UUddyyaammii BBaannggllaa · 2020. 11. 13. · Udyami Bangla 2nd Year, Vol: XII, November 2020 3...

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U U d d y y a a m m i i B B a a n n g g l l a a MSME-Development Institute Kolkata 2 nd Year, Vol: XII, November 2020

Transcript of UUddyyaammii BBaannggllaa · 2020. 11. 13. · Udyami Bangla 2nd Year, Vol: XII, November 2020 3...

  • UUddyyaammii BBaannggllaa

    MSME-Development Institute

    Kolkata

    2nd Year, Vol: XII, November 2020

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    2

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  • Udyami Bangla 2nd Year, Vol: XII, November 2020

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    From the Desk of Director In-Charge:

    Shuva Vijaya!!

    Hope all our friends have enjoyed the Durga Puja well with families

    and near ones and are safe and healthy.

    With the onset of this festive season, life is again rolling back to new-

    normalcy. The active Covid cases, which crossed a million in mid-

    September have come down to 5 lakhs. Discussions are going on to

    open up railways for passenger transport. Opening of Schools are also

    under consideration.

    Union Finance Minister Nirmala Sitharaman on 27th of October said the growth rate of

    the country’s gross domestic product (GDP) might be “near zero” this fiscal year.

    However, with signs of economic revival, India might well be one of the fastest-growing

    large economies in the next fiscal year, she said, while addressing an international

    business forum. Sitharaman’s comments come at a time when the International

    Monetary Fund (IMF) has projected India’s GDP to contract 10.3 per cent this fiscal year,

    revised from its forecast of a 4.5 per cent decline in June. However, the IMF expects

    India’s growth to overtake China’s next year because it (India) is predicted to expand

    8.8 per cent, while the latter is expected to see 8.2 per cent growth.

    The finance minister also pinned hopes on the festive season to drive India’s revival.

    “Indicators show that primary sectors, related sectors of agriculture and rural India, are

    all doing very well. As a result, the consumption of durable goods, agricultural

    equipment and vehicles -- all are going up. The festive season has commenced in India.

    As a result of this, I expect demand to grow and could be sustainable,” she said.

    Measures have been taken to Stimulate Consumer Spending through LTC Cash Voucher

    Scheme and Special Festival Advance Scheme for Central Government employees. It is

    expected that by the end of this fiscal, the Indian economy will again return to the

    growth path.

    With this hope in mind, I wish a very happy Diwali to all our friends. Let the light eradicate

    the darkness!

    Krishnadas Bhattacharya

    Content A. Director’s Message 03

    B. Editorial 04

    C. AV Space 05

    D. CHAMPIONS Success Story 07

    E. From the Districts 09

    F. Focus District – Darjeeling & Kalimpong 12

    G. News & Views 26

    H. Special Feature 29

    I. Igniting Ideas 35

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    Editorial:

    With the pandemic outbreak and resultant economic fallout,

    employees from MSMEs are becoming anxious and stressed about job

    security and the safety of the organisation. During such situations,

    employers who show empathy to their employees would be the ones

    which any employees would prefer in an upbeat market. There were

    times when candidates were choosing employers basis the

    compensation offered, but going forward job security in times of

    economic meltdown would be considered

    Moving ahead, ‘cost optimisation’ and ‘rationalisation’ would be the keywords reverberating

    across organisations. The direct impact of the outbreak will fall on Productivity. – an activity

    which used to be an annual exercise would evolve into a quarterly exercise wherein bottom

    performers and outliers would be informed to improve their deliverables. The future people

    managers are the one who can manage a remote workforce and engage them remotely,

    and this calls for leading by example the most.

    The coronavirus outbreak has reigned in a new set of challenges for the entire business

    ecosystem. Navigating through such a crisis requires businesses to respond quickly to the

    evolving landscape to maintain continuity and ensure seamless operations. While the

    immediate future may seem uncertain, there seems to be much to look forward to in due

    course as the pandemic shapes a new way of thinking.

    We, as a part of this ecosystem, are gradually gripping over our schemes and policies with

    their neo normal contributions .

