BUSINESS MODEL PROJECT MANAGEMENT -...
Transcript of BUSINESS MODEL PROJECT MANAGEMENT -...
HEROES
Compete Different
BUSINESS MODEL PROJECT MANAGEMENT
FOR
APPLE’S CLASSIC IPOD
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Business Model Project Management
Is
A Visual Management Innovation
That Focuses on the Unique Concept of
“One‐Page Business Model Planning,
Marketing, and
Performance Management”
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
The Vision
of
Business Model Project Management
Is To
“Visually Organize and Manage
The World’s Knowledge Systems and Projects”
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Business Model Project Management
Eliminates a Serious Problem in the Dichotomy of
Business Planning (Planners/Visionaries) vs.
Performance Management (Doers/Pragmatists):
The Core Problem Involves
Having Too Many Rigid and Disparate Tools When
Planning, Organizing, Managing, and Presenting
(Business) Projects
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Business Model Project Management
Presents
A Platform or One‐page Dashboard
That Visually Integrates Strategic Management Tools
As Well As
Provides a Common Language for
Planning, Organizing, Managing, and Presenting
(Business) Projects
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
The Platform or One‐page Dashboard
of
Business Model Project Management
Mirrors
The Structure and Design of a Polymath’s Brain
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Benefits of Using
Business Model Project Management
Include
Greater Project Success and Innovation
As well as
Tremendous Savings in Time, Money, and Energy
When Planning, Organizing, Managing, and
Presenting (Business) Projects Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing
“Visually Organize and Manage the World’s Knowledge Systems and Projects” Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
The Primary Tool
Of
Business Model Project Management
is
The Business DNA Model
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Business Model Project Management
for
The Business DNA Model:
A Semantic (“SEMPORCES”) Dashboard
Applications of
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Apple’s iPod
On
Case Study
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Business DNA Model: ……………………………………..……………………………………………………………………………………………..…………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Copyright 2012. Dr. Rod King. [email protected]
Profit (Margin); VALUE
Revenue; DELIGHT (+)
HOW?
Suppliers/ Inputs/ Partners
E
Machinery/ Technology/ Tool/Infra‐structure
Process/ Strategy/ Job To Be Done
M PS
Employees/ Brand/IP/ Culture
Design
D A
Needs
WHAT?
Aspirations
Output (Product/ Service)
O
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
R
Environ‐ment
(Global)
E
Shared Dream/ Mission/
Result/Value
SC
Cost; PAIN (‐)
WHY?
N
Business DNA Model for PROJECT CHARTER, RESOURCES, AND VIABILITY: ……………………………………………………………………………..…………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Copyright 2012. Dr. Rod King. [email protected]
Project Sponsor/ Champion Project Manager Other Team Members
Business Goals & Objectives Project Goals & Objective
Solutions/ Deliverables Start Date End Date
Customer/ Client Problems/ Needs/ Require‐ments/ Job‐To‐Be‐Done
Industry/ Sector Scope External Stakeholders Investors
Impacts; Viability; Competitive Advantage
BUSINESS MODEL PROJECT CHARTER
Profit (Margin); VALUE
Revenue; DELIGHT (+)
Cost; PAIN (‐)
AN
Needs
WHAT?
Aspirations
WHY?
Design
HOW?
Suppliers/ Inputs/ Partners
C S
Shared Dream/ Mission/
Result/Value
E
Environ‐ment
(Global)
R
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
O
Output (Product/ Service)
Employees/ Brand/IP/ Culture
S
Machinery/ Technology/ Tool/Infra‐structure
Process/ Strategy/ Job To Be Done
M PE
D
Business DNA Model for PROJECT CHARTER, RESOURCES, AND VIABILITY: Apple’s Classic iPod
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Copyright 2012. Dr. Rod King. [email protected]
Project Champion Steve Jobs (CEO) Project Manager Jon Rubinstein Other Team Members Jonathan Ive; Tony Fadell; …
Business Goals & ObjectivesObtain highest profit for Apple’s digital hubProject Goals & ObjectivesCreate a disruptive personal digital device
Solutions/ Deliverables Insanely great portable, digital music player: iPod
Start Date January 2001 End Date October 2001
Customer/ Client Technolo‐gist‐Artist Problems/ Needs/ Require‐ments/ Job‐To‐Be‐Done Existing music players: big/clunky; ugly
Industry/ Sector Music: Personal Digital Devices Scope Worldwide market External Stakeholders Investors Apple
Impacts; Viability;
Competitive Advantage“Blue Ocean” Business Model
AN
Needs
WHAT?
Aspirations
SE
WHY?
Design
HOW?
