17 & alive process book

Post on 26-Mar-2016

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description

Anwar Behbehani

Transcript of 17 & alive process book

final outcomelogos

movement:

center

final outcomecolor pallette fonts

Lobster fontPaddington Bold

17&alive: a movement that pushes people to

see jobs in a new light. in Kuwait, ideas are

constantly shut down, people don’t belive

in themselves enough to stand up for what

they like or believe in and support is lacking.

For my capstone, i chose to do a movement

titled “17 & alive” motivating Kuwait’s youth

to put time into pursuing what they love

through a movmement spreading different

career ideas & inspiring messages to let them

know they are good enough.

theoretically, one key element to this

momvment is to make people realize there

are others feeling what they’re feeling,

so they feel more at peace.

Pearl concept of the center goes back to

Kuwait’s past of diving which was the main

source of income and led to Kuwait being

called “Pearl of the gulf” so in return the

good rebels are “Pearls of the gulf”.

at the moment the target audience is what

would be “mc chickenized people” who read

mainly English but understand arabic & then

as it comes to life, ofcourse, the target

audience will expand.

sponsored by the company: Pearls of the gulf

Process

logos

Process

movement

Budget: Final CaPStonE:

tshirts:

topshop 9KD (2)

jumla 12 tshirts: 12KD (but DiDn’t use all)

the transfer paper white 10 pieces 2.5 KD, 5 peices 3.8KD

maybe arounD 15KD

Kham: 35KD

posters Drafts: 5 posters 20 then 25 then final 35 mounting 20KD

box: 3 (one maquette) 18KD

sticKer paper: 2KD

total: 183Kd 100 FilS

but also, i printeD most things at home

so might aDD up to 250

(i spent so much money before on Different things but DiDn’t use it for the final capstone)

thank you

thank you