    Reaching you as fast as we can through digital mode, acting fast through Champions,

    Refurbishing EDCs, Inviting all to furnish authenticated data and participating in Cluster

    activities are our prime concern.

    We are very close to complete our 2nd year journey and we are infusing some new features

    in this Newsletter. Explore this and send your feedback. Hope we can present a new look E

    newsletter for you in our next Bi-Annual issue.

    Wish you all a very Enlightened Deepavali.

    Debabrata Mitra

    Editor : Sri Debabrata Mitra, Deputy Director (G&C)

    Sub Editor : Sri Chitresh Biswas, Asstt. Director (Stat)

    Cover : Meeting with Industry Association by Sh. Vinamra Mishra

    Back Cover : Integrity Pledge at MSME-DI, Kolkata

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    Ujjale in Ummedon ke – Brightness of Hope!

    Ministry of MSME launched an AV campaign to promote several cottage and handicrafts

    industry in the wake of Diwali in the nation. The campaign includes pottery, bamboo craft,

    khadi etc.

    Click on the glitter to view the twitter videos.

    Fragrance and flavour industry in India

    India has always been a land of olfactory indulgence, where aromatherapy, incense and

    ittar have existed since ancient times, where essential oil perfume were a part of the ancient

    royal lore. The earliest scents used were the healing scents introduced through Ayurveda,

    which recommended the use of aromatic herbs and fragrant plants for mental well-being,

    beauty, treatment of ailments, hygiene and age-control which are well known even today.

    This traditional fragrance industry in India has seen vast changes in the recent years with the

    introduction of technology and wider usage. The Indian fragrance industry is one of the

    largest in terms of production, consumption and at present, the fragrance market is set to

    grow and offer innumerable opportunities for new entrants to grow in this market.

    India being the leading country in the world with rich diversity in flora and fauna with its 15

    Geo- climatic zone. India can produce organic fragrant raw materials which have great

    demand in the world. Considering its close linkages with grass-root economics, it can reboot

    Indian economy from ground level.

    Global fragrance & flavour industry is worth $24.10 Billion and India contributes approximately

    $500 million. However, growth rate in India is approximately 11% in the last few years but is

    projected to grow exponentially in the upcoming years due to rising personal care, brand

    awareness, increasing disposable income, growing demand in middle class people and

    affordable price of fragrance in the form of mass perfumes & deodorants.

    AV SPACE

    Click here

    https://twitter.com/minmsme/status/1323245391052197893?s=20https://twitter.com/msmechampions/status/1323608871181561858?s=08https://twitter.com/msmechampions/status/1323951585299345410?s=08https://m.facebook.com/story.php?story_fbid=1397825320422455&id=196396587232007https://twitter.com/msmechampions/status/1324643983541219334?s=08https://twitter.com/msmechampions/status/1326011952452169728?s=08https://twitter.com/minmsme/status/1326513348129787904?s=20

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

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    India-Korea Technology Exchange Centre

    On 10 July, 2018, the Minister of State (Independent Charge) Micro Small & Medium

    Enterprises, Mr Giriraj Singh and Minister of SMEs (Small and Medium Enterprises) and Start-ups

    of the Republic of Korea, Mr Hong Jong- haak inaugurated an India-Korea Technology

    Exchange Centre in New Delhi. The establishment of the Centre is a step towards bolstering

    bilateral cooperation between the two countries in the Micro, Medium and Small Enterprises

    (MSME) sector. According to a press statement released by the Indian Ministry of Micro Small

    & Medium Enterprises, Mr. Giriraj Singh said that the purpose of the Technology Exchange

    Centre is to build a platform for and provide assistance to the micro, small and medium

    enterprises of India and Korea where they will be able to identify and exchange the latest

    technologies, share management expertise and technology applications for product

    development.

