American Road Test 2015

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Transcript of American Road Test 2015

A N E W M O T O R I N G S H O W

T H E F O L L O W I N G P R E S E N T A T I O N I S B A S E D O N A P R O D U C T O W N E D B Y

P D C A I N C . & R / C O M C R E A T I V E , L L C - A N D I S S H O W N O N A C O N F I D E N T I A L B A S I S .

A M E R I C A N R O A D T E S T

D R I V I N G . F I N D I N G T H E L I M I T S A N D E X P E R I E N C E S O N S O M E O F A M E R I C A ’ S

B E S T R O A D S - W I T H S O M E O F T H E B E S T C A R S I N T H E W O R L D .

P R E M I S E

Each episode matches up a great road, a

great road-trip, and a great vehicle.

A visit to a nearby performance driving school

will provide insight into the best practices for

driving, quickly and safely.

We then drive that road, meet its challenges,

and embrace its unique, regional nature, and

destination experiences.

We showcase the featured vehicle and share

its qualities with those we meet along the route.

The only auto show that offers the viewer the

discovery of road, car, destination, skills.

Season 1 vehicles are subject to change, based on manufacturer input.

S E A S O N 1

Season 1 will showcase some of the

newest and most desired cars in the

world. Driving on some of the most

technically challenging roads, these

machines will be put to the test. It isn’t

about how fast you can go, it’s about

how well you can drive.

Along the way, we’ll see some of the

most dramatic vistas, iconic

landmarks, and interesting stops ever shown to an audience of auto

enthusiasts.

Season 1 is designed for as many as

eight episodes.

T H E R O A D S

T H E T R A C K S

T H E C A R S

E P I S O D E O N E

L O N E L I E S T R O A D I N A M E R I C A

U S R O U T E 5 0 I N U T A H I S T H E L O N E L I E S T R O A D I N A M E R I C A . S T A R T I N G I N T H E

G R E A T B A S I N D E S E R T , U S 5 0 C O N T I N U E S A C R O S S H A L F O F T H E S T A T E , A N D T H E N

C L I M B S O V E R T H E W A S A T C H F R O N T A N D O N T O T H E N A T I O N A L - P A R K – P A C K E D ,

R E D - R O C K C O U N T R Y O F T H E C O L O R A D O P L A T E A U .

ROAD: US Highway 50

TRACK: Miller Motorsport Park

VEHICLE: 2015 Ford Mustang GT

E P I S O D E T W O

H I S T O R I C R O U T E 6 6

R O U T E 6 6 P A S S E S T H R O U G H A W I D E R A N G I N G C R O S S - S E C T I O N O F A M E R I C A , F R O M

T H E P A L M T R E E S A N D S U N S H I N E O F L O S A N G E L E S , P A S T T H E G R A N D C A N Y O N A N D

T H E N A T I V E A M E R I C A N C O M M U N I T I E S O F T H E D E S E R T S O U T H W E S T , T O T H E G R I T T Y

S T R E E T S O F S T . L O U I S A N D C H I C A G O ’ S M I R A C L E M I L E .

ROAD: Historic Route 66

TRACK: Spring Mountain Motorsport Park

VEHICLE: 2015 Chevrolet Corvette Z06

E P I S O D E T H R E E M I L L I O N D O L L A R H I G H W A Y

T H I S C L A S S I C S T R E T C H O F T W O - L A N E B L A C K T O P S N A K E S I T S W A Y T H R O U G H T H E

S A N J U A N M O U N T A I N S , T H E W I L D E S T A N D M O S T R U G G E D P E A K S I N T H E R O C K I E S .

I T ' S A N A P P R O P R I A T E N I C K N A M E F O R T H O S E 1 1 0 M I L E S O F S T E E P C L I F F S ,

N A R R O W L A N E S , A N D T E R R I F Y I N G T U R N S A R O U N D P A S S E S W I T H O U T G U A R D R A I L S .

