EC Presentation 8-1

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Transcript of EC Presentation 8-1

Experience Your City Like Never Before

Heather, Claire, Marissa, Emilee, Alissa, Nikia, Jennifer, & Alex

#ItAllStartsHere

• Winning the moment every time! • The guest is always right • Number one choice for every event

Winning the Moment

Pre-Cruise Cruise Time Post-Cruise

● Waitlist ● Ordering Alternative: Tablet ● Loyalty Program

The WaitlistProcess

• Utilize wait list item on EBMS• Utilize Sales Force to send texts• Assigned specific guest service team

Benefits• Maximizing capacity• Encouraging future cruisers• Guest loyalty

Ordering Alternative: Tablet

TabletsTabs

• Meet the Crew• Expected Cruise Route• Order• Contest• Social• Check-out• Leave a Review

Benefits • Maximize efficiency• Informative• Personal connection

EC REWARDS: LOYALTY PROGRAMS

EC Rewards: Meet FLEET TREATS☺Process

• Value guests• Encourage returning guests• Simplify process• EBMS account

Benefits• No rescheduling fees• Promotional emails• Refer-a-friend• Two vessel special• Three floats your boat

Mission: TO WOW

Waitlist:o Maximize capacityo Encourages future cruiserso Guest loyalty

Tablet:o Maximize efficiencyo Informativeo Personal connection

Rewards:Targets millennialsRaises retention rateGuest involvement

Questions?

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