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【2012數位趨勢高峰論壇】商務Commerce：台灣樂天市場總經理/中國樂酷天董事長兼首席執行官...
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電子商務的數位行銷新趨勢 台灣樂天市場總經理 /中國樂酷天 董事長兼首席執行官 江尻裕一 2012 數位趨勢高峰論壇
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由《數位時代媒體群》與《台灣安吉斯媒體集團》共同舉辦的【2012數位趨勢高峰論壇】，以MEGA Marketing:4Cs為主軸，分別就《Convergence匯流》、《Commerce商務》、《Community社群》、《Connecting Dots整合》四大關鍵，勾勒出【大行銷。新面貌】！
Transcript of 【2012數位趨勢高峰論壇】商務Commerce：台灣樂天市場總經理/中國樂酷天董事長兼首席執行官...
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2. Global Rakuten Business Map 3. Social MediaSocialmediaaretakingovertheworld. 4. Summing up, Social 5. Physical World Social 6. NISUGATA for Feature-phone 7. NISUGATA for Wine Search on iPhone 8. Ubira: Rakuten O2O 9. Edy e-walletUsingcreditstoredirectcustomertoofflineshop 10. Natural DevicesSocial 11. Providing More Natural I/F 12. M-Commerce 1.5X 13. KiTeMiROOM:Online Fashion Coordinate System Automaticclothesconversion Quickbrowsingusinglargecollection WintheInteractivePaperAward Automatic ProvidecoordinateexperienceontheNET 14. KiTeMiROOM Demo:System Extension into the REAL 15. Kobo e-Reader 16. Social Shopping Social 17. Shop Together 18. Social Network Service 19. SNS MarketingFor Companies,Social Network is :1. Self owned free media2. Communication channel with customers 20. Why Facebook?Why marketing on Facebook? SNS of most members in the world More than 800M users globally 50 active users login once every day More than 7.5M active users Users spend 70B minutes on FB each month More than 3 billion contents Each user has 130 friends on average generated each montharticle 21. Power of Facebook FansSharing SpreadingFacebook Fans280,000fansNo.1inECplatform 22. Facebook Shop 23. Summing up, Social
