Knowledge Translation at the Point of Care

Apps for Pediatrics, Family & Emergency Medicine

Daniel Schwartz, MD | Sep 20, 2014

Disclosure

Medical Director, Ownership @ QxMD

Objectives

• Increase productivity• Be smarter in less time

Problem

• 20M papers available in PubMed• 25K journals• 16K new papers each week

Physicians Face Information Overload

• Difficulty interpreting literature• Difficult to apply at the point of care• Shift from volume to value

Physicians Want to Apply Best Evidence

KT Opportunity

75,000 60,000Cdn Physicians 80% Physicians use a

smartphone in daily practice

UpToDate

Personal Subscription

UpToDate AnywhereInstitutional Subscription

UpToDate | Values

• Summaries

• Evidence

• Actionable

Micromedex

• Institutional subscriptions• Use free - I’ll tell you why &

how• Pediatrics Essentials• Drug interactions

Figure1

DrawMD

Family Practice Notebook

Quick Reference Guide

QxMD

MediBabble

Problem

• 20M papers available in PubMed• 25K journals• 16K new papers each week

Physicians Face Information Overload

• Difficulty interpreting literature• Difficult to apply at the point of care• Shift from volume to value

Physicians Want to Apply Best Evidence

Solution• Automated discovery and delivery of the most

important research directly to physicians

• Provide a platform for easy sharing and discussion of published papers

• Provide a decision support tool for MDs at the point of care

Save Time

LearnImprove Care

QxMD

QxMD

‘Read’

‘Calculate’

Personalized Medical Journalhttp://qxmd.com/read

Decision Support Toolhttp://qx.md/calculate

Advantages

LEADER

EASE OF USE

DESIGN & BRAND

RECOMMENDATION ENGINE

• Established: Featured in App Store, New York Times, TechCrunch, iMedicalApps

• 5-star Average App Rating (App Store)

• Intuitive User Interface• Designed and Pioneered

Automatic Institutional Access• Available on iOS, Android and

Web

• Automated content discovery through machine learning

• Save time for the busy clinician• ≥1.5 Years of Crowd-Sourced

Data

• Consistent high rank in App Stores

• 100% accuracy recognized in peer-reviewed journal

• Recognized in peer-reviewed journal as top app for EM Physicians

KT Using “Native Advertising”

‘Read’

‘Calculate’

Promoted Research• Analogous to Facebook Sponsored

Stories & Twitter Promoted Tweets

Digital Interactive Tools

• Help clinicians prescribe therapy, follow guidelines and raise disease awareness

BC Patient Safety & Quality Council + BC Sepsis Network

• Challenge: Increase adherence to evidence-based guidelines in sepsis

• Campaign: 150 Lives in 150 Days

• QxMD: Disseminated evidence and guidelines to support sepsis care in BC

Save Time

Results

9051754

KDIGO Lipid Guidelines

• Challenge: Increase dissemination of KDIGO lipid guidelines

• QxMD: Disseminated papers via the Read platform

Save Time

Results

3585 1996

Prognosis in HD

17K/yearClinicians, via iPhone, iPad, Android, Web

http://qxmd.com/r/19965531

listrunnerapp.com

dr-bill.ca

Questions