上海外国语大学****专业硕士/博士研究生《****》课程教学大纲

【课程中文名称】（应参考国际国内通用名称）【课程英文名称】（应参考国际国内通用名称）【学时学分】【适用对象】【开课学期】【先修课程】【授课教师】 (原则上要求有 2 人，主讲和副讲)

一、课程简介（200-300 字）【宋体，小 4 号，1.5 倍行间距，下同】

二、课程目标【黑体，小 4 号，1.5 倍行距，下同】本课程的课程目标包括素养、知识和能力三个方面：

三、授课方式

四、课程内容 （章节内容、学时分配、参考文献等）

五、课程要求

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本课程要求包括考核方式、考核标准两个方面：

六、课程资源（一） 参考文献本部分包括基础文献和扩展文献两个部分。基础文献是必读部分，扩展文献供学有余

力的学生进一步提高使用。1．基础文献

2．扩展文献

（二） 学术期刊

（三） 数据库

（四） 学术网站

（五） MOOC资源2

编制人：学科点负责人：编制时间：

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Syllabus Framework for Graduate Courses of

Shanghai International Studies University   

**** (Course Name)  

**** (Course  Code) 

**** Periods/***Credits

Department：**** 

Semester：****

Prerequisite Courses: 

(Course Name)

Instructor：**** (two or more) 

1.Course Description:

2.Purpose of the Course: 

3.Teaching Objects (Suitable for students majoring in ****)

4. Course Schedule and Topics:  

5.Teaching Methods:

(Class, Seminar, Experiment, etc.)

6.Assessment Method: 

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(Examination, open or closed; Quiz; Papers)

7. Required Textbook:

 (Book, Handout, etc. )

8.Other Materials on Reserve: 

Course Leader’s Signature：Dean of the Department’s Signature：Date：

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《*****》课程教学大纲（内容不做更新，仅为形式样例）

课程名称课程代码周 课 时 2

学 分 2

开课学年开课学期教师信息:

姓名，职称，所属院系办公室：

电话：E-mail：

1.课程概述《******》是技术经济与管理硕士专业的一门核心课程，通过本课程的学习，学

生可以获得对现代信息管理以及信息系统的整体性认识，培养将来从事信息系统相关工作所需的能力和素质。

自 20 世纪 70 年代以来，特别是进入 21 世纪以后，信息技术和信息系统在全球范围内得到了蓬勃的发展和广泛的应用，经济的全球化与信息技术的进步共同营造了一个崭新的商务环境。信息技术在人类经济、社会、生活中的全面渗透，对于企业的经营活动、社会组织的运行方式以及人们自身的行为习惯，都产生了深刻而长远的影响。现代计算机和通讯技术已经紧密地融入了商务和生活之中，成为其不可分割的一部分，在商务和生活环境的方方面面都可以看到信息技术的痕迹。信息技术的这种融合趋势

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已经被人们所广泛接受并且习以为常，而在这种趋势下所产生的经营机遇和管理挑战，已经日益地引起了研究者与实践者的普遍关注与重视。

不断推陈出新的信息技术及其与经营活动日益密切的相互渗透与融合，构成了“信息时代”和“信息社会”的主要特征。在这样的变革之中，管理者肩负着双重的使命。一方面，技术的快速更迭、社经济结构的不断演变、竞争节奏的加快，要求管理者以开放、动态的思维适应并把握环境的变迁，在发展与变化之中以敏锐的洞察力以及对信息技术和信息系统的深入理解，捕捉那些有助于建立并保持战略竞争优势的经营机遇。另一方面，信息技术与业务运行和管理行为之间的紧密融合，也使得信息系统自身的建设与管理成为一项具有高度复杂性，并且高度依赖于管理艺术和管理科学的工作。从而，当代组织中的信息系统管理者，不但需要具有对技术和系统本身的了解和认识，还应当具有对组织中的各种资源和人的行为进行协调、统筹的能力。

2.课程目标通过本课程的学习，使学生认识到信息对社会发展、组织管理以及个人生活中的

重要性；掌握管理信息系统的基本概念、结构和功能，利用计算机知识为实际问题建立管理信息系统的基本思想和基本方法；了解管理信息系统的开发工具和开发方法，熟悉管理信息系统软件开发过程，最终掌握管理信息系统的操作与运用；深入了解一些重要的企业管理信息系统，如MRP、MRPII、ERP、CRM、DSS 等，熟知这些系统的主要功能、模块；详细介绍目前主流的 IT 技术及其在 MIS 中的作用；介绍未来 10

年 IT 技术的发展方向和对 MIS 可能带来的影响；培养学生观察问题、分析问题、解决问题和实际动手能力。通过本课程的学习，增强学生的全局意识、团队意识和市场意识，并注意专业素养的不断提高。

3.授课方式本课程将课堂讲授、案例讨论、实验练习相结合，充分利用现代化的教学手段，

提升教学效率和效果。同时，适当邀请 IT领域资深的企业管理者和信息系统开发者来到课堂与研究生互动，加深学生对 MIS 的认识。

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为顺应我校国际化人才培养的要求，同时兼顾学生的英语水平，本课程采用半英文授课，即在理论部分采用英文教材，在案例分析及实验联系部分采用中文资料，授课语言为中文。

在授课中，强调课堂上的互动交流，鼓励学生积极提问并参与讨论。课堂上所介绍的管理信息系统可能会有局限性，所以要求学生注重对基本管理思想和原理的理解；同时，在课堂和课外，将提供大量的管理信息系统案例供学生阅读，加深学生对理论知识的理解。在每一章的开头和结尾，都会通过案例来引导知识和总结理论内容，课堂上采用案例讨论的教学方式，鼓励学生通过小组协作的方式从案例中提炼并解决问题，以增进学生对相关知识点的深入理解。

课程中安排了适当的实验练习，由授课老师指定一些真实或模拟的企业业务系统，让学生结合课堂所学知识，对这些系统进行调研、分析和设计。同时，充分利用我院的 ERP实验室等资源，为学生提供接触、操作并理解大型 IS 的机会。在课程最后环节，会提供沙盘模拟训练，将课堂所学知识通过沙盘模拟操作的方式进行实践，进一步加深学生对企业运作模式和运作过程的理解。

课程中将适当邀请业界人士到课上作报告并与同学交流互动，拉近了学生与产业的距离，增进学生对课堂讲授知识的理解。

4.教学进度表周次 日期 学时 讲 授 内 容 教学方式 课外作业

1 2015-9-1 2

第 1 章 当今全球商业中的信息系统开篇案例 缩短迪士尼世界的排队时间：技术来拯救1.1 当今商业中信息系统扮演的角色1.2 信息系统的各种观点1.3 信息系统的现代方法

课堂讲授小组讨论：在手持的 Palm终端上管理业务；UPS利用信息技术进行全球竞争

案例分析：电子病例能否拯救卫生保健行业

2 2015-9-8 2 第 2 章 全球电子商务与合作开篇案例 特鲁斯（Telus）拥抱社会化学习2.1 企业流程和信息系统2.2 信息系统的类型

课堂讲授小组讨论：史基浦国际枢纽；为宝洁的决策导航

案例分析：企业应该拥抱社会化商务吗

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2.3 合作系统和社会化商务的系统2.4 企业中的信息系统职能

