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    Copyright 2009 Pearson Education, Inc. Publishing as Prentice Hall 1

    Managing Information Technology

    6th Edition

    CHAPTER 14

    PLANNING INFORMATION

    SYSTEMS RESOURCES

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    Planning Information Systems

    Resources In addition to understanding the technical and

    operation issues of the IS organization, IT

    managers must also align IT investments with

    the organizations strategy

    Setting a clear direction for the organizational

    information resources is a critical high-level IT

    management activity

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    The Need for Direction

    An organizational plan for the development ofinformation resources helps organizations to:

    Share information among diverse parts of the

    organization Communicate the future organizational plans to

    others

    Provide a consistent rationale for making individual

    decisions Make decisions about how the business of IS will be

    conducted

    Plan for and respond to traumatic incidents

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    Business and IT Alignment

    Alignment of IT strategy with the

    organization's business strategy is a

    fundamental principle

    BusinessStrategy

    InformationTechnology

    Strategy

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    Outputs of the Direction-Setting

    Process

    Formally developing an overall informationresources plan may be new to manyorganizations

    There are several deliverables during the processdirection-setting process

    Information resources assessment

    Information vision

    Information architecture

    Strategic IS plan

    Operational IS plan

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    Outputs of the Direction-Setting

    Process

    Includes inventorying and critically evaluatingan organizations technical and humanresources in terms of how well they aremeeting the organizations business needs

    Information Resources Assessment

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    Outputs of the Direction-Setting

    Process

    An ideal view of the future state of the

    organizations information resources

    Must be specific enough to provide policy

    guidelines for individual decisions

    Must focus on the long term

    Although some firms combine them, there is a

    difference between vision and architecture

    Information vision and architecture

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    Outputs of the Direction-Setting

    Process

    A written expression of the desired future about

    how information will be used and managed inthe organization

    Information Vision

    Depicts the way an organizations informationresources will be deployed to deliver that vision

    Information Technology Architecture

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    Outputs of the Direction-Setting

    ProcessInformation resources plans

    Contains a set of longer-term objectives thatrepresent measurable movement toward theinformation vision and technology architecture

    and a set of associated major initiatives thatmust be undertaken to achieve these objectives

    Strategic IS plan

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    Outputs of the Direction-Setting

    ProcessInformation resources plans

    Contains a set of longer-term objectives thatrepresent measurable movement toward theinformation vision and technology architecture

    and a set of associated major initiatives thatmust be undertaken to achieve these objectives

    Operational IS Plan

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    The Process Of Setting Direction

    IS decisions must be

    tightly aligned with the

    direction of the business

    Decisions should impact

    the next step in the

    process, but that is notalways the case

    IS and business planning

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    The Process Of Setting Direction

    Current performance is compared to a

    previous plan, competitors, or a set of past

    objectives

    Comparisons made using:

    Operating data

    Survey of internal satisfaction with IS performance

    Benchmarks of what is being achieved at other

    organizations

    Assessment

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    The Process Of Setting Direction

    Envision an ideal or intended state at some

    point in the future

    At this point, no definition of how to achieve

    the vision is included

    Vision

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    The Process Of Setting Direction

    The process of constructing a viable fit

    between the organizations objectives and

    resources and its changing market and

    technological opportunities

    Strategic planning

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    The Process Of Setting Direction

    Lays out the major actions the organization

    needs to carry out in the shorter term to

    activate its strategic initiatives

    Operational planning

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    The Process Of Setting Direction

    Needs-based (or project-oriented) planning

    Until recently, many IS organizations were not

    involved in the organizations business planning These organizations tended to adopt a needs-based

    planning

    Bottom-up, immediate approach to information resourcesplanning

    Used when a specific, urgent business need called for a newsystem

    Emphasis on project planning rather than overallorganizational planning

    Traditional planning in the IS organization

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    Assessing Current Information Resources

    Should measure current levels of informationresources use within the organization and

    compare it to a set of standards Standards can come from:

    Past performance

    Technical benchmarks

    Industry norms

    Best of class estimates from other companies

    Measuring IS use

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    Assessing Current Information Resources

    IT managers should assess the attitudes of

    users and IS staff about the performance of

    the IS organization in relating its activities tothe needs and direction of the business

    Measuring Attitudes of Users

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    Assessing Current Information Resources

    Should set forth the fundamental rationale (or

    reason to exist) for activities of the IS department

    Can vary substantially from one organization toanother

    IS departments may take on different roles:

    Offensive Defensive

    Strategic

    IS Organizational Mission Statement

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    Assessing Current Information Resources

    The mission, or role, of the IS organization

    should align with the needs of the business

    IS Organizational Mission Statement

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    Assessing Current Information Resources

    Annual assessment of actual performance

    compared to previous goals should be conducted

    Assessing Performance Against Goals

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    Creating an Information Vision

    Information vision represents how seniormanagement wants information to be used andmanaged in the future

    Steps:1. Speculation on how the businesss competitive

    environment will change and how the companyshould take advantage of it

    2. Business vision is specified and written3. Implications for information use are outlined

    4. Information vision is written

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    Designing the IT Architecture

    ITArchitecture

    Specifies how the technological and human assets

    and the IS organization should be deployed in the

    future to meet the information vision

    Two components:

