10

10

(tablet) (smartphone)Software as a Service (SaaS) (mobile application) (cloud computing)

1) (tablet) .. 2554 (iPad Apple) (Kindle Amazon) (e-Book) (online market place) Amazon iStore Apple (content) (netbook) (visual keyboard) 900,000

2) (smartphone) 300 5,000 (iPhone) (Sumsung Galaxy Tab) (Nokia) (androids) (application) (real time) (mobile application) (online social network) (Instagram) (Facebook)

10.1 (Online Market Trend, 2012)1) 7.2 27% 1 2) 67% 47% 39% 25% 22% 19% 15% 15% 3) (social media), (entertainment), (games), (general Information and search) (shopping) (local search) 10.1 (Online Market Trend, 2012)4) 48% 47% 46%5) 42% 23% 26% 14%

1.2 SaaS 1.2.1 Software as a Service (SaaS) SaaS SaaS (web browser) SaaS saleforce.com

1.2.2 (mobile application) (, 2554)1) 2) 3) 3G 4) 36.2 63.8 5) (online application store)

1.3 (cloud computing) (platform) (corporate users) (individual users) (Software As A Services: SaaS) 10.3

2. 2.1 (online social network) 25 .. 2555 Computer and Internet Social Networking and Forum

(%)1.Facebook62.382.Youtube20.293.Twitter1.574.Pinterest.com1.065.Yahoo! Answer1.006.LinkedIn0.797.Tagged0.668.Google+0.509.MySpace0.3910.Yelp0.362.2 (Social Commerce) (e-Commerce) (social media) (social network) WEB 2.0 (virtual marketing)

3. (business analytics) (green IT) (IT standard and IT security) (smart city) 3.1 .. 2555 3.1.1 (storage efficiency) (virtual storage) (archiving) 3.1.2 (consolidation to convergence) (sever) (Application Programming Interface :APIs) (workload)

3.1.3 (big data) 3.1.4 (virtualization migration) (reboot) 3.1.5 (cloud acquisition) 3-5

3.2 (Business Analytics :BA) BA BI (Business Intelligence: BI) BA (Return Of Investment :ROI) BA 3.3 (Green IT) (green IT) (green PC) (carbon credit) 1 6 3.4 (IT Security and IT Standard) (IT standard) ISO ISO/IEC20000 (International Standard for IT Service Management), ISO/IEC 27001:2005 (Information Security Management Systems: ISMS) , ISO/IEC 270003 (Implementation Guidance) ISMS ITIL (Information Technology Infrastructure Library) , CoBIT (IT Governance) AEC 2015 (ASEAN Economic Community 2015)

3.5 (Smart City) (smart province) 1 (wifi) 2 (management cockpit) (GIS) 3 One Stop Service Cloud Service 4

4. 5 (IBM) IBM Give in Five 5 5 (.. 2556-2560) 4.1

4.2 (biometric) (sensor) 4.3 (laptop) (Bioinformatics) 5 5,600 4.4 5 (solution) (mobile commerce)

4.5 5 (real time)

1.1 3 1.1.1 ( 8) 1.1.2 1.1.3 1.1.4 1.1.5

1.2 (Corporate Social Responsibility: CSR) (good governance)

2. 2.1 2.1.1 (recycle) 2.1.2 2.1.3 2.1.4 2.1.5 2.1.6

2.2 2.2.1 (green computer) () (e-Waste) 1) 2) 3) Liquid-Crystal-Display (LCD) Cathode-Ray-Tube (CRT)

4) 5) Power-Management 6) 7)

2.2.2 (green data center)

3. (energy efficiency) (carbon footprint)

1.1 (groupware) (virtual office) (anywhere anytime any device) (Work place)

1.2 (survival) (Strategic Information Systems: SIS)

1.3 (Transaction Processing Systems :TPS) (Management Information Systems: MIS) (Decision Support Systems: DSS)

1.4) (value)

2. 2.1 (Customer Relationship Management: CRM) 2.2 (IT Infrastructure)

2.3 (Knowledge Based Systems: KBS) 2.4

1. 21 21 1.1 1.2

1. 21 1.3 1.4 1.5

2. 2.1 (Steve Jobs) Apple 2.2 5 1) (discipline mind) 2) (synthesizing mind) 3) (creative mind) 4) (respect mind) 5) (ethical mind) 5 2.3

3. 3.1 3.2 3.3

4. 4.1 4.2 4.3 4.4 4.5