Alumni, Employer, and Site Supervisor (AESS) Surveys School ...
Xurtle Surveys
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21-Oct-2014 -
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Business
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Transcript of Xurtle Surveys
![Page 1: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/1.jpg)
tics
Valuable Customer Communications with a Unique Survey Tool
![Page 2: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/2.jpg)
Plug Xurtle Surveys into your digital communications and add a powerful new marketing weaponHere are some ways to enhance your marketing toolbox…
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• Website Usability and Satisfaction Plug-in
• Mobile Customer Engagement Tool• Brand-Lift Measurement Instrument• Market Research Tool• Re-Targeted Customer Feedback
System
![Page 4: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/4.jpg)
“Typical Web Analytics tell us what people do on our website, but I don’t know why and if they even like the site”
![Page 5: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/5.jpg)
Contextual, two-way communications are better tools for measuring website satisfaction
![Page 6: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/6.jpg)
Xurtle Surveys are distributed to several pages throughout a
website, and work as one opinion-collection tool, supplying
business owners contextual feedback and providing customers a
better user experience than pop-ups
![Page 7: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/7.jpg)
See What Your Customers ThinkXurtle Surveys collect customer satisfaction and demographic
data so you know you’re addressing your audience properly
![Page 8: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/8.jpg)
• Website Usability and Satisfaction Plug-in
• Mobile Customer Engagement Tool• Brand-Lift Measurement Instrument• Market Research Tool• Re-Targeted Customer Feedback
System
![Page 9: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/9.jpg)
“My customers tell the whole Internet their opinion of my business before they tell me”
![Page 10: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/10.jpg)
Let Consumers Use Their Mobile Device to Provide Real-Time, Actionable Feedback
![Page 11: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/11.jpg)
Invite your customers to a branded, mobile experience that promotes loyalty and reinforces your brand
Customers scan a code on a receipt, wall poster, or card …
…and interact with feedback tools and other engagement platforms such as social media, special offers, etc.
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• Restaurant Service Feedback From the Table• Hotel Satisfaction From the Airport Shuttle• Retail Feedback As They Unpack Their Bags
![Page 13: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/13.jpg)
• Website Usability and Satisfaction Plug-in
• Mobile Customer Engagement Tool• Brand-Lift Measurement Instrument• Market Research Tool• Re-Targeted Customer Feedback
System
![Page 14: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/14.jpg)
“We spend a ton on display ads. But are they working?”
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Measure the effective brand lift of creatives and campaigns…
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Test different creatives before running the full campaign
One audience sees one ad…
Another audience sees another ad…
And a third audience hasn’t seen either ad…
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…Then, everyone sees a brief survey. Did the message lift the brand? Did one creative sell the
brand better than the other?
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Xurtle Displays help identify the creatives that will work while
isolating the quality audiences
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Make the Most of the Spend and Increase ROI
Xurtle Displays help find the right blend for the campaign
![Page 20: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/20.jpg)
• Website Usability and Satisfaction Plug-in
• Mobile Customer Engagement Tool• Brand-Lift Measurement Instrument• Market Research Tool• Re-Targeted Customer Feedback
System
![Page 21: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/21.jpg)
“We want to know more about our potential customers without spending a fortune.”
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Access the voices of a huge, targeted audience…
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Display a Xurtle Survey to a targeted audience and get fast results
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A Xurtle Display is the tool for simple, fast, affordable Market Research
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• Website Usability and Satisfaction Plug-in
• Mobile Customer Engagement Tool• Brand-Lift Measurement Instrument• Market Research Tool• Re-Targeted Customer Feedback
System
![Page 26: Xurtle Surveys](https://reader034.fdocument.pub/reader034/viewer/2022051322/54457b68b1af9fcb068b456e/html5/thumbnails/26.jpg)
“Too many people leave our site without buying anything.”
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Open the gateway for online feedback from your non-buyers
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Re-targeted surveys ask your would-be customers directly why they didn’t buy
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Win Back Customers, Increase SalesXurtle Displays let you open the door of communication
with more online customers
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Xurtle Surveys take your marketing efforts to the next level and make the most out of your marketing spend.
• Collect Customer Satisfaction• Engage Brick and Mortar Customers On Site• Measure Brand Lift• Conduct Targeted Market Research• Meet and Exceed your Customers’ Expectations