ROAD: Million Dollar Highway

TRACK: SRT School, Road America

VEHICLE: 2015 Dodge Challenger SRT

E P I S O D E F O U R P A C I F I C C O A S T H I G H W A Y - B I G S U R

F R O M T H E I C O N I C B I X B Y B R I D G E T O R A G G E D P O I N T , A N D S A N S I M E O N , T H I S I S O N E O F

T H E M O S T T E C H N I C A L L Y C H A L L E N G I N G R O A D S T O D R I V E P R O P E R L Y . I T ’ S 9 0 M I L E S O F

T W I S T I N G A R O U N D N A T U R E ’ S E L E M E N T A L P O W E R .

ROAD: Pacific Coast Highway

TRACK: Mazda Laguna Seca Raceway

VEHICLE: 2016 Mazda Miata

E P I S O D E F I V E T W I S T E D S I S T E R S - T E X A S

T H E T W I S T E D S I S T E R S L O O P I S 1 0 0 M I L E S O F U N D U L A T I N G , D E C R E A S I N G R A D I U S ,

O F F - C A M B E R T U R N S T H R O U G H U N E X P E C T E D E L E V A T I O N C H A N G E S . A C C E L E R A T E ,

B R A K E , A N D S E T U P F O R T H E N E X T C O R N E R A S Y O U P A S S M I L L I O N D O L L A R

V I S T A S , R I V E R S , A N D T R U E L O N E S T A R S T A T E R A N C H E S .

ROAD: Twisted Sisters, Texas

TRACK: AMG Driving Academy, COTA

VEHICLE: 2015 Mercedes AMG C63

E P I S O D E S I X S M U G G L E R ’ S N O T C H - V E R M O N T

T H I S R O U G H L Y 3 8 - M I L E R U N W I L L T A K E Y O U O N L Y A B O U T 4 5 M I N U T E S O N E - W A Y ,

B U T I T I S O N E H E C K O F A 4 5 M I N U T E S ! F U L L O F S W E E P I N G T U R N S , S T E E P I N C L I N E S ,

C R A Z Y S W I T C H B A C K S , A N D T I G H T S - C U R V E S , T H I S R O A D I S N ' T J U S T A T H R I L L T O

D R I V E , I T ' S A L S O Q U I N T E S S E N T I A L N E W E N G L A N D .

ROAD: Smuggler’s Notch, Vermont

TRACK: New Hampshire Motor Speedway

VEHICLE: 2015 BMW M4 Coupe

E P I S O D E S E V E N T A I L O F T H E D R A G O N - N . C A R O L I N A

T H I S 1 1 - M I L E C A M B E R E D S T R E T C H O F U . S . 1 2 9 S K I R T S T H E T E N N E S S E E A N D N O R T H

C A R O L I N A B O R D E R S , H A S N O F E W E R T H A N 3 1 8 S T O M A C H - W R E N C H I N G T W I S T S A N D

T U R N S , A N D I S N O T I N T E R R U P T E D B Y A S I N G L E I N T E R S E C T I O N O R D R I V E W A Y .

M I S T A K E S M A D E H E R E A R E O F T E N M E T W I T H D I R E C O N S E Q U E N C E S .

ROAD: Tail of the Dragon, S. Carolina

TRACK: Porsche Experience Center, ATL

VEHICLE: 2015 Porsche Macan S

E P I S O D E E I G H T

H I G H W A Y 3 6 - C A L I F O R N I A

Y O U R F I R S T T I P - O F F T O T H E H A N D L I N G - I N T E N S I V E N A T U R E O F T H I S T A R M A C M I G H T

B E T H E S I G N S L A P P E D W I T H T H E U N I V E R S A L S Y M B O L F O R T W I S T I E S A N D T H E

W O R D S " N E X T 1 4 0 M I L E S " . I F T H A T D O E S N ’ T G E T Y O U P S Y C H E D F O R T H I S E P I C

D R I V E , T H E G O R G E O U S W I N D I N G F O R E S T R O A D W I L L .