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Machinery/ Technology/ Tool/Infra‐structure
E
Process/ Strategy/ Job To Be Done
M P
Output (Product/ Service)
O
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
R C
Environ‐ment
(Global)
Cost; PAIN (‐) Low
Revenue; DELIGHT (+) High
Shared Dream/ Mission/
Result/Value
Profit (Margin); VALUE High
S
D
Business DNA Model for BUSINESS/INDUSTRY MODEL PROFILE & DISRUPTION (Red Ocean vs. Blue Ocean Value Curves): ……………….………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
SUPPLIERS: * Materials: Raw/Inter‐mediate: OEM/Final * Informa‐tion/Content * Energy PARTNERS: * Strategic alliance * Joint venture
TEAM: * CEO * Execu‐tives * Mana‐gers * Opera‐tional staff * Admini‐strative staff ‐ Brand ‐ IP ‐ Culture
TOOLS: * Discrete units * Chain * Platform * Hub * Network * Plant * Building * Facilities * Infra‐structure
GOALS: * Physical * Intellec‐tual * Emo‐tional (Social) * Spiritual PROCESSES:‐ Product‐ion ‐ Hiring ‐ Market‐ing/Sales
* Product * Service ‐ Pricing: fixed; dynamic * Asset sale * Subscription * Usage fee * Licensing * Renting * Lending * Leasing * Advertising * Brokerage * Freemium
CHANNELS: * Offline * Online * Retailer * Whole‐saler * PR * Media * Ads ‐ Auto‐mated ‐ Self‐service ‐ Commu‐nity
* Mass market * High end * Niche * Diversi‐fied * Multi‐sided (Platform) * Co‐creators * Business PROJECTS: Crises/ Problems
INDUSTRY/ MARKET: Competitors/Entrants/ Comple‐ mentors/ Influencers/ Non‐cus‐ tomers/ PESTLIED Trends COMMUNITY INVESTORS
“AS IS”; “TO BE”:
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Output (Product/ Service)
Process/ Strategy/ Job To Be Done
Employees/ Brand/IP/ Culture
Machinery/ Technology/ Tool/Infra‐structure
Suppliers/ Inputs/ Partners
PAIN (‐): Cost; Complexity;
Inaccessibility; Time; Risk; Waste
DELIGHT (+): Revenue; Functionality/ Performance; Quality; Brand/Differentiation;
Customization
VALUE: Profit (Margin); Ideality Quotient
Copyright 2012. Dr. Rod King. [email protected]
Apple’s Business DNA Model for Product Innovation/Marketing/Branding/Presentation of the Classic iPod
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
OEMs Record Companies iTunes
CEO Mngt Staff Brand/IP “Think Different”
IT Infra‐structure Techno‐logy Buildings
Obtain Higher Profit (Margin) Engage, Acquire & Retain Profitable Customers ‐ Create a Disruptive Personal Digital Device
2001 Insanely Great Digital Music Player: Classic iPod (Features/Price) “A Thousand Songs in Your Pocket” (Product Sale)
Apple Retail Stores; apple.com PR/ Media/ Ads
Segments Technologist‐Artist (High‐end) PROJECTS: Crises/ Problems * Clunky, ugly, and complex digital music players * Inadequate song storage
Competitors/Entrants/ Comple‐ mentors/ Influencers/ Non‐cus‐ tomers/ PESTLIED Trends
“Seamless music experience”
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
C SS P R EE OM
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Output (Product/ Service)
Process/ Strategy/ Job To Be Done
Employees/ Brand/IP/ Culture
Machinery/ Technology/ Tool/Infra‐structure
Suppliers/ Inputs/ Partners
Cost; PAIN (‐) Low
Revenue; DELIGHT (+) High
Profit (Margin); VALUE High
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for PRODUCT INNOVATION/MARKETING/BRANDING/PRESENTATION: ………………………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Team
Financial Goals & Objectives Customer Goals & Objectives Product Goals & Objectives Employee Goals & Objectives
Product/ Service Features/Price
Segments PROJECTS: Crises/ Problems
Competitors/Entrants/ Comple‐ mentors/ Influencers/ Non‐cus‐ tomers/ PESTLIED Trends
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Output (Product/ Service)
Process/ Strategy/ Job To Be Done
Employees/ Brand/IP/ Culture
Machinery/ Technology/ Tool/Infra‐structure
Suppliers/ Inputs/ Partners
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for RISK ANALYSIS AND MANAGEMENT – SWOT Analysis: ………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
BUSINES MODEL RISK ANALYSIS AND MANAGEMENT: SWOT Analysis
Inputs (Materials)
Enterprise/Industry (System/Elements: Agent/Tool/Processing/Output)
Local Environment
Global Environment
Impact (‐/+) Trade‐off
S: Strengths
W: Weaknesses
O: Opportunities
T: Threats
D
Design
HOW?