3 2015-9-15 2

第 3 章 信息系统、组织与战略开篇案例 西尔斯这次的技术战略能成功吗3.1 组织与信息系统3.2 信息系统如何影响组织及商业公司3.3 利用信息系统实现竞争优势3.4 利用信息系统获得竞争优势：管理问题

课堂讲授小组讨论：技术帮助星巴克找到竞争的新办法；汽车生产厂变成软件公司

案例分析：这个书店还有救吗

4 2015-9-22 2

第 4 章 信息系统中的商业伦理和社会问题开篇案例 行为定位：你的隐私成为目标4.1 认识和信息系统有关的商业伦理与社会问题4.2 信息社会的商业伦理4.3 信息系统的商业伦理维度

课堂讲授小组讨论：网格生活：从 iPhone 到 iTrack；应该监视工作场所吗？

案例分析：脸谱网：这是钱的问题

5 2015-9-29 2

第 5 章 IT 基础设施与新兴技术开篇案例 美国军方重铸其 IT 基础设施5.1 IT 基础设施5.2 基础设施的构成5.3 当前硬件平台发展趋势5.4 当前软件平台的发展趋势5.5 管理问题

课堂讲授小组讨论：应该将你自己的iPhone 用于工作吗？IT助Nordea变得更加绿色

案例分析：企业应当转向云计算吗？

6 2015-10-13 2

第 6 章 商务智能基础：数据库与信息管理开篇案例 秘鲁信贷银行对数据管理的改善6.1 传统文件环境下的数据管理6.2 使用数据库管理数据6.3 利用数据库提高企业绩效和决策能力6.4 管理数据资源

课堂讲授小组讨论：大数据，大回报；数据库与 web；围绕消费者的争议；制造安全的数据库

案例分析：通过数据库了解客户需求

7 2015-10-20 2 第 7 章 通信、互联网和无线技术开篇案例 RFID 和无线技术使大陆集团的轮胎生产加速7.1 当今商业世界里的通信和互联网7.2 通信网络

课堂讲授课堂讨论：有关网络中立的争论；互联网服务于通讯工具；监视员工的网络：

案例分析：苹果、谷歌和微软争夺用户的互联网经验

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7.3 全球互联网7.4 无线网络革命

有违道德还是一桩好生意？有关Web

8 2015-10-27 2

第 8 章 信息系统安全开篇案例 小心“领英”网站8.1 系统漏洞和被滥用8.2 安全与控制的商业价值8.3 安全与控制基本框架的建立8.4 保护信息资源的技术和工具

课堂讲授课堂讨论：蠕虫病毒与网络病毒的变种；MWEB 公司

案例分析：索尼事件——全球最大的数据泄露案

9 2015-11-3 2

第 9 章 实现最优化运营，提升客户亲密度：企业系统开篇案例 技术帮助NVIDIA预测未来9.1 企业系统9.2 供应链管理系统9.3 客户关系管理系统9.4 企业应用系统：新的机会和挑战

课堂讲授课堂讨论：迪拜环球港务利用 RFID 技术提升港口管理；客户关系管理走向云端

案例分析：新的 ERP 系统点亮 Summit Electric

10 2015-11-10 2

第 10 章 电子商务：数字化市场、数字化产品开篇案例 Groupon 的商业模式：社会化和本地化10.1 电子商务和互联网10.2 电子商务：商业和技术10.3 移动数字平台和移动商务10.4 构建电子商务

课堂讲授小组讨论：基于地域的营销和广告；社交电子商务创造新型客户关系

案例分析：收费还是不收费：Zagat 的困境

11 2015-11-17 2

第 11 章 管理知识开篇案例 虚拟药品研发11.1 知识管理前景11.2 企业级的知识管理系统11.3 知识工作系统11.4 智能技术

课堂讲授小组讨论：CAD照亮火线冲浪板；没有IT，Albassami的工作无法开展

案例分析：IBM 的“沃森”：计算机能代替人类吗？

12 2015-11-24 2

第 12 章 增强决策能力开篇案例 点球成金：数据驱动的美式橄榄球12.1 决策和信息系统12.2 企业商务智能12.3 商务智能组成

课堂讲授小组讨论：数据分析帮助辛辛那提动物园了解客户；高露洁利用仪表板取悦管理者

案例分析：Zynga 以商务智能取胜

13 2015-12-1 2 第 13 章 建设信息系统开篇案例 新的系统和业务流程使MoneyGram恰到好处

课堂讲授小组讨论：伯顿滑雪板依靠灵活

案例分析：Honam石化寻求更好的管理

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13.1 系统作为有计划的组织变革13.2 系统开发概述13.3 构建信息系统可选用的方法13.4 面向数字化企业的应用开发

的业务流程加速发展；它依靠什么走向移动化？

报告

14 2015-12-8 2

第 14 章 管理项目开篇案例 Nu Skin集团的新人力资源系统项目以人为本14.1 项目管理的重要性14.2 项目选择14.3 建立信息系统的商业价值14.4 管理项目风险

课堂讲授小组讨论：奥斯丁能源的计费系统不灵了；西屋电器因“宇宙大爆炸”项目而面临风险

案例分析：NYCAPS 和CityTime：关于两个纽约市IS项目的故事

15 2015-12-15 2

第15章 管理全球化的系统开篇案例 巴黎欧莱雅的全球化改造15.1 全球信息系统的发展15.2 管理全球信息系统15.3管理全球系统：一个典型案例：全球范围内的混乱15.4 全球价值链中的技术因素和机遇

课堂讲授小组讨论：孩之宝开发了一套全

球系统小组讨论：CombineNet 系统及时地帮助了Primark管理其全球供应链

案例分析：宣伟涂料勾绘全

世界

16 2015-12-22 2上机操作：UFDA U-8企业综合管理信息系统

17 2015-12-29 2 期末复习5.考核要求

课程评分指标：评分指标 比重

1 出勤 20%2 平时作业 40%3 期末论文 40%

总计 100%

各项指标说明：1出勤。出勤是本课程学习的必要条件。旷课每次扣 2 分，扣完为止。本课程缺课超过本课程总学时 1/3者，不得参加本课程的考试，应重修本课程。

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平时作业。本课程共有 15次课后作业，每位同学必须至少递交其中 10次作业。作业必须在规定时间内递交，作业迟交视同未交。每份平时作业根据作业完成情况计分。每次作业按时完成且正确者，得 4 分；每次作业按时完成但不全部正确者，得 1-4 分；未及时交作业者，得 0 分。

3 期末论文。课程要求完成期末论文，论文选题由任课老师指定范围，学生先列出拟选11

题目，经任课老师许可后方可撰写；任课老师提供清晰、明确的论文评价标准并提前提供给学生，论文成绩依此标准评定。

6.课程材料教材信息

书名（出版年份）： 管理信息系统（2015）

作者：（美）劳顿　等著，薛华成　编译出版社：机械工业出版社

版本：原书第 13版ISBN：9787111515678

教学参考资料Information Systems Essentials, S.Haag, M.Cummings, McGraw-Hill, 2010

课程网站http://elearning.shisu.edu.cn

应用软件用友U8 ERP 系统软件沙盘模拟系统MS EXCEL

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Syllabus（内容不做更新，仅为形式样例）

Course Name: Management Information SystemCourse Number: M_TEM30_1303

Contact Hours: 2Credits: 2Academic Year: 2015-2016Semester: Autumn

INSTRUCTOR INFORMATION*****, Associate Professor, ******, Shanghai International Studies UniversityOffice: Room 501, Library and Information Center, Songjiang CampusTelephone: 86-21-67701115E-mail: zy@shisu.edu.cn