ROAD: Highway 36, California

TRACK: Jaguar Performance Academy

VEHICLE: 2015 Jaguar F-Type R Coupe

O T H E R R O A D S …

• The Airline Road (Route 1) - Maine

• Kancamagus Highway - N. Hampshire

• The Champlain Loop - New York

• Skyline Drive - Virginia

• Natchez Trace - Tennessee

• Cherohala Skyway - N. Carolina

• La Ruta Panoramica - Puerto Rico

• State Route 76 - Missouri

• U.S. 212 - Montana

• U.S. 12 - Idaho

• Denali Highway - Alaska

• Road to Hana - Hawaii

S H O W E L E M E N T S

• Vehicle Performance in real world

driving situations

• Fascinating Places to visit, eat, and

stay while enroute

• Remarkable Visuals and in-motion

4K footage

• Sidebars featuring a race car driver,

a racing car, or a great racing story

M O T O R S P O R TS I D E B A R

M O T O R S P O R T …

• Ford and Le Mans

• Penske, Ganassi, Hendrick -

Legendary Team Owners

• Porsche, Audi, BMW, etc. history

• Corvette Racing Generations

• Race Car Garage Finds

• Racing Legends, Secret Stories

• Great American Races - Big and Small

• Inside a Racing Team - How It All Really

Works

• New vs Old Race Car Comparisons

• Racing in America

• Americans in Love with Racing

• The Real Deals - Racing People, Events

P R O D U C T I O N

• Each episode produced in 4K

resolution media (and playable in any

resolution via Vimeo, YouTube, etc.)

• Episodes range from 15 - 20 minutes

in length

• Special attention to supportive music

tracks

• “Behind the scenes” how-to created

for each episode

D I S T R I B U T I O N – T H E I N T E R N E T 1 S T

• Google (YouTube) supports 4K video

• “Embed” content into multiple

websites

• Support series with complete web

ecosystem

• Stock footage available to

manufacturers

I N T E R N E T D I S T R I B U T I O N

• 1.4 billion smartphones

• 30 million iPad devices

• 1 billion YouTube users (as of 1/14)

• 1 billion YouTube mobile video views per day

• YouTube supports 4K, 2K, HD, SD, Mobile formats

• A Fraction of the cost of network

A L T E R N A T E / A D D I T I O N A L D I S T R I B U T I O N

• Amazon

• AOL

• Crackle

• Hulu

• Netflix

• Pandora

• Vimeo

• Veoh

• Yahoo!

• Plus Cable and TV

S O C I A L

A C O M P L E T E W E B E C O S Y S T E M

M A N U F A C T U R E R

P A R T I C I P A T I O N

• Provide vehicle(s)

• Access and use of racing school /

driving instructors / pro racers

• Access to their motorsport teams

• Technical support

• Transportation of vehicle to locations

• Budget support

O T H E R C A R S …

• Lotus Evora S

• Mercedes Benz CLA45 AMG

• Mini John Cooper Works

• Nissan NISMO 370Z or GT-R

• Porsche Cayman GTS

• Scion FR-S

• Audi TTS Roadster

• BMW i8

• Chevrolet Camaro Z/28

• Dodge Charger SRT

• Ford Focus RS

• Lexus RC-F Coupe

B U D G E T

Each episodic budget includes:

• Talent

• Crew and all personnel fees

• Transportation

• Licenses, permits, and security

• Pre-production, production, post production

• Insurance for production

• Web Ecosystem (site, social media)

• One year of marketing support

$75,000 per episode

T H E F I L M M A K E R S

• David Barrett

http://www.rcomcreative.com/

• Cameron Barrett

http://www.rcomcreative.com/

• Leo Parente

http://www.pdcamarketing.com

C O N T A C T :L E O P A R E N T E - P D C A , I N C .

2 1 2 . 3 9 6 . 9 3 0 3

C A M E R O N B A R R E T T , R / C O M C R E A T I V E , L L C

9 4 9 . 3 0 7 . 4 3 5 9

D A V I D B A R R E T T , R / C O M C R E A T I V E , L L C

9 4 9 . 3 0 7 . 7 2 6 6

A M E R I C A N R O A D T E S T I S © 2 0 1 4 B Y P D C A / R / C O M C R E A T I V E , A L L R I G H T S R E S E R V E D .

T H I S P R E S E N T A T I O N I S T H E S O L E P R O P E R T Y O F P D C A I N C . & R / C O M C R E A T I V E , L L C .