    To encourage and promote co-operation in capacity building for developing policy and

    institutional framework for the development of MSMEs in both countries on mutually agreed

    terms and to facilitate technology transfers on demand and on mutually agreed terms for

    realization of industrial partnerships between MSMEs of both countries; National Small

    Industries Corporation (NSIC) of India, a premier public sector organisation engaged in

    promoting, assisting and fostering the growth of Micro, Small and Medium Enterprises in India

    & Small & medium Business Corporation hereinafter called (SBC), a Korean government

    agency joined hands.

    Mjunction:

    Mjunction Services Limited is a 50:50 joint venture of two Indian steel conglomerates – the

    Steel Authority of India Ltd (SAIL) and Tata Steel. It started operating in 2001 and was initially

    called metaljunction.com. Headquartered in Kolkata, West Bengal, it primarily facilitated the

    online sale of steel. Subsequently, it moved into new areas of business and now offers e-

    selling, e-sourcing, e-finance, e-retail and knowledge services across diverse industry

    verticals.

    Govt looks to scale up MSME exports:

    Hon’ble Minister Minister of Micro, Small and Medium Enterprises, Shri Nitin Gadkari said the

    Centre has set a target of adding 50 million jobs for micro, small and medium enterprises.

    Click Here for Details

    Click Here for Details

    Click Here for Details

    http://iktec.in/https://www.livemint.com/news/india/govt-looks-to-scale-up-msme-exports-11603854742735.htmlhttp://www.msmemart.com/Mjunction/

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    M/s Andaman Bottling Company, Port Blair, A&N Islands

    Description of Grievance

    M/s Andaman Bottling Company, Port Blair is a franchise of Bisleri and is in the production of

    Package drinking water. The unit made grievance on 10.06.2020 on via champions portal

    on expediting the financial assistance under Emergency Credit Line Guarantee Scheme

    (ECLGS).

    Support provided

    The officer in charge of A&N Champions Control Room had a telephonic conversation with

    Shri Taufeeq Rehman on the grievance and the entrepreneur himself visited this office

    12.06.2020 to apprise on the issue. Accordingly email communication and hard copy was

    sent on 12.06.2020 to Canara Bank, Port Blair and Lead District Manager, Port Blair with a

    request to look into the matter and expedite the same.

    Remarks (Tangible Benefits/ Customer remarks)

    M/s Andaman Bottling Company received the financial assistance on 29.07.2020 of 20%

    amounting to Rs 28, 00, 000/- (Rupees Twenty-Eight Lakh Only) which the unit is eligible

    under the Emergency Credit Line Guarantee Scheme (ECLGS). As some documents were

    pending from the MSME Unit to be submitted to the bank, this grievance took little longer to

    be settled.

    M/s A M Enterprise/ Shri Avijit Mondal, Kolkata

    Description of Grievance

    Grievance No WB00040006 dated 17.10.20 wherein Shri Avijit Mondal has applied for

    UDYAM registration on dated 05.09.2020 but he could not able to download this Udyam

    certificate or no intimation was received from the portal.

    Support provided

    Avijit Mondal was contacted over telephone to complete the formality for getting the

    certificated downloaded. Downloaded Udyam Registration Certificate bearing No.

    UDYAM – WB – 07 - 0000470 was forwarded to official mail of the entrepreneur.

    Remarks (Tangible Benefits/ Customer remarks)

    Thanks for your prompt response against my Grievance No. WB00040006. My issue stands

    shorted out. After an initial delay of a month I got quick response and attention to my issue

    of non issuance of UDYAM CERTIFICATE. I have been guided satisfactorily this morning.

    M/s Goenka Jewellers / Shri Arpan Goenka, Kolkata

    Description of Grievance

    M/s Goenka Jewellers having the UAM No. WB10A0011909, located at 3, Mitra Lane, beside

    Mahajati Sadan, Kolkata – 700007, lodged a complaint in the MSME Champions Portal vide

    the Grievance No. WB00021212 dated 23rd May, 2020. Brief description of grievances on

    two issues is as under:

    1. With regard to their participation in the Jaipur Jewllery Show exhibiton at Jaipur,

    although the unit has applied in the month of December under PMS scheme and filled the

    form at my.msme.gov.in, no reply has yet been received by the unit;

    2. Delay in getting result with regard to their application under MSE-CDP schemes.

    Support provided

    This Institute replied to the above grievance of the unit on 29th May, 2020 for redressal of

    their grievances on the above two issues. In the meantime, the above grievances of the

    unit have been satisfactorily mitigated by MSME DI, Kolkata through discussion with the

    entrepreneur during a meeting held at this Institute on 01.06.2020.

