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    Corporate social responsibility (CSR) is abusiness process which signifies that for anybusiness or a firm it is important that theywork for a social cause. It is essential that thebusiness gives a part of what it gets to thecommunity for its development.

    A forwarded action which flows companys

    vision and mission as a part of companyseveryday actions

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    CSR is being aware of and bringing aboutchange to working practices to eradicateexploitation and promote fairness and safety

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    To create a trust among the investors

    For becoming preferred choice of theircustomers

    For enhancing brand value and reputation

    Long term sustainability for organization andsociety

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    The sourceof CocacolasDASANIwater,

    treated tapwater at itsfactory inLondon

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    Education Health

    Environment

    Livelihood promotion Women empowerment

    Sanitation

    Others

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    Every company harms the environment(as an individual does)

    so CSR does 2 things

    Reduce negative effectsIncrease positive contribution

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    EXAMPLESOF COMPANIES IMPLEMENTING CSR

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    APTECH LTD. is a leading education player with a globalpresence

    It plays role in encouraging and fastening EDUCATIONthroughout the country

    It is in association with NGOs which provide training

    and education camps for underprivileged

    1. Promoting child education2. Awareness training camps

    3. Supporting social fabric4. Environment protection

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    The Avon came up with the idea of hope gives way to despair.

    Recently the hospital has took the social responsibility inremoving the concept of SONS ONLY TO END by bringing the

    concept of celebrate FEMALE child

    1. Hospitals2. Environmental protection

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    Coca colas recycling effects is an example ofcorporate social innovation

    McDonalds also recently announced its intentto test green restaurants model thatsignificantly reduce energy consumption andwaste production, a strategy that willundoubtedly reduce costs and benefit theenvironment, if successful

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    Tata Steel bagged the corporate social responsibility award at the

    seventh edition of India Business Leader Awards 2012 (IBLA) Asiasmost distinguished awards for Excellence in Leadership

    AWARDS FOR THEIR WORK

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    NTPC has prepared sustainability report covering Economic ,Environmental and social aspects with the triple bottom lineapproach based on widely accepted Global Reporting Initiative

    (GRI) Guidelines.

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    Corporate had moved ahead to a really new levelto fulfill their social responsibility which not onlyhelp the society but also to these companies tomake a reputation in the society.

    The expectations from private sector regardingCSR is very high in the future

    In the present scenario companies play animportant role in the growth and development of

    the nation. They should be encouraged andmotivated to contribute more.

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    CLOSING LINE

    So companies not doing CSR will not survive.

    Its only the question of WHEN.

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    PRESENTED BY:PRIYA GUPTA

    SUBMITTED TO:DR.VIPIN KUMARMRS.POOJA TYAGIMR.SHYAMJI DUBEY