Copyright © 2017 Paths for All

Delivering sustainable travel

behaviour change- lessons from

Scotland’s Smarter Choices Smarter

Places Programme

Stuart Douglas SCSP Manager

Copyright © 2017 Paths for All

Background

Three case studies:

– Midlothian

– Moray

– Dumfries & Galloway

Looking forward

Paths For All

Copyright © 2017 Paths for All

SCSP

outcomes

Changes in knowledge, attitudes and beliefs towards

sustainable travel choices

Increased walking and cycling modal share for short local

journeys

An increase in other sustainable travel choices for longer

journeys, i.e. public transport and car share

Reduced car use for short local journeys

Reduced driver only journeys

Building an evidence base for interventions

Smarter Choices,

Smarter Places

2016/17

THE FUNDING:

£9.8m Total spent on

‘smarter measures’

£4.7m Grant Fund

£5.1m Match Funding

184Active &

sustainable travel

initiatives across

Scotland

SMARTER CHOICES, SMARTER PLACES PROJECTS

• Public awareness events

• Personal travel planning

• Signage & mapping

• Car clubs

• and lots more

• School travel campaigns

• Workplace travel campaigns

SUPPORTS OVER

Branding & Marketing Campaign

Signage & mapping

Car club, car-share

School-based activities

Community engagement

Public transport support

Challenges

Change

Political commitment

Executive commitment

Capability

Baseline data

Out and

About

Eskbank

0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0%

Car sharing

Car (driver,alone)

Bus

Cycling

Walking

Travel from home to the station

2017

2016

Newtongrange

0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0%

Car sharing

Car (driver,alone)

Bus

Cycling

Walking

Travel from home to the station

2017

2016

Gorebridge

0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 70.0%

Car sharing

Car (driver,alone)

Bus

Cycling

Walking

Travel from home to the station

2017

2016

123 ROUTES

Greenyards Primary

2016 2017

Walk 42% 49%

Cycle 13% 10%

Scooter 10% 5%

Park & Stride 14% 20%

Total Active Travel 79% 84%

123 ROUTES

New Elgin Primary

2016 2017

Walk 51% 64%

Cycle 5% 4%

Scooter 4% 2%

Park & Stride 8% 20%

Total Active Travel 68% 91%

Beat the Street

Gender

Age

Deprivation

Beat the

Street

2015

Annan

56% said they travelled less by car

90% said they walked more

Dalbeattie

54% said they travelled less by car

91% said they walked more

Beat the

Street

2016Stranraer

Proportion of people walking 15 minutes or

more for 5 to 7 days increased from 58% to

69%

Number of people travelling by car for 15

minutes or less decreased by 10%

People refraining from using public transport

increased from 79% to 89%

Looking

Forward

Focus on distinct communities

Clear logic map for interventions

Partnership working is effective

It takes longer than you think

Its about people

Thank You

Stuart Douglas, SCSP Programme Manager

stuart.douglas@pathsforall.org.uk