COURSE DESCRIPTION"Management Information System" is a core course of technical economy and management. The students can get the whole understanding of modern information management and information system through the study of this course.Since 1970s, especially in twenty-first Century, information technology and information systems have been developed rapidly and widely used in the world. The globalization of economy and information technology has created a new business environment. Information Technology has penetrated into the economy, society and the life of human being. Information technology has a profound and long-term impact on business activities, social organization of the operations mode and people's own behavior. Modern computer and communication technology has been closely integrated into the business and life, and become an inseparable part of the business and living environment in all aspects of information technology. This trend of integration of information technology has been widely accepted by people, but in this trend, the business opportunities and management challenges have increasingly attracted the attention of researchers and practitioners.The new information technology and it’s increasingly close integration with the business activities constitute the main features of the information age and information society. In such a revolution, the manager has a dual mission. On one hand, the rapid change of technology, the continuous evolution of social economic structure, the acceleration of the competition rhythm, requires the management to adapt to the environment, and to understand the development and change of information technology and information system, which is helpful to establish and maintain strategic competitive advantage. On the other hand, the close integration between information technology and business operation and management, also makes the construction and management of information system become a highly complex, and highly dependent on the management of art and scientific work. Thus, the information system management in the modern organization not only needs to have the understanding of the technology and the system itself,

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but also has the ability to coordinate and coordinate all kinds of resources and human behavior in the organization.

COURSE PURPOSE & OBJECTIVESThrough the study of this course, the students can understand the importance of information to social development, organization management and personal life, grasp the basic concepts, structure and function of Management Information System, use computer knowledge to establish Management Information System, such as MRP、MRPII、ERP、CRM、DSS et.al, familiar with the functions and models of these systems. This course introduces the current mainstream IT technology and its role in MIS, introduces the development directions of IT technology in the next 10 years and their influence on MIS. Train the students' observation, analysis, problem solving and practical abilities. Through the course of study, enhance the students' global consciousness, team consciousness and market consciousness, and pay attention to the continuous improvement of professional quality.

TEACHING APPROACH/ INSTRUCTIONAL METHODSThis course will be a combination of classroom teaching, case studies, experimental exercises, and full use of modern teaching methods to improve teaching efficiency and effectiveness. At the same time, the appropriate invitation to the field of IT senior business managers and information system developers will come to the classroom and interact with graduate students, to deepen students' understanding of MIS.In order to meet the requirements of international talent training in our university, we take into account the students' English level, this course is taught half in English.In the course of teaching, we emphasis on the interaction in classroom, encourage students to actively ask questions and participate in the discussion. The Management Information System introduced in the classroom may have limitations, so the students are required to pay attention to the understand basic management theory and principle; at the same time, both in the classroom and outside, we will provide a large number of Management Information System cases for students to read, deepen students understanding of theoretical knowledge. At the beginning and ending of each chapter, cases are used as the lead and summary of theory. Many cases will be discussed in class. We encourage students to refine and solve problems in the case of a group collaboration to enhance students' understanding of the relevant knowledge. Appropriate experimental practice has been arranged in the course. The instructor gives some real or simulated business systems, the students do research, analysis and design work of these systems. At the same time, we will make full use of the ERP Lab and other resources, to provide students with the opportunities to access to the operation and understanding of large IS. In the last part of the course, we will provide a sandbox simulation training, Through which, we practice the knowledge learned in the classroom, give the students a deeper understanding of the enterprise operation mode and operation process.We will invite some IT managers and engineers to make reports and interact with the students, to narrow the distance between the students and IT industry, to enhance students' understanding of the knowledge which is taught in classroom.

COURSE MATERIALRequired Textbook:

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Name of the book (Year): Management Information System (2015) Author: Kenneth C. LaughtonPublisher: Machinery Industry PressVersion: 13ISBN number: 9787111515678

Supplementary Readings:Information Systems Essentials, S.Haag, M.Cummings, McGraw-Hill, 2010

Course Website:http://elearning.shisu.edu.cn

Applied Software:UFDA-U8 ERP System SoftwareERP Simulation SystemMS EXCEL

Tentative COURSE Schedule

Week Date Hours Content(s) /Topic(s) Method/Pedagogy

Assignment(s)

1 2015-9-1 2

Chapter 1 Information Systems in Global Business TodayOpening Case: Efficiency in Wood Harvesting with Information Systems1.1 The Role of Information Systems in Business TodayHow Information Systems are Transforming BusinessWhat’s New in Management Information Systems? Globalization Challenges and Opportunities: A Flattened WorldThe Emerging Digital FirmStrategic Business Objectives of Information Systems1.2 Perspectives on Information SystemsWhat Is an Information System?Dimensions of Information Systems It Isn’t Just Technology: A Business Perspective on Information SystemsInteractive Session: Technology UPS Competes Globally with Information Technology Complementary Assets: Organizational Capital and the Right Business Model1.3 Contemporary Approaches to Information Systems

Interactive Session: Management Running the Business from the Palm of Your Hand

Case Study: Mashaweer

2 2015-9-8

2 Chapter 2 Global E-business and CollaborationOpening Case: Telus Embraces Social Learning2.1 Business Processes and Information SystemsBusiness ProcessesHow Information Technology Improves Business Processes2.2 Types of Information SystemsSystems for Different Management Groups

Interactive Session: Management Piloting Procter & Gamble from Decision Cockpits

Case Study: Modernization of NTUC Income

15

Systems for Linking the Enterprise2.3 Systems for Collaboration and Social BusinessWhat is Collaboration?What Is Social Business?Business Benefits of Collaboration and Social BusinessBuilding a Collaborative Culture and Business ProcessesTools and Technologies for Collaboration and Social Business2.4 The Information Systems Function in BusinessThe Information Systems DepartmentOrganizing the Information Systems Function

E-Business, E-Commerce, and E-Government；Interactive Session: Technology Schiphol International Hub

3 2015-9-15 2

Chapter 3 Information Systems, Organizations, and Strategy Opening Case: Will Sears’s Technology Strategy Work This Time? 1093.1 Organizations and Information Systems What Is an Organization?Features of Organizations3.2 How Information Systems Impact Organizations and Business Firms Economic ImpactsOrganizational and Behavioral Impacts The Internet and OrganizationsImplications for the Design andUnderstanding of Information Systems 3.3 Using Information Systems to Achieve Competitive Advantage Porter’s Competitive Forces ModelInformation System Strategiesfor Dealing with Competitive ForcesThe Internet’s Impact onCompetitive AdvantageThe Business Value Chain ModelSynergies, Core Competencies, and Network-Based StrategiesSynergies, Core, Competencies, and Network-Based Strategies3.4 Using Systems for Competitive Advantage: Management IssuesSustaining Competitive AdvantageAligning IT with Business ObjectivesManaging Strategic Transitions

Interactive Session: Organizations Technology Helps Starbucks Find New Waysto CompeteInteractive Session: Technology Automakers Become Software Companies

Case Study: Can This Bookstore Be Saved?

