Jiaqi Huang (jiaqih)

By

Products

WeChat

Chat Share Moments WeChat Pay

WeChat Official Account Services

Classic designs Shop New Arriavls

My order

Discover

Officially certificated Customized Menu Buttons Embedded in WeChat

History

1998 1999 2001 2004 2008 2011

• Founded byHuateng Ma

• Mobile market

• QQ reached 430M users

• IPO in Hong Kong

• China’s first profitableinternet company

• Launched messagingsoftware QQ

History

50195

396500

650

0

200

400

600

800

WeChat Monthly Active Users (MAU)

Business model

• Ads • In-App Purchase • In-App Purchase

Financial Info$ 5 Billion in 2015WeChat

Secret Sauce

800M

•Aggregation

•Users

Competition

?

Competition

?

Competition

Competition

VS

Competition

VSOnlineShopping SiteUser Base

SocialNetwork

PredictionChina

One app covers all categories

?

Thank You

Q & A

References

https://www.techinasia.com/5-years-of-wechathttps://en.wikipedia.org/wiki/Tencent#Historyhttps://uxdesign.cc/wechat-the-invincible-app-a-key-to-business-success-in-china-8e9a920deb26#.fmpugitm7http://www.wsj.com/articles/asian-messaging-platforms-generate-more-revenue-than-u-s-peers-consultant-says-1445385197