    Technological

    Human

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    Designing the IT Architecture

    Four stages of IT architecture maturity:

    1. Business Silos companies seek to maximize

    individual business unit or functional needs

    2. Standardized Technology companies seek to

    enable IT efficiencies through shared services

    and application rationalization, resulting in

    enterprise-wide IT standardization

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    Designing the IT Architecture

    Four stages of IT architecture maturity:

    3. Optimized Core companies implemententerprise-wide business processes and data

    with tightly linked systems and processes (suchas with ERP systems)

    4. Business Modularity companies seek globalflexibility with loosely coupled IT-enabled

    business process components, which enablelocal differences but also preserve enterprise-wide standards

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    Designing the IT Architecture

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    The Strategic IS Plan

    Strategic IS Plan

    Statement of the major objectives and initiatives

    that the IS organization and business managers

    must accomplish over some time period in order

    to enable the information vision and the IT

    architecture, and to be aligned with the strategic

    plan for the overall business

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    The Strategic IS Plan

    This planning process includes:

    Setting objectives

    Conducting internal and external analyses

    Establishing strategic initiatives

    Most planning processes involve iterations

    through these steps

    The Strategic IS Planning Process

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    The Strategic IS Plan

    Setting objectives

    Measures are identified for each of the key result

    areas for the organization

    IS objectives can be established for:

    IS department service image

    IS personnel productivity

    The appropriateness of technology applications

    Increased effectiveness

    Access to external resources

    The Strategic IS Planning Process

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    The Strategic IS Plan

    Conducting internal and external analyses

    Review external environment and internal

    capabilities

    Called a SWOT (strengths, weaknesses,

    opportunities, and threats) analysis

    Identifies leverage points or limiting factors fornew strategic initiatives

    The Strategic IS Planning Process

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    SWOT Analysis

    Strengths Weaknesses

    Opportunities Threats

    SWOTAnalysis

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    The Strategic IS Plan

    Establishing strategic initiatives

    Identifying important initiatives needed to

    enhance the role of IT

    None of the initiatives is spelled out in enough

    detail to be immediately translated into action

    These initiatives will be translated into actualprojects in the operational planning step

    The Strategic IS Planning Process

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    Strategy Agenda

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    The Strategic IS Plan

    Critical success factors (CSFs)

    Information needs and processes critical to the

    success of a business function like sales or to theentire organization

    Analysis of competitive forces

    Competitive advantage can come about bychanging the balance of power between a

    business and the other actors in the industry

    Tools for identifying IT strategic opportunities

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    The Strategic IS Plan

    Analysis of competitive forces (contd)

    A company can create strategic advantage by:

    Raising the stakes for competition in the market

    Providing difficult-to-duplicate product/service features

    Providing unique product features or customer services

    Making it easier for customers to do business with the

    company and more difficult to switch to a competitor

    More strongly linking with suppliers to obtain lower-

    cost, higher-quality materials

    Tools for identifying IT strategic opportunities

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    The Strategic IS Plan

    Value chain analysis

    IT can be used in each activity of the value chain

    to capture, manipulate, and distribute the datanecessary to support that activity and its linkages

    to other activities

    Idea-generation and action-planning sessions can

    be used to generate strategic applications of IT

    Tools for identifying IT strategic opportunities

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    The Strategic IS Plan

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    The Strategic IS Plan

    Scenario planning

    Used by business leaders to address an uncertain

    future

    Alternative scenarios for what the future might

    look like are developed

    Typically a few major drivers are focused on tocreate a scenario space and then characteristics

    of the scenarios are used to help plan for the

    future

    Tools for identifying IT strategic opportunities

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    The Operational IS Plan

    The initiatives in the strategic IS plan are

    translated into an action plan incorporating:

    Precise expected results

    Due dates

    Priorities

    Responsibilities

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    The Operational IS Plan

    Multiyear operational IS plan developed for up

    to a three-year time period

    Focus is on project definition, selection, andprioritization

    Steps:

    1. Define multiyear IS operating objectives

    2. IS development or acquisition projects then

    defined and selected

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    The Operational IS Plan

    Portfolio view of IS operational plan allows fora balance between risks and return of IS

    projects

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    The Operational IS Plan

    Shorter-term operational IS plan developed

    for up to a one-year period

    Focus is on specific tasks to be completed on

    projects that are currently underway or ready

    to be started

    Linked to the firms business priorities by the

    annual budget

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    Guidelines for Effective IS Planning

    1. Early clarification of the purpose of the planningprocess is essential

    2. The information resources planning effort

    should be viewed as an iterative effort3. The plan should reflect realistic expectations

    4. A unified approach to delivering IT servicesshould be used

    5. An effective IS plan will also take intoconsideration potential barriers and constraints

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    Benefits of Information Resources

    Planning

    Better IS resource allocation

    Communicating budget needs with top

    management

    Creating a context for IT decisions

    Achieving both integration and innovation

    Evaluating vendor options Meeting management expectations

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    All rights reserved. No part of this publication may be reproduced, stored in a

    retrieval system, or transmitted, in any form or by any means, electronic,

    mechanical, photocopying, recording, or otherwise, without the prior written

    permission of the publisher. Printed in the United States of America.

    Copyright 2009 Pearson Education, Inc.Publishing as Prentice Hall