4 2015-9-22

2 Chapter 4 Ethical and Social Issues in Information SystemsOpening Case: Ethical Issues Facing the Use of Technologies for the AgedCommunity 4.1 Understanding Ethical and Social Issues Related to Systems A Model for Thinking About Ethical, Social, and Political Issues

Interactive Session: Technology Life on the Grid: iPhone Becomes iTrackInteractive Session:

Case Study: Facebook: It’s About the Money

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Five Moral Dimensions of the Information AgeKey Technology Trends That Raise Ethical Issues 4.2 Ethics in an Information Society Basic Concepts: Responsibility, Accountability, and Liability Ethical Analysis Candidate Ethical Principles Professional Codes of Conduct Some Real-World Ethical Dilemmas 4.3 The Moral Dimensions of Information Systems Information Rights: Privacy and Freedom in the Internet Age Property Rights: Intellectual Property Accountability, Liability, and ControlSystem Quality: DataQuality and System Errors Quality of Life: Equity, Access, and Boundaries

Organizations Monitoring in the Workplace

5 2015-9-29 2

Chapter 5 IT Infrastructure and Emerging Technologies Opening Case: Reforming the Regulatory System for Construction Permits 5.1 IT Infrastructure Defining IT Infrastructure Evolution of IT InfrastructureTechnology Drivers of Infrastructure Evolution 5.2 Infrastructure ComponentsComputer Hardware Platforms Operating System Platforms Enterprise Software Applications Data Management and Storage Networking/Telecommunications Platforms Internet Platforms Consulting and System Integration Services 5.3 Contemporary Hardware Platform Trends The Mobile Digital Platform Consumerization of IT and BYOD Grid Computing Virtualization Cloud Computing Green Computing High-Performance andPower-Saving Processors Autonomic Computing5.4 Contemporary Software Platform Trends Linux and Open Source Software Software for the Web: Java, HTML, and HTML5 Web Services and Service-Oriented Architecture Software Outsourcing and Cloud Services 5.5 Management Issues Dealing with Platform and Infrastructure Change Management and Governance Making Wise Infrastructure Investments

Interactive Session: Management Should You Use Your iPhone for Work?Interactive Session: Organizations Nordea Goes Green with IT

Case Study: Should Businesses Move to the Cloud?

6 2015-10-

2 Chapter 6 Foundations of Business Intelligence: Databases and Information Management

Interactive Session:

Case Study:

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13

Opening Case: BAE Systems 6.1 Organizing Data in a Traditional File Environment File Organization Terms and Concepts Problems with the TraditionalFile Environment 6.2 The Database Approach to Data Management Database Management Systems Capabilities of Database ManagementSystems 249 • Designing Databases6.3 Using Databases to Improve Business Performance and Decision Making The Challenge of Big Data Business Intelligence Infrastructure Analytical Tools: Relationships, Patterns, TrendsDatabases and the Web6.4 Managing Data Resources Establishing an Information Policy Ensuring Data Quality

Technology Big Data, Big RewardsInteractive Session: Organizations Controversy Whirls Around the ConsumerProduct Safety Database

Lego: Embracing Change by Combining BI with a FlexibleInformation System

72015-10-20

2

Chapter 7 Telecommunications, the Internet, and Wireless TechnologyOpening Case: RFID and Wireless Technology Speed Up Production at Continental Tires 7.1 Telecommunications and Networking in Today’s Business World Networking and Communication Trends What Is a Computer Network? Key Digital Networking Technologies 7.2 Communications Networks Signals: Digital vs. Analog Types of Networks TransmissionMedia and Transmission Speed 7.3 The Global Internet What Is the Internet? Internet Addressing and ArchitectureInternet Services and Communication ToolsThe Web 7.4 The Wireless Revolution Cellular Systems Wireless Computer Networks and InternetAccess RFID and Wireless Sensor Networks

Interactive Session: Organizations The Battle over Net NeutralityInteractive Session: Management Monitoring Employees on Networks:Unethical or Good Business?

Case Study: Apple, Google, and Microsoft Battle for Your InternetExperience

8 2015-10-27

2 Chapter 8 Securing Information SystemsOpening Case: You’re on LinkedIn? Watch Out! 8.1 System Vulnerability and AbuseWhy Systems Are Vulnerable Malicious Software: Viruses, Worms,Trojan Horses, and Spyware Hackers and Computer Crime Internal Threats: Employees Software Vulnerability8.2 Business Value of Security and Control Legal and Regulatory Requirements for Electronic

Interactive Session: Organizations Stuxnet and the Changing Face ofCyberwarfareInteractive Session: Technology MWEB

Case Study: Information Security Threats and Policies in Europe

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Records Management Electronic Evidence and Computer Forensics 8.3 Establishing a Framework for Security and Control Information Systems Controls Risk Assessment Security Policy Disaster Recovery Planning and Business ContinuityPlanning The Role of Auditing 8.4 Technologies and Tools for Protecting Information Resources Identity Management and Authentication Firewalls, IntrusionDetection Systems, and Antivirus SoftwareSecuring Wireless Networks Encryption and Public Key Infrastructure Ensuring System Availability Security Issues for Cloud Computing and theMobile Digital PlatformEnsuring Software Quality

Business: Hacked

9 2015-11-3 2

Chapter 9 Achieving Operational Excellence and Customer Intimacy:Enterprise ApplicationsOpening Case: Technology Helps Nvidia Anticipate the Future 9.1 Enterprise Systems What Are Enterprise Systems?Enterprise Software BusinessValue of Enterprise Systems 9.2 Supply Chain Management Systems The Supply ChainInformation Systems and Supply ChainManagementSupply Chain Management Software GlobalSupply Chains and the InternetBusiness Value of Supply Chain Management Systems 9.3 Customer Relationship Management Systems What Is Customer Relationship Management? Customer RelationshipManagement Software Operational and Analytical CRM Business Value of Customer Relationship Management Systems 9.4 Enterprise Applications: New Opportunities and Challenges Enterprise Application Challenges Next-Generation EnterpriseApplications

Interactive Session: Organizations DP World Takes Port Management to theNext Level with RFIDInteractive Session: Technology Customer Relationship Management Heads tothe Cloud

Case Study: Summit Electric Lights Up with a New ERP System

10 2015-11-10

2 Chapter 10 E-commerce: Digital Markets, Digital Goods Opening Case: Groupon’s Business Model: Social

Interactive Session: Organizations

Case Study: To Pay or Not

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and Local10.1 E-commerce and the Internet E-Commerce TodayWhy E-commerce Is DifferentKey Concepts in E-commerce: Digital Markets and Digital Goods in a Global Marketplace 10.2 E-commerce: Business and Technology Types of E-Commerce E-Commerce Business ModelsE-Commerce Revenue ModelsSocial Networking and The Wisdom of Crowds E-CommerceMarketing B2B E-commerce: New Efficiencies and Relationships10.3 The Mobile Digital Platform and Mobile E-commerceLocation-based Services and ApplicationsOther Mobile Commerce Services 10.4 Building an E-commerce Presence 434Pieces of the Site-Building Puzzle Business Objectives, SystemFunctionality, and Information Requirements Building the Web Site: In-house Versus Outsourcing