AN
Aspirations Needs
WHY? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Machinery/ Technology/ Tool/Infra‐structure
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Process/ Strategy/ Job To Be Done
Output (Product/ Service)
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for EXISTING CUSTOMERS/CONSUMERS (“Customer DNA Model”): ………………………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Team
Financial Goals & Objectives Customer Goals & Objectives Product Goals & Objectives Employee Goals & Objectives
Product/ Service Features/Price
Segments PROJECTS: Crises/ Problems
Competitors/Entrants/ Comple‐ mentors/ Influencers/ Non‐cus‐ tomers/ PESTLIED Trends
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Output (Product/ Service)
Process/ Strategy/ Job To Be Done
Employees/ Brand/IP/ Culture
Machinery/ Technology/ Tool/Infra‐structure
Suppliers/ Inputs/ Partners
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for NON‐CUSTOMERS/NON‐CONSUMERS (“Customer DNA Model”): ………………………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Team
Financial Goals & Objectives Customer Goals & Objectives Product Goals & Objectives Employee Goals & Objectives
Product/ Service Features/Price
Segments PROJECTS: Crises/ Problems
Competitors/Entrants/ Comple‐ mentors/ Influencers/ Non‐cus‐ tomers/ PESTLIED Trends
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Output (Product/ Service)
Process/ Strategy/ Job To Be Done
Employees/ Brand/IP/ Culture
Machinery/ Technology/ Tool/Infra‐structure
Suppliers/ Inputs/ Partners
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for PROBLEMS: ………………………………………………………………………………………………………………………………………..…………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM Problems
Customers/ Consumers/ (“Heroes”) Problems
Environ‐ment
(Global) Problems
Shared Dream/ Mission/
Result/Value Problems
Output (Product/ Service) Problems
Process/ Strategy/ Job To Be Done
Problems
Suppliers/ Inputs/ Partners Problems
Employees/ Brand/IP/ Culture Problems
Machinery/ Technology/ Tool/Infra‐structure Problems
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for PROBLEM‐HYPOTHESES: ………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
BUSINESS MODEL PROBLEM‐HYPOTHESES (Assumptions)
D
Design
HOW?
AN
Aspirations Needs
WHY? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Machinery/ Technology/ Tool/Infra‐structure
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Process/ Strategy/ Job To Be Done
Output (Product/ Service)
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for SOLUTION‐HYPOTHESES: ………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
BUSINESS MODEL SOLUTION‐HYPOTHESES (Assumptions)
D
Design
HOW?
AN
Aspirations Needs
WHY? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Machinery/ Technology/ Tool/Infra‐structure
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Process/ Strategy/ Job To Be Done
Output (Product/ Service)
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for PERFORMANCE MANAGEMENT – Objectives/Measures/Targets/Initiatives: ………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
BUSINESS MODEL PERFORMANCE MANAGEMENT AND INTELLIGENCE: Kaplan & Norton’s Balanced Scorecard (BSC) Perspectives/ Strategy Map
Learning & Growth
Perspective
Process Perspective
Customer Perspective
Financial Perspective
D
Design
HOW?
AN
Aspirations Needs
WHY? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Machinery/ Technology/ Tool/Infra‐structure
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Process/ Strategy/ Job To Be Done
Output (Product/ Service)
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for BUSINESS MODEL INNOVATION STRATEGY: ………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
BUSINES MODEL INNOVATION STRATEGY: Blue Ocean Strategy/Value Disruption Strategy Project Tasks and Tactics for Business Model Innovation/Designing Dream (Blue) Ocean/Getting More Customers
Eliminate Eliminate Eliminate Eliminate Eliminate Eliminate Eliminate Eliminate ELIMINATE Waste and Obstacles
Reduce Reduce Reduce Reduce Reduce Reduce Reduce Reduce REDUCE Cost, Pain, and Risk
Increase Increase Increase Increase Increase Increase Increase Increase INCREASE Revenue & Simplicity
Create Create Create Create Create Create Create Create CREATE Delight & Differentiatn
BUSINESS MODEL INNOVATION
D
Design
HOW?
AN
Aspirations Needs
WHY? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Machinery/ Technology/ Tool/Infra‐structure
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Process/ Strategy/ Job To Be Done
Output (Product/ Service)
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for PROCESS IMPROVEMENT: ………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
BUSINESS MODEL PROCESS IMPROVEMENT: Six Sigma Methodology
D: Define
M: Measure
A: Analyze
I: Improve
C: Control
D
Design
HOW?
