Tips for working with journalists
14
Changing minds working with the media to change public attitudes
-
Upload
charitycomms -
Category
Technology
-
view
360 -
download
1
description
Ros Wynne-Jones Changing minds seminar www.charitycomms.org.uk/events Award-winning journalist Ros Wynne-Jones will draw on her experience reporting global and UK poverty to analyse the role of the media in influencing the terms of the public conversation. With a choked inbox of press releases, which issues and stories catch a journalist's attention and offer a chance to shift the debate on a contentious issue?
Transcript of Tips for working with journalists
Changing minds
working with the media to change public attitudes
Stuff about me
Ten Tabloid Top Tips
• 1. Be reliable • 2. Bother the right person • 3. At the right time • 4. Be ready • 5. Know your story in a sentence • 6. Emotional blackmail won’t work • 7. Don’t assume celebrity sells • 8. Let people to tell their own stories • 9. Look at exclusives • 10. Don’t underestimate the newspaper’s audience
Changing the debate
Hope not Hate
Village of Hope
Darfur
Movember
The Elephant in the Room
Changing the debate on welfare
Human Beings
Bedroom Tax
Who do you think the government should help?
Heroes