Location-Based Marketing andAdvertisingInteractive Session: Management Social Commerce Creates New CustomerRelationships

to Pay: Zagat’s Dilemma

112015-11-17

2

Chapter 11 Managing KnowledgeOpening Case: Designing Drugs Virtually 11.1 The Knowledge Management Landscape Important Dimensions of KnowledgeThe Knowledge ManagementValue Chain Types of Knowledge Management Systems11.2 Enterprise-Wide Knowledge Management Systems Enterprise Content Management Systems Knowledge NetworkSystems Collaboration And Social Tools and Learning Management Systems 11.3 Knowledge Work Systems Knowledge Workers and Knowledge Work Requirements of Knowledge Work Systems Examples of Knowledge Work Systems11.4 Intelligent Techniques Capturing Knowledge: Expert Systems Organizational Intelligence: Case-Based Reasoning Fuzzy Logic Systems Machine LearningIntelligent AgentsHybrid AI Systems

Interactive Session: Technology Firewire Surfboards Lights Up with CADInteractive Session: Organizations Albassami's Job is not Feasible withoutIT

Case Study: Knowledge Management and Collaboration at Tata ConsultingServices

12 2015-11-24

2 Chapter 12 Enhancing Decision Making Opening Case: Moneyball: Data-Driven Baseball 12.1 Decision Making and Information Systems Business Value of Improved Decision Making

Interactive Session: Organizations Analytics

Case Study: Zynga Wins with

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Types of DecisionsThe Decision-Making Process Managers and Decision Making in the Real World High-Velocity Automated Decision Making 12.2 Business Intelligence in the Enterprise What Is Business Intelligence? The Business IntelligenceEnvironmentBusiness Intelligence and Analytics Capabilities Management Strategies for Developing BI and BA Capabilities 12.3 Business Intelligence ConstituenciesDecision Support for Operational and Middle Management Decision Support for Senior Management: Balanced Scorecard and EnterprisePerformance Management Methods Group Decision-Support Systems (GDSS)

Help the Cincinnati Zoo Know ItsCustomersInteractive Session: Management Colgate-Palmolive Keeps Managers Smilingwith Executive Dashboards

Business Intelligence

13 2015-12-1 2

Chapter 13 Building Information Systems Opening Case: New Systems and Business Processes Put MoneyGram “On the Money” 13.1 Systems as Planned Organizational Change Systems Development and Organizational Change Business Process Redesign13.2 Overview of Systems DevelopmentSystems AnalysisSystems Design Completing the SystemsDevelopment Process Modeling and Designing Systems: Structuredand Object-Oriented Methodologies 13.3 Alternative Systems-Building Approaches Traditional Systems Life CyclePrototyping End-UserDevelopment Application Software Packages and Outsourcing 13.4 Application Development for the Digital Firm Rapid Application Development (RAD) Component-Based Development and Web ServicesMobile Application DevelopmentReview Summary Key Terms Review Questions DiscussionQuestions Hands-On MIS Projects Video CasesCollaboration and Teamwork Project

Interactive Session: Organizations Burton Snowboards Speeds Ahead withNimble Business ProcessesInteractive Session: Technology What Does It Take to Go Mobile?

Case Study: Honam Petrochemical’s Quest for Better Management Reports

14 2015-12-8

2 Chapter 14 Managing Projects Opening Case: Nu Skin’s New Human Resources System Project Puts People First 14.1 The Importance of Project Management

Interactive Session: Management Austin

Case Study: NYCAPS and

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Runaway Projects and System Failure Project Management Objectives14.2 Selecting ProjectsManagement Structure for Information Systems Projects Linking Systems Projects to the Business Plan Information Requirements and Key Performance Indicators Portfolio Analysis ScoringModels 14.3 Establishing the Business Value of Information Systems Information System Costs and Benefits Real Options Pricing ModelsLimitations of Financial Models 14.4 Managing Project RiskDimensions of Project Risk Change Management and the Concept ofImplementationControlling Risk FactorsDesigning for the Organization Project Management Software Tools

Energy’s Billing System Can’t LightUpInteractive Session: Organizations Westinghouse Electric Takes on the Risks ofa “Big Bang” Project

CityTime: A Tale of Two New York City ISProjects

152015-12-15

2

Chapter 15 Managing Global SystemsOpening Case: L’Oréal’s Global Makeover15.1 The Growth of International Information SystemsDeveloping an International Information Systems Architecture The Global Environment: Business Drivers and Challenges State of the Art15.2 Organizing International Information SystemsGlobal Strategies and Business OrganizationGlobal Systems to Fit the StrategyReorganizing the Business15.3 Managing Global SystemsA Typical Scenario: Disorganization on a Global ScaleGlobal Systems StrategyThe Management Solution: ImplementationStrategy15.4 Technology Issues and Opportunities for Global Value ChainsComputing Platforms and Systems Integration Connectivity Software Localization

Interactive Session: Organizations Hasbro Develops a Global SystemsInteractive Session: Management CombineNet ASAP Helps Primark Manage ItsGlobal Supply Chain

Case Study: Sherwin-Williams Paints the World

162015-12-22

2 Operation on the UFDA U-8 ERP System

172015-12-29

2 Final Review

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EVALUATION Course activities are weighted in the following way:

1 Attendance 20%2 Quizzes 40%3 Final Exam 40%

Total 100%

Breakdown of Evaluation1 Attendance

Attendance is necessary for the study of this course. Absenteeism deducted 2 points each time. The one whose absent class hours of this course is more than 1/3 of total hours shall not participate in the examination of the course.

2 Quizzes

There are 15 times in the course of this course, each student must submit at least 10 assignments. Homework must be submitted within the stipulated time, otherwise will get 0 score.Each time of the homework will be given 1-4 scores according to the quality.

3 Final ExamThe students are required to complete the final paper, the instructor will give the topics for a specified range, the students should choose one from them; The teacher provides the students clear and definite evaluation criteria in advance, The scores of the theses are given according to these criteria.

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Intro to China StudiesA 1st Semester “Foundational Course” Syllabus

for the SISU China Studies Master’s Degree

（内容不做更新，仅为形式样例）

A course co-taught by the Faculty team of

Steve J. Kulich, the SISU Intercultural Institute (SII)

Jiang Fan, the SISU Graduate Institute for Interpretation and Translation (GIIT)

Danny Hsu, Dalian University of Foreign Languages (DUFL)

Brief Course Introduction

(Concise 100-word summary included in the SISU China Studies Curriculum Brochure):

This course provides a broad survey of China Studies for personal interest and later research,

including a review of Chinese history, thinking, literature and culture, and how issues facing

China today are linked to its past or are related to its strengthened ties and growing stature in the

global community. Lectures and discussions help students not only to develop their appreciation

of the basic elements of Chinese culture, but also to investigate the formation of English

discourse systems about China, rethink contemporary understandings of “Chinese

characteristics,” and utilize participants’ study abroad experience to consider local, national, and

global perspectives on China.