    CHAMPIONS’ SUCCESS STORY

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    Remarks (Tangible Benefits/ Customer remarks)

    We have complained in champion website regarding CDP MSE formation taking long time

    but after meeting director of Kolkata DI MSME Shree K. D. Bhattacharya, he resolved all our

    issue and explains us properly. We really appreciate it. Earlier also we have met director of

    Kolkata and other states, but we really feel he is the best. And I personally Mr. Arpan

    Goenka take him as my mentor.

    Click here for more success stories pan India

    https://champions.gov.in/Docs/Success_Stories.pdf

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

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    Darjeeling

    Webinar on Public Procurement through Government e Market Place (GeM)

    A Webinar on Public Procurement through Government e Market Place (GeM) for the

    benefit of MSMEs organised by Br.MSME-DI, Siliguri on 19th August 2020, Wednesday at 3.00

    PM on Cisco Webex Online Meeting Platform in association with Siliguri Industrial Estate

    Development Association(SIEDA) & Federation of Chambers of Commerce & Industry,

    North Bengal (FOCIN) .

    In the meeting in the first part around 25 participants were present initially which was

    increased to 38 from Jalpaiguri, Darjeeling, Kolkata other districts of West Bengal. The host

    of the webinar was Mr.T.K.Banerjee, Assistant Director, Br.MSME-DI, Siliguri. Mr. Banerjee

    welcome all the online Guests, dignitaries, MSMEs in the webinar

    Shri. Pradip Kumar Das, Deputy Director In charge, Br.MSME-DI, Siliguri described the

    objective of this webinar on Public Procurement through Government e Market Place

    (GeM) and told that GeM is the best portal as it allows transaction with transparency and is

    making the system corruption free as well as scope of this initiative of Government of India

    is massive as this is the largest e-commerce portal for procurement for buyers. GeM is a

    strong pillar in Prime Minister's dream of Digital India.”

    Shri. Biswajit Das, Honorary General Secretary, FOCIN addressed the webinar and focussed

    on the benefits of this webinar. Mr.Utpal Sarkar,

    Honorary General Secretary, SIEDA also shown his

    desire for organising this type of Webinar frequently

    for the benefit of MSMEs spread around north

    Bengal during COVID-19 pendamic and he was

    very keen to have an awareness programme on

    GeM to be conducted physically at Siliguri after the

    COVID is over.

    The main faculty/Speaker of the webinar was Shri.

    Biswajit Sarkar, GeM Facilitator and Master Trainer,

    West Bengal who joined from Kolkata. In the

    technical session, Shri. Sarkar delivered a

    comprehensive presentation on Government e

    Market Place (GeM) covering almost all aspects of

    it in English as well as in Hindi and Bengali so that

    the MSMEs get the maximum benefit out of it.

    There was also an interactive session just after technical session in which many MSMEs took

    part actively. Mr.S.K.Jain, a senior expert from GeM conducted this interactive session and

    replied all the queries of participants in the Webinar.

    The programme was closed by vote of thanks to all MSMEs in the webinar and especially to

    Shri. Biswajit Sarkar, for his excellent presentation from Kolkata, Shri. Biswajit Das, Honorary

    General Secretary, FOCIN, Mr. Utpal Sarkar, Honorary General Secretary, SIEDA for his

    presence and Shri Pradip Kumar Das, Deputy Director In charge, Br. MSME-DI, Siliguri who

    joined from Kolkata and it is his inspiration which only made this webinar possible and

    successful.

