t nhin"."Lun nh rng mnh s phi cht l cch tt nht m ti bit trnh sa vo suy ngh mnh c ci g mt. Khi bn chng cn g, khng c l do no bn khng i theo chnh tri tim mnh"."Hy l thc o v cht lng. Mt s ngi khng quen sng trong mi trng m s hon ho c k vng".Bn khng th kt ni mi th nhn v pha trc, bn ch c th kt ni chng khi nhn li. V vy, bn phi tin tng rng nhng g hin ti bng cch no s kt ni trong tng lai. Bn phi tin tng vo mt iu g - linh tnh, s phn, cuc i, s nghip hay bt c iu g. Cch tip cn ny cha bao gi lm ti tht vng v n to nn s khc bit trong cuc i ca ti"."Cng vic chim mt phn ln cuc sng mi ngi v cch duy nht hi lng l lm nhng g m mnh ngh l to ln. V cch duy nht lm nhng cng vic tuyt vi l yu nhng g mnh lm. Nu bn khng tm thy l tng ny, hy tip tc tm kim, ng nn lng. Tri tim s ch li cho bn v mi chuyn s tt dn theo thi gian. V th hy quyt tm n cng. ng b cuc"."L ngi giu nht trong ngha trang khng quan trng vi ti... Khi i ng v ngh rng mnh lm iu g tuyt vi... y mi l iu ti quan trng"."Ti thy t ho v nhng iu chng ti cha lm cng nh lm. Sng to c ngha l ni 'khng' vi hng nghn th"."Ti ngh rng nu bn lm c iu g tuyt vi, ng sng vi cm xc qu lu. Hy tip tc ngh n nhng vic cn lm tip theo"."Phi ri khi Apple l iu tt nht tng n vi ti. Gnh nng thnh cng c thay th bng cm gic nh nhm ca ngi mi bt u. Ti c t do bc vo qung thi gian sng to nht trong cuc i mnh"."Cht lng quan trng hn s lng. Mt ln home-run cn hn hai ln double". (Home-run v double l thut ng trong mn bng chy)"Khi ti 17 tui, ti c mt cu ni l: 'Nu bn sng mi ngy nh ngy cui trong cuc i, mt ngy no bn s lm c nhng iu ng n'. Cu ni ny m nh ti v k t , trong sut 33 nm qua, ti lun nhn vo gng mi bui sng v t hi: 'Nu hm nay l ngy cui trong i mnh, liu mnh c mun lm nhng vic nh hm nay?' V lin tip l nhng cu tr li 'Khng'. Ti nhn ra mnh cn thay i"."Ti tin rng khong mt na nhng g khc bit gia doanh nhn thnh t v khng thnh t l s kin tr tuyt i"."Ti mun pht ra mt m thanh trong v tr".NHNG SLOGAN CA APPLETHINK DIFFERENT (Apple): Hy khc bit

Iphone th h u tin: Apple pht minh li in thoi

iPhone 3G: Chnh l iPhone ang c mong i

iPhone 3GS: iPhone mnh nht, nhanh nht

iPhone 4: Thay i tt c

iPhone 4S: iPhone tuyt vi nht

iPhone 5: iPhone ln nht

iPhone 5S: Tin v pha trc

iPhone 5C: Sc mu v hn th na

iPhone 6 / iPhone 6 Plus: iPhone ln nht t trc n nay