Post on 15-Apr-2017
Problem:HardtoDiscoverActivities
•Mostpeoplefallintoaroutine,andseldomtrynewthings
• It’seasytostayinyourcomfortzone
• Butnewexperiencescanbeinteresting,fun,and
challenging
BusinessModel:Avertising
• DoDrop recommendslocationsandwebsitesforactivities
• Advertiserspaytobecome“preferredproviders”
• Iftheiractivityischosen,theappreferstheusertotheir
websiteoropensamapshowingtheirnearbyfranchises
BusinessModel
• Freeappwithnobanneradsandnoin-apppurchases
• Availableoneverymajorplatform
Strategy
•Marketingisinitiallythebiggestchallenge
• Shorttermgoal:growuserbasetoenticeadvertisers
• Longtermgoal:addmulti-userpredictions
AboutMe:ReubenDunn
• Computer science student at UC Davis
• Lead frontend engineer at Serial Metrics
• DoDrop istheappthatIalwayswanted
• Butitdidn’texist…soImadeitmyself