Detailed Course Description

Students arriving new in China and beginning their study of this great civilization and

country need to know and understand its origins, long history, ways of thinking, relating, or

doing, and processes of developing. This is especially important as a foundation for each student

majoring in China. To make sense of the dramatic changes and transitions occurring in China’s

recent trajectory, it is helpful to understand the roots of Chinese culture, literature, philosophy,

government, economy, and corresponding psychological or social orientations of its populace.

This course aims to provide a general overview of the some of the main topics typically covered

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in Area Studies programs that focus on China toward exposing participants to the wide range of

potential areas for future research or personal interest and applications.

At one level, this course provides an introduction to China through some of the primary texts

in English translation that have been influential both to Chinese as well as Western perceptions

of China. Thus the first half of the course will stimulate students to investigate how English

discourse systems about China have been formed as well as to rethink contemporary

understandings of “Chinese characteristics” based on what they are experiencing and observing

through this study abroad experience. As one of the “foundational basic” courses in this SISU

MA curriculum, the instructors hope this instills an interest in and understanding of Chinese

culture while at the same time providing a general landscape of China Studies topics related to

this program (student’s academic work often grows out of personal interests, exposure and

engagement with original Chinese texts and experiences).

The latter half of the course will then explore in what ways the issues facing China today are

linked to its past or are related to its strengthened ties and growing stature the larger global

community. Students will be encouraged to reconsider local, national, and global perspectives on

China, both regarding what is happening in the country currently and how it is being portrayed in

international media. This approach will hopefully yield a more nuanced understanding of China

by exploring ways in which this country looks the same or different by shifting perspectives.

This course is inter-disciplinary in nature and will combine lectures, discussions, as well as

some fieldwork. Each week, the teaching team will provide necessary background information

and guide discussions that pay particular attention to understanding past issues and their current

context. And the course will require students to engage the local culture – participants will be

encouraged to take advantage of being in China to explore the city of Shanghai and consider its

unique role in China’s history, development, and future, make contact and discuss ideas with

local graduate students, and seek to build relationships with locals toward understanding their

perspectives.

Course requirements:

1) Attendance and Participation (30%).

Each Faculty member assesses a participation score of 10%.

2) Presentations (10%)

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Each student is required to select one topic of interest (related to the readings in this

syllabus) and prepare a PowerPoint presentation (minimum 10 .ppt slides). Dr. Jiang will

allow those that want to make voluntary presentations a maximum of 15 minutes each

during the class periods of her segment, and/or the .ppt can be sent in for her evaluation

(see evaluation guidelines below).

3) Final paper and presentation (60%)

One paper for each Faculty member’s teaching segment (20% each x 3)

[See specific assignment descriptions and requirements below at the end of this

document]

Course Readings: All course readings will be confirmed and made available on site, distributed

either in digital format or hard copy (usually one week before they are to be discussed in class).

Each instructor might suggest additional readings based on their topic, but the primary list is:

Recommended Texts:

Collier, Irene & Collier, Dea. Chinese Mythology. Enslow Publishers (e-version).

Lin, Yutang. My Country and My People. Foreign language Teaching and Research Press.

Ropp, Paul S., & Timothy Hugh Barrett (Eds.). Heritage of China: Contemporary Perspectives

on Chinese Civilization. University of California Press.

Kulich, Steve J. Applying cross-cultural values research to “the Chinese”: A critical integration

of etic and emic approaches. PhD Dissertation, Humboldt University of Berlin:

http://edoc.hu-berlin.de/docviews/abstract.php?lang=ger&id=39023

Fallows, James. Postcards from Tomorrow Square: Reports From China. Vintage, 2008.

(A compilation of essays written for The Atlantic Magazine)

“Orienting” Yourself for Processing the Course (ideas for your reflection papers):

Here are some questions to guide your reading and serve as springboards for

discussion:

How does each perspective yield a different—or perhaps same, in some cases—view

of China? What do these differences/similarities reveal about China’s history, its situation or its

current state? In particular, reflect carefully about the global perspective/role of China in

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comparison with the local and national (and often more historically situated) perspectives. How

has this aspect of China’s background, or developments now within China in this area affecting

the world, and especially important, the global perception of China? How can we synthesize the

various perspectives into a new, more nuanced, picture and understanding of China?

Schedule, Course Topics, and Weekly Reading Assignments:

Sept 25 Week 1) Introduction: China and You [Kulich & Jiang]

Introduction to course and Chinese culture:

Readings: Heritage Chap 1: Western Perceptions of China (Spence)

Kulich Chap 5: Historical Values Studies Related to “The Chinese”

Lin Yu Tang: My Country and My People

John K. Fairbank: Tributary Trade and China’s Relations with the West

David Moser: Why is Chinese So Damn Hard?

SEGMENT 1: Ancient China: Origins, Writings, Poetry

Oct 9 (2) Understanding Ancient China: Creation Myths/Origin of Chinese Culture (1)

[Jiang]

Handout on Pan Gu, Yin/Yang, NiuWa, Ba Gua (the 8 Trigrams), Legendary Kings

Oct 16 (3) Understanding Ancient China: Creation Myths/Origin of Chinese Culture (2)

[Jiang]

Reading: Heritage Chap 2: Early Civilization in China (Keightly)

Oct 23 (4) Understanding the Chinese Mind and Philosophical Origins (1) [Jiang]

Readings Handouts on the Spring-Autumn “Hundred Schools Period:”

Readings: Heritage Chap 4 & 5: Ethics and Confucianism in China (Turner, Tu)

Oct 30 (5) Understanding the Chinese Mind and Philosophical Origins (2) [Jiang]

Readings Handouts on Confucianism, Mohism, Daoism, and the Debates

Reading Handout on The Records of the Grand Historian

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Readings: Heritage Chap 3: Evolving Government in China (Dull)

SEGMENT 2: Modern China: Thinking, Society and Economics

Nov 5 (6) China and Modernity, Postmodernity [Hsu]

Readings: Selections from Kang Youwei, Liang Qichao, and Lu Xun

Wang Hui and the New Left

*Mon Nov 10 13:00-14:30 (7) Understanding Chinese Economic Orientations [Hsu]

Reading: Heritage Chap 9: Chinese Economic History (Feuerwerker)

Reading: Peasant Economy (Philip Huang); China Takes Off (Jean Oi); Yasheng Huang

(Capitalism with Chinese Characteristics)

*Wed Nov 12 13:00-14:30 (8) Rural-Urban Contexts (1) [Hsu]

Local: Political Struggles of Rural Migrant Hostesses in Dalian (Tiantian Zheng, in Critical

Asian Studies, 39:1, 2007)

National: Film screening of Sanxiahaoren

Global: The Urban Climacteric (Mike Davis)

Nov 13 (9) Rural-Urban Issues (2) [Hsu]

National: Film screening of Sanxiahaoren

Global: The Urban Climacteric (Mike Davis)

SEE “Modern China” assignment clarification for Dr. Danny Hsu (below, due Dec 12)

Nov 20 (10) Origins of Chinese Poetry (1) [Jiang]

Reading Handout on Book of Songs and The Songs of the South

Nov 27 (11) Origins of Chinese Poetry (2) [Jiang]

Reading: Heritage Chap 12: Chinese Poetry Tradition (Owen)

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SEE “Chinese Origins, Writings, Poetry” assignment clarification for Dr. Jiang Fan below:

SEGMENT 3: “China & Me”: Who ARE “the Chinese”? – What makes “them”

distinctive?

