Vietnamese and daily transportation
-
Upload
qme-vietnam-market-research -
Category
Automotive
-
view
1.238 -
download
0
Transcript of Vietnamese and daily transportation
![Page 1: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/1.jpg)
Your sub-title hereVietnamese and daily transportation - 8% people drive motorbike more than 10 years do not have driving license
![Page 2: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/2.jpg)
Survey information
• Survey about Vietnamese and daily transportation• Sample size: 665 people • Respondent criteria: 18-49 years old• Area: Nationwide• Conducted time: Dec 16th – 18th
![Page 3: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/3.jpg)
Executive Summary
• 8% people drive motorbike more than 10 years do not have driving license
• “Petrolimex (PJICO)” is the most popular motorbike insurance company
• “Bảo Việt” and “Petrolimex (PJICO)” are sellable in every channels and places
• 26% buy motorbike insurance from BIDV with the price of 96,000VND
• “200,001-300,000VND” is the average spending to refuel motorbike per month and change lubricating oil every 1500-2000km
• 25% people violated traffic many times yet never get caught by the police
![Page 4: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/4.jpg)
Which of following transportations do you use the most and for how long?
Car
Taxi
Taxi motorbike
On foot
Bus
Bicycle
Motorbike
0%
1%
1%
6%
7%
8%
77%
Transportation
Less than 1 year
1-3 years
4-6 years
7-10 years
More than 10 years
7%
23%
31%
21%
19%
Motorbike driving du-ration
“Motorbike” is the most popular transportation for Vietnamese and 31% have been driving it for 4-6 years
![Page 5: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/5.jpg)
Which brand is your motorbike?
62% 23%
6% 4% 3%
![Page 6: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/6.jpg)
Which brand is your motorbike?
Others
Piaggio
SYM
Suzuki
Yamaha
Honda
1%
6%
4%
3%
14%
72%
0%
1%
7%
5%
34%
54%
3%
1%
4%
10%
25%
58%
South Middle North
“Honda” is the most preferable brand for Vietnamese; especially in the North
![Page 7: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/7.jpg)
Do you have motorbike driving licence?
Yes No
71%
29%
84%
16%
94%
6%
100%
0%
92%
8%
Less than 1 year 1-3 years 4-6 years7-10 years More than 10 years
8% people drive motorbike more than 10 years do not have driving license
![Page 8: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/8.jpg)
Do you have motorbike insurance?
Yes No
85%
15%
84%
16%
88%
12%
91%
9%
89%
11%
Less than 1 year 1-3 years 4-6 years7-10 years More than 10 years
12% people drive motorbike more than 10 years do not have motorbike insurance
![Page 9: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/9.jpg)
Which insurance company are you using now and how much?
I don't remember
Don't have insurance
Others
Liberty
BIDV
Bảo hiểm Bưu Điện
Bảo hiểm Quân Đội
Bảo hiểm Dầu khí (PVI)
Bảo Minh
Bảo Việt
Petrolimex (PJICO)
9%
11%
2%
0%
5%
7%
8%
9%
9%
19%
21%
“Petrolimex (PJICO)” is the most popular motorbike insurance company
![Page 10: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/10.jpg)
Where do you buy the motorbike insurance?
“Bảo Việt” and “Petrolimex (PJICO)” are sellable in every channels and places
Street sellers Fuel station Online shop Local store Motorbike store0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
0%
10%
20%
30%
40%
20%
13%
3% 6%
42%
Bảo Việt Bảo Minh Liberty Bảo hiểm Quân ĐộiBảo hiểm Bưu Điện BIDV Bảo hiểm Dầu Khí Petrolimex (PJICO)Purchasing place rate
![Page 11: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/11.jpg)
How much do you spend to buy insurance?
Bảo Việt Bảo Minh Bảo hiểm Quân Đội
Bảo hiểm Bưu Điện
BIDV Bảo hiểm Dầu Khí (PVI)
Petrolimex (PJICO)
39% 43% 45%44%
59% 64%54%
9% 9%13%
3%
4%
11%
9%21% 22%15% 38%
7%
11%
17%7% 4% 3%3%
0%
2%3%
20% 20% 20%12%
26%
7% 13%
10,000VND 15,000VND 66,000VND 81,000VND 86,000VND 91,000VND96,000VND
26% buy motorbike insurance from BIDV with the price of 96,000VND
![Page 12: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/12.jpg)
Why do you choose to buy insurance from this company?
Bảo Việt Bảo Minh Bảo hiểm Quân...
Bảo hiểm Bưu Điện
BIDV Bảo hiểm Dầu Khí (PVI)
Petrolimex (PJICO)
43% 46%38%
18%37%
27%39%
22%24%
28%
6%
7%44%
28%
14%9%
10%
9%
11%
7% 5%
16% 11%13%
35%
33%7% 20%
2% 4% 10%24%
11% 16%6%
That company is big and trustworthy The place I buy only sell insurance from that companyI only know that company My friends sell the insurance of that companyIt's cheaper than other companies
People choose to buy motorbike insurance from a company because of its size and trustwworthy
![Page 13: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/13.jpg)
Monthly refuel spending & lubricating oil changing period
Less than 200,000VND
200,001 - 300,000VND
300,001 - 400,000VND
400,001 - 500,000VND
More than 500,001VND
19%
37%
23%
14%
8%
Monthly Refuel Spending
After every 4500-5000km
After every 3500-4000km
After every 2500-3000km
After every 1500-2000km
4%
9%
33%
54%
Lubricating Oil Changing Period
“200,001-300,000VND” is the average spending to refuel motorbike per month and change lubricating oil every 1500-2000km
![Page 14: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/14.jpg)
How often do you have your motorbike washed?
Never
1-2 times / 6 months
1-2 times / month
3-4 times / week
1-2 times / week
Everyday
2%
14%
53%
7%
25%
0%
1%
13%
48%
10%
27%
1%
Male Female
Vietnamese have their motorbike washed 1-2 times/month
![Page 15: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/15.jpg)
Have you ever get caught by policeman?
25% people violated traffic many times yet never get caught by the police
Never
1-2 times
3-4 times
5-6 times
More than 6 times
25%
38%
6%
13%
19%
12%
62%
18%
6%
2%
90%
10%
0%
0%
0%
Never violate traffic Sometimes violate traffic Many times violate traffic
![Page 16: Vietnamese and daily transportation](https://reader035.fdocument.pub/reader035/viewer/2022081605/58f034971a28abb5148b4573/html5/thumbnails/16.jpg)
Q&Me is the market research that helps you understand Vietnam market broad and deep by offering both of
quantitative and qualitative survey online.
+ =
Quantitative Survey Qualitative Survey Better UnderstandingUnderstand the consumer trend and opinions through the numeric data
Feel the insight of your targetaudience through online focusgroup of chatting.
You receive both of generic and deep information easily with affordable pricing.