Graphic Recordings of #CMWorld by Kelly Kingman
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Transcript of Graphic Recordings of #CMWorld by Kelly Kingman
Bringing Words to LifeThe Art of Kelly Kingman at Content Marketing World 2013
Why Smart Marketing is about Help Not Hype
Jay BaerAuthor, Youtility
Jay BaerAuthor, Youtility
From Happiness Factory to Content Factory – How Coca-Cola is Growing Through Liquid Storytelling
Jonathan MildenhallThe Coca-Cola Company
Jonathan MildenhallThe Coca-Cola Company
I’ll Give You a Piece of My Mind! Building a Content Strategy with Mental Models
Lauren MolerNational Instruments
Lauren MolerNational
Instruments
Bigger Success. Less Content.Across More Platforms.
Andrew DavisAuthor, Brandscaping
Andrew DavisAuthor, Brandscaping
Top Seven and a Half Tips to JumpStart Your Visual Content Strategy
Buddy ScaleraOgilvy
BuddyScalera
Ogilvy
Getting Started: Building a Small Business Content Strategy
Brian ClarkCopyblogger
Brian ClarkCopyblogger
Closing Keynote: A Perfect Story
William ShatnerActor, Director, Producer & Author
WilliamShatner
Actor, Director,Producer &
Author
What is graphic recording?Graphic recording, also sometimes referred to as “scribing,” is the practice of drawing to increase understanding, engagement and retention. More specifically, it’s listening to verbal information, synthesizing and capturing main ideas in a visual way — on paper, tablets, flipcharts or other media. (Source: http://kingmanink.com)
What are sketchnotes?Sketchnotes (or visual notes) are just what they sound like: notes that are drawn in a sketchbook. The creation of sketchnotes is only witnessed by the artist, not the entire room (as with graphic recording). Sketchnotes can be a great way to share the content of a meeting or event with people who were unable to attend or they can be distributed to participants afterwards as a take away. (Source: http://kingmanink.com) More on Kelly Kingman: http://kingmanink.com
Missed #cMWorld? Find a Content Marketing Institute event near you. New York, San Francisco, Sydney and Cleveland are all on the schedule in the next 12 months! http://contentmarketinginstitute.com/events