Dec 4 (12) Understanding Chinese Psychology, Values, and Identity [Kulich]

Readings: Kulich Chap 6: Contemporary Values Studies in Chinese from the Mainland

Kulich & Prosser: Intercultural Perspectives on Chinese Communication

Dec 11 (13) Chinese Communication Styles: Traditional and Modern [Kulich]

Readings: Gao & Ting-Toomey: Communicating with the Chinese

Kulich & Weng’s Handbook notes

Dec 18 (14) Today’s Chinese: Education, Social Development and Change (Kulich)

Reading: Being Chinese (Kulich) and 2014 MA Student Update notes

Discussion: Generational changes from the past to Chinese Post-80s, Post-90s

Resource: Understanding the Rise of Modern China (Ted Talk on Today’s China by Martin

Jacques) http://v.youku.com/v_show/id_XMzM2MzA5NDg0.html

http://www.soku.com/search_video/q_martin%20jacques?f=1&kb=040200000000000__martin

%20jacques

SEE “China and Me” assignment clarification for Dr. Steve Kulich (below, due Jan 10)

*ADDITIONAL TOPICS: if needed for future sessions or to satisfy student’s special

interests:

Understanding Chinese Traditional Religions

Readings on Buddhist Scriptures, Translation, Localization

Reading: Heritage Chap 6: Religious Traditions: Buddhism and Taoism (Barrett)

Understanding the Classic Chinese “Four Novels”

Reading: Heritage Chap 13: Chinese Fiction (Ropp)

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Understanding Chinese Family Traditions and Dynamics

Reading: Heritage Chap 8: Women, Marriage, and Family (Ebry)

Private Life in Socialist China (Yan Yunxiang) Documentary: Small Happiness

Chinese Artistic Heritage

Link with a class fieldtrip to the World-class Shanghai Museum or other exhibition

Reading: Heritage Chap 11: Chinese Art and its Impact (Sullivan)

Chinese Media and Society

Readings: Yang Guobin on Jia Junpeng; Internet and Civil Society

Discussion: Internet and Television in China

Chinese Education, Social Development and Change

Local: Only Hope (Vanessa Fong, Only Hope: Coming of Age under China’s One-Child

Policy. Stanford University Press, 2006); Film screening of Senior Year

National: Education Without Heart (Yu Jian, in Southern Weekend, May 5, 2010)

Global: Wanted: World-Class Universities (Ben Wildavsky, The Great Brain Race: How

Global Universities are Reshaping the World. Princeton University Press, 2010)

Understanding Modern China and World Politics

Readings: Assessing China’s Financial Influence in Great Power Politics (Daniel Drezner);

China, The U.S.-Japan Alliance, and the Security Dilemma in East Asia (Thomas

Christensen); The Future of the American Pacifier (John Mearsheimer)

FIELD TRIP: “China and Me Fieldwork” (arranged between Dec 19, 2014 to Jan 8, 2015)

Students will be invited to the Songjiang campus for an introduction to the branch

campus and be provided with an overview of SISU’s MA teaching programs there, and

particularly be invited as “guest interactants” in an intercultural communication course (most

likely to the interactive “Interview discourse analysis workshop” of the “Intercultural

Communication Competence: Theory and Practice” since students of that course have had

assignments to ethnographically interview several people from “other cultures,” draft their

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summary scripts, and try to make sense of the contents together). Each student will introduce

themselves and their China-related backgrounds, then summarize some of their own observations

on “China and Me” from the contents of this course. Then in small groups, they will explore

these ideas further from the vantage point of our local MA students. Prof. Kulich will then

organize a lunch forum with other international students enrolled on the Songjiang campus to

help them compare experiences and build bridges for future cross-SISU communication.

WRITTEN ASSIGNMENTS (listed by Due dates. Explained with detailed requirements)

(1) For Dr. Danny Hsu: The “Modern China” contrastive assignment. (Due Dec 12, 2014)

In our pluralistic world, we often encounter a dizzying range of perspectives and

interpretations.  Thus for example, when it comes to China, we often find that different sources

present China in different ways.

For the final assignment, explore how some of the issues we have discussed in this

course module are covered by Chinese and foreign media.  For the China side, you can choose

China Daily and/or Global Times (in particular, the editorial).  For the foreign perspective, you

can choose a range of sources, from financial times to BBC, or whatever news outlet you are

accustomed to reading.

Choose one topic/theme covered in this module and then select 1-2 articles from China

and foreign perspectives.  How do these different sources cover your chosen topic?  What are the

differences?  Is there consensus on some points?

Most importantly, how does this course module help you to have a more complex and

nuanced understanding of China?  Does your understanding of China now help you to see a more

complex picture that you might not have seen from the news sources before taking this course? 

How has is course helped you to see how news media coverage (both Chinese and foreign)

skews, simplifies, or perhaps even does a good job of presenting the issues we've looked at?

Often, the news articles you read will be about very recent developments that we did

not directly cover in class.  But how does the framework and analysis offered in this module help

you to make sense of these news stories?  How does your knowledge now help you to raise

further questions from these news articles?

The goal of the final assignment is for you to engage in a dialogue with the news

articles you have chosen.  In other words, think of our course module as having provided you

several tools.  Now apply these tools to grappling with your selected news articles.  I want to see

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this grappling process on paper.

REQUIREMENTS: 5-7 pages (No title page). Times New Roman 12 pt font. Double space.

Please send to: hsudanny@rocketmail.com

(2) For Dr. Steve Kulich: “China and Me” segment assessment assignment. (Due Jan 10,

2015)

Having completed the course, and especially the segments that dealt with the

psychology, communication styles, and situations/orientations of various groups of “today’s

Chinese,” please write a reflective paper summarizing your observations and reflections under

the theme “The X Chinese and Me” (business people, diplomats, educators, translators/linguists,

Post-90s students, etc.). This subjective description paper should have three sections: your

description of (1) Who they are, (2) Who you are in relation to them, and (3) What you anticipate

to be challenging and How you expect to deal with those challenges. Specifically:

(1) Describe the group of Chinese you expect you will be dealing or working with…

what are your ethnographic and post-course observations of WHO THEY ARE: What do you

think defines their identities, values, goals, communication styles, practices? Summarize any

special features of how they see themselves and how they function in social relations.

(2) Describe WHO YOU ARE in relation to them… explore any contrasts or

comparisons of how you now see yourself in relation to your Chinese counterpart group, noting

any areas of expected differences, any potential similarities or bridge-building opportunities,

and then,

(3) Note and analyze the types of cultural or personal challenges you have been facing,

how this course or other inputsmight have made you aware of some changes you might need to

consider to better deal with misunderstandings, conflicts, or expected difficulties in relating more

effectively or meaningfully with this group of Chinese people. Close with how do you see

yourself relating to this group in the future and what your prospects are for positive interaction.

About 2 pages are recommended for your reflective description of each section.

REQUIREMENTS: 4-6 pages (No title page). Times New Roman 12 pt font. Double space.

