Lean Startup- a primer for Entrepreneurs

Post on 05-Sep-2014

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An intro to the Lean Startup techniques that Entrepreneurs are using to improve the chances of success in taking tech startups to market.Building on the work of Steve Blank, Eric Ries, Ash Maurya and Sean Ellis, this is a primer to set the scene for learning more about Lean Startups.

Transcript of Lean Startup- a primer for Entrepreneurs

Lean Startup- WTF?

massdistraction

Justin Pirie@justinpiriewww.justinpirie.comjp@justinpirie.com

BCS / BEN- BristolSeptember 27th 2010

Entrepreneur: 10+ Years

on2wheelz

Analyst Blogger

Community Manager

Social Media Influence

Where I work

Cloud Services for Microsoft Exchange

tipiro

Cloud Wrapper

matthewbradley

Email Security

neilalderney123

Email Continuity

dolescum

Email Archive

Benefits of Google Apps

For Microsoft Exchange

Over 500,000 users can’t be wrong!

Lean Startup- WTF?

massdistraction

Ronan_C

Where do Startups come from?

Founders Ideas

Daniel Mohr

Will Scullin

= Plan A

jeffc5000

9/10 Startups fail

58 Ideas = 1 Success

bcymet

66% of Successful Changed Plans

annethelibrarian

army.arch

Not about having a better plan

Its finding a better Path to a Plan that works

er1danus

paurian

Until now- it’s been intuition

Lean Startup = Stress Testing Process

NASA's Marshall Space Flight Center

Lean is not cheap...

wwarby

It is iterating FAST

Warren D

trochim

Testing your Vision

Neil Crosby

Get out of the Building- Steve Blank

Nevada Tumbleweed

Focus on the Right Actions

Lean is a mix of techniques

Annie Mole

MiG 15- Technically Superior

Californian Em

F-86 beating MiGs

Destinys Agent

andrusdevelopment

Why?

Maverick Pilot

OODA Loop

ckowalik

Mix in TPS- Lean Manufacturing

Mix Lean and OODA

Steve Blank

http://www.steveblank.com/

http://www.steveblank.com/

http://www.steveblank.com/

http://www.steveblank.com/

http://www.steveblank.com/

http://www.steveblank.com/

http://www.steveblank.com/

Minimum Viable Product

RaeA

40% Test- Very Disappointed

originallittlehellraiser

Nail it before you scale it

http://startup-marketing.com

Become Metrics obsessed

http://www.ashmaurya.com

Focus on Verifiable Hypothesis

http://www.ashmaurya.com

http://www.ashmaurya.com

http://www.ashmaurya.com

http://www.ashmaurya.com

http://www.ashmaurya.com

http://www.ashmaurya.com

Any Questions?

massdistraction

Justin Pirie@justinpirieblog.mimecast.comjpirie@mimecast.com

Justin Pirie@justinpiriewww.justinpirie.comjp@justinpirie.com

Resources

• Ash Maurya: http://www.ashmaurya.com– http://www.ashmaurya.com/2010/08/businessmodelcanvas/– http://

www.ashmaurya.com/2010/09/lean-startup-is-a-rigorous-process/

– http://www.ashmaurya.com/2009/11/achievingproductmarketfit/

– http://www.ashmaurya.com/2009/12/a-first-look-at-some-metrics-numbers/

• Steve Blank: www.steveblank.com– http://www.slideshare.net/startuplessonslearned/introduction

-to-customer-development-at-the-lean-startup-intensive-at-web-20-expo-by-steve-blank

• Eric Ries: www.startupslessonslearned.com – http://www.justin.tv/startuplessonslearned

• Sean Ellis: http://startup-marketing.com