DellDellDellDell()DellSWOTDell

Dell() Round RockDellDellDell200757490,400

() Dell1984Michael DellDell Dell Dell

() DellMichael Dell19841,000

() Dell13DellAPCC(Asia Pacific Customer Center)&APCC2CCC(China Customer Center)

() DellAPCCCCC80%

() Dell1994www.dell.com1996DellEx DellPremier.Dell.comDell

() Dell2004

() DellDellDell DellDell2599Dell

() DellDell

() Dell500

Dell

Dell200722~2009130Dell

Dell200722~2009130Dell

Dell200722~2009130Dell

DellOEM (1988~1997)ODM (1997~2002)JDM (2002~2003)IDM (2003 start)Dell

()OEM(1988~1997)DellDell()ODM(1997~2002)DellDellDell

()JDM(2000~2003)Dell()IDM(2003)DellDell

Dell

1.2.BTOBuild to Order

1. 2.Dell

1.2.3.

Dell

DellPC

()

Dell17~28%DellDellPC

PC()CPU(CPUIntel)

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()

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DellSWOT3 SWOT

(Strength)1.Dell2.Dell 3.Dell(build to orderBTO) 4.Dell

5.Dell6.DellDell7.Dell

(Weakness)1.2.

(Opportunity)1. 2.Dell 3.Dell

(Threat)1.Dell 2.Dell3.DIYDell

Dell1.

2.

3.

4.

()(exCPU)

()

()Dell1Break-Fix2In-Factory3On-Site4Professional Consulting

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Dell 94942003/11/27http://tw.knowledge.yahoo.com/question/question?qid=1607123005186http://tw.knowledge.yahoo.com/question/question?qid=1005031807065http://tw.myblog.yahoo.com/jw!9LfaNdeGBRuuHPfhuFnn2EEMqdO8/article?mid=1666

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