AN
Aspirations Needs
WHY? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Machinery/ Technology/ Tool/Infra‐structure
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Process/ Strategy/ Job To Be Done
Output (Product/ Service)
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for X‐SPACE/TIME: ……………………………………..……………………………………………………………………………………………..…………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Output (Product/ Service)
Process/ Strategy/ Job To Be Done
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Machinery/ Technology/ Tool/Infra‐structure
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for PROJECT INVENTORY: ………………………………………………………………………………………………………………………..…………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM Projects
Customers/ Consumers/ (“Heroes”) Projects
Environ‐ment
(Global) Projects
Shared Dream/ Mission/
Result/Value Projects
Output (Product/ Service) Projects
Process/ Strategy/ Job To Be Done
Projects
Suppliers/ Inputs/ Partners Projects
Employees/ Brand/IP/ Culture Projects
Machinery/ Technology/ Tool/Infra‐structure Projects
Cost; PAIN (‐)
Revenue; DELIGHT (+)
Profit (Margin); VALUE
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for PORTFOLIO ANALYSIS AND MANAGEMENT: ………………………………………………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
BUSINESS MODEL PORTFOLIO ANALYSIS AND MANAGEMENT: Project Mix
D
Design
HOW?
AN
Aspirations Needs
WHY? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Machinery/ Technology/ Infra‐structure
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Process/ Strategy/ Job To Be Done
Output (Product/ Service)
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Project 1
Project 2
Project 3
Copyright 2012. Dr. Rod King. [email protected]
Business DNA Model for “UNIVERSAL BRAIN”: ………………………………………………………………………………………………………………………..…………
A Semantic Dashboard for Business Model Project Management (BMPM)
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
LEFT BRAIN (Minimize Cost; PAIN)
RIGHT BRAIN (Maximize Rev.; Differentiation; DELIGHT)
TOTAL BRAIN (Maximize VALUE)
“UNIVERSAL BRAIN”
AD N
Aspirations Design Needs
WHY? HOW? WHAT?
SS P R EE OM C
Retailers/ Channels/
CRM
Customers/ Consumers/ (“Heroes”)
Environ‐ment
(Global)
Shared Dream/ Mission/
Result/Value
Output (Product/ Service)
Process/ Strategy/ Job To Be Done
Suppliers/ Inputs/ Partners
Employees/ Brand/IP/ Culture
Machinery/ Technology/ Tool/Infra‐structure
Copyright 2012. Dr. Rod King. [email protected]
List of Annotated Templates of the Business DNA Model for
BUSINESS MODEL PROJECT MANAGEMENT Semantic (“SEMPORCES”) Dashboards 1. Business Model Project Charter 2. Business Model Profile & Disruption 3. Business Model Product Innovation/Marketing/Branding/Presentation 4. Business Model Risk Analysis and Management 5. Business Model Problems 6. Business Model Problem‐Hypotheses 7. Business Model Solution‐Hypotheses 8. Business Model Performance Management 9. Business Model Innovation Strategy 10. Business Model Process Improvement 11. Business Model Project Inventory 12. Business Model Portfolio Analysis and Management Note You can customize any of the above templates as well as develop new ones for your projects.
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
LEARN MORE ABOUT
BUSINESS MODEL PROJECT MANAGEMENT
& http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Introductory Book More Advanced Book
“UNDERDOG TO TOP DOG: How Leaders Like Steve Jobs and Apple Create Disruptive Business Models”
By Dr. Rod King
Price: $30
http://goo.gl/6NFFE
“The Business DNA Model for Business Mentors, and Startups: A Dashboard for Simply Organizing and Managing Business Projects”
By Dr. Rod
Investors,
King
Price: $8
Visit Hhttp://goo.gl/6NFFE
Visit
Buy the Only Books on
BUSINESS MODEL PROJECT MANAGEMENT
H
Copyright 2012. Dr. Rod King. [email protected]
Plan, Organize, Manage, and Present
(Business) Projects
In
Simpler, Better, Leaner, and Faster Ways
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
“Every Object in the Universe
Is a Knowledge System That Has
The Same Categories as in a Business DNA Model”
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
The Semantic Dashboard
Or
The Business DNA Model
Can be Considered As
An Infinitely Long “Business Model Scroll”
That Contains
The “DNA (Design; Needs; Aspirations)” of
All Objects in the Universe
& http://businessmodels.ning.com
Copyright 2012. Dr. Rod King. [email protected] & http://twitter.com/RodKuhnKing
“Visually Organize and Manage the World’s Knowledge Systems and Projects” Buy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit http://goo.gl/6NFFE
Copyright 2012. Dr. Rod King. [email protected] & http://businessmodels.ning.com & http://twitter.com/RodKuhnKing “Visually Organize and Manage the World’s Knowledge Systems and Projects”
http://goo.gl/6NFFEBuy the ebook - “The Business DNA Model for Business Investors, Mentors, and Startups” - for $8. Visit
The Semantic Dashboard
Or
The Business DNA Model
Simulates
A Universal Brain