Please send to: steve.kulich@gmail.com (and for back-up send a copy to kulich@shisu.edu.cn)

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(3) For Dr. Jiang Fan: “Chinese Origins, Thought, Writings” assignment. (Due Feb 28,

2015)

This summary paper should compare one topic related to Chinese culture with the

student’s native culture (comparative reflections). The student may choose any one of the

following topics: mythology/ early philosophy/ origin of literature, and try to generalize his or

her observations and reflections as well as illustrate each point with one example.

REQUIREMENTS: 800-1000 words (No title page). Times New Roman 12 pt font. Double

space.

Send the paper to: cherryjiang75@163.com

(4) Selected Topic PowerPoint Presentations (to be submitted to Dr. Jiang by Jan 15, 2015):

From the weekly assigned readings, each student selects one topic and prepares a PowerPoint

(minimum 10 .ppt slides). All .ppts are to be submitted to Dr. Jiang and will be evaluated on the

following basis: (a) Does the presentation demonstrate an accurate understanding (i.e. through

the type of questions asked of locals, sites visited, observations made) of the main issues under

discussion?

(b) Has there been any effort to include critical reflection or any application of these issues?

SOCIAL SCIENTIFIC RESEARCH METHODS (postgraduate course)

School of International Journalism

Shanghai International Studies University

Mondays, 8:10 a.m.-11:30 a.m., Spring Semester 2014

（内容不做更新，仅为形式样例）

Instructor: Dane S. Claussen, Ph.D., M.B.A.

email: dsclaussen@hotmail.com

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mobile phone: 1 580 033 7461

Office locations: Rm. 609, Bldg. 1, Hongkou Campus (Office hours: please come in or make

appointment): Rm. 210, Bldg. 1, Songjiang Campus (Office hours: Mon., 4:30-6:35 p.m.)

Purpose of CourseThis course is designed for students to learn the principles and processes of social scientific

research methods (both quantitative and qualitative); to become acquainted with the major social

scientific research methods (both quantitative and qualitative) used by mass communication

scholars; to learn how to social scientifically test and refine mass communication theories; to

design social scientific research; and to begin thinking about which research methods is/are of

particular interest and relevance to students for their own research.

Required TextbookResearch in Mass Communication: A Practical Guide, by Paula M. Poindexter and

Maxwell E. McCombs (Bedford/St. Martin’s, 1999).

Recommended BookMass Media Research: An Introduction, 10th Edition, by Roger D. Wimmer and

Joseph R. Dominick (Cengage Learning, 2013)

Tentative Schedule for CourseWeek 1 (Mon., Feb. 24): Intro. to course/instructor; Lecture on Poindexter/McCombs Chapter

1-2 (Intro. to Research & Pre-Research Phase)

Homework due March 3: Assignment and read Chapters 1, 2, 16

Week 2 (Mon., March 3): Lecture/discussion on Poindexter/McCombs Chapter 16 & 3 (Research

Phase, Research Expert, and Research in Academic Environment)

Homework before March 10: Assignment and Read Poindexter/McCombs Chapter 3, 4, 5

Week 3 (Mon., March 10): Lecture/discussion on Poindexter/McCombs Chapter 4 & 5 (Survey

Questionnaire and Selecting Survey Respondents)

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Homework before March 17: Assignment and Read Poindexter/McCombs Chapter 6 & 7

Week 4 (Mon., March 17): Lecture/discussion on Poindexter/McCombs Chapters 6 & 7

(Interview Training, Survey Data Collection, Coding/Processing Survey Data)

Homework before March 24: Assignment and Read Poindexter/McCombs Chapter 8, 9,

10

Week 5 (Mon., March 24): Lecture/discussion on Poindexter/McCombs Chapters 8, 9, 10

(Survey Data Analysis, Intro to Inferential Statistics, Reporting Results, Post-Research)

Homework for March 31: Assignment and Read Poindexter/McCombs Chapter 11

Week 6 (Mon., March 31): Lecture/discussion on Poindexter/McCombs Chapter 11 (Content

Analysis) and Textual Analysis (discussed briefly near end of Chapter 14)

Homework before April 7: Assignment and Read Poindexter/McCombs Chapter 12; also

prepare term paper idea/outline

Week 7 (Mon., April 7): Lecture/discussion on Poindexter/McCombs Chapter 12 (Experiments)

Homework before April 14: Assignment and Read Poindexter/McCombs Chapter 13

Week 8 (Mon., April 14): Lecture/discussion on Poindexter/McCombs Chapter 13 (Focus

Groups & One-on-One [Social Scientific] Depth Interviews)

Homework before April 21: Assignment and Read Poindexter/McCombs Chapter 14

Week 9 (Mon., April 28): Lecture/discussion on Poindexter/McCombs Chapter 14 (overview of

Some Other [quantitative and qualitative] Research Methods)

Homework before May 5: Assignment and Read Ethnography research handout(s)

Week 10 (Mon., May 5): Lecture/discussion on Ethnography (discussed briefly in Ch. 14) and

Case Studies (discussed briefly in Ch. 14)

Homework before May 12: Assignment and Read cultural studies & critical theory

handouts

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Week 11 (Mon., May 12): Lecture/discussion on Cultural Studies & Critical Theory (discussed

briefly in Ch. 14)

Homework before May 19: Assignment and history, law, and ethics research handouts

Week 12 (Mon., May 19): Lecture/discussion on History Research, Law Research and Ethics

research

Homework before May 26: Assignment

Week 13 (Mon., May 26): Catch-up, Review, Q&A, etc.

Homework before June 2: Read Poindexter/McCombs Chapter 17

Week 14 (Mon., June 2): Lecture/discussion on Poindexter/McCombs Chapter 17

Week 15 (Mon., June 9): TERM PAPER DUE (date and time will be announced later)

PLEASE NOTE THAT STUDENTS WILL BE RESPONSIBLE FOR LEARNING ALL COURSE CONTENT, INCLUDING MATERIAL IN THE TEXTBOOK THAT IS NOT COVERED DURING CLASS TIME, AND INFORMATION/IDEAS COVERED DURING CLASS TIME THAT ARE NOT FOUND IN THE TEXTBOOK.

GRADESStudents will be graded on weekly homework assignments and on the term paper. The term paper will account for 40% of points for the course; the 12 homework assignments will equally account (5% each) for the other 60% of points in the course.Grades on individual assignments may be: A, A-, B+, B, B-, C+, C, C-, D, or F.

Course grades will be according to university grading policies.

ATTENDANCE

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Attendance is required, as per SISU rules.

CLASSROOM BEHAVIOR & DECORUMStudents must take notes during class. The lectures and discussions during the class

will assist students in doing their homework. In addition, the instructor will provide a large

amount of information, ideas, and experiences that are NOT available in the Poindexter &

McCombs textbook. The instructor also will not cover in class all information in the textbook

because some of it is more important than others; however, students must read all material and

attempt to understand and be apply to apply it. Questions are welcome at any time.

ACADEMIC DISHONESTYThe instructor does not tolerate academic dishonesty. Students cannot plagiarize any words from

any sources, whether those sources are online, on paper, from other students, etc., etc. Students

also cannot resubmit to this course any work that they have completed for other courses; this is

called “double-dipping,” and universities should not give students credit twice for doing work

once.

DETAILS ON TERM PAPERWill be announced in class at a later date.

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