    FROM THE DISTRICT

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    Kolkata

    Webinar on Atmanirbhar Bharat Scheme and Udyam Registration

    One day webinar on Atmanirbhar Bharat Scheme and Udyam Registration was conducted

    by Bengal National Chamber of Commerce & Industry (BNCCI), Kolkata on 21.10.2020 from

    2.30 pm to 4 pm. There were 40 participants attended in this webinar from various parts of

    this State. Dr. Arpan Mitra, President, BNCCI, Kolkata welcomed all the participants,

    dignitaries and speaker at the beginning of the webinar. Shri K.D. Bhattacharya, Director I/c,

    MSME-DI, Kolkata delivered key

    note address. Shri D. Mitra, Dy.

    Director, MSME-DI, Kolkata

    delivered Power Point Presentation

    on Atmanirbhar Bharat Scheme

    and Udyam Registration Schemes.

    Shri Samir Ghosh and Shri G.P.

    Sarkar, Passed Presidents of BNCCI,

    Kolkata interacted with the

    speakers in the interaction session.

    Shri D. Mitra, Dy. Director and Sri S.

    Mukhopadhyay, Asstt. Director and

    Shri Tapas Roy, Investigator, MSME-

    DI, Kolkata replied various questions

    from the audience. The webinar ended with vote of thanks proposed by Shri Amit Sarkar from

    BNCCI, Kolkata.

    Observance of Vigilance Awareness week-2020 at MSME-DI, Kolkata

    As per the directives of CVC vide Circular No. 09/09/2020 dated 08.09.2020, the Vigilance

    Awareness Week-2020 with the theme “Vigilant India, Prosperous India” was observed in

    MSME-Development Institute, Kolkata from 27th October 2020 to 02nd November 2020. The

    theme of the Vigilance Awareness Week 2020, in particular was highlighted.

    Inaugural Function and Pledge:

    The inauguration of the Vigilance Awareness Week – 2020 was chaired by Shri K D

    Bhattacharya, Director In-Charge, MSME-DI, Kolkata on 17th October 2020 at 11.00 am. Mr.

    Bhattacharya informed the importance of the “Vigilant India, Prosperous India” to all the

    participants followed by Integrity Pledge at office Conference Hall. Shri Debabrata Mitra,

    Deputy Director and designated vigilance officer also deliberated in the function. Shri Pradip

    Kumar Das, Deputy Director & all officers and Staff were present in the function and took

    pledge.

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    Display of Banners, Standees & Posters:

    In order to create awareness and to sensitize the work force of MSME-DI, Kolkata on the need

    and importance of ‘Vigilance’ in the organization in particular and public in general, poster

    in different languages were displayed at prime locations at the Office premises.

    Publicity for Mass Integrity Pledge:

    Publicity was made through MSME- Champions WhatsApp group and official Facebook

    page for Mass awareness. Bulk WhatsApp message forwarded to create awareness and to

    encourage citizens to take E‐Pledge. Some of the officers took part in e-pledge and

    received certificate.

    Slogans:

    On 02.11.2020 slogans invited from officers and public in general during the Vigilance

    Awareness Week-2020 with the theme “Vigilant India, Prosperous India”.

    Visitor Awareness:

    Awareness created to all visitors during the Vigilance Awareness Week-2020 from 27th

    October 2020 to 02nd November 2020.

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

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    “Clouds come floating into my life, no longer to carry rain or usher storm, but to add color to my

    sunset sky” – Rabindranath Tagore

    Jaw-dropping locales, mesmerising sunrises, the untouched beauty of the hills, the old-world

    charm of the past, and the welcoming smiles of the local people all add up to make Darjeeling

    one of the most beautiful hill stations in Eastern part of India – the ‘Queen of Himalaya’.

    Spread over a steep mountain ridge, nestled amidst acres of lush green tea plantations,

    Darjeeling stands at the height of 2,050 meters above sea level, thus boasting of cool climes all

    year round.

    Introduction: The District Darjiling lies in the northernmost part of the State of West Bengal

    having the shape of an irregular triangle. Geographically, the northern portion of the district

    is a part of the Great Himalayas which is at the height of 300 to 12000 feet from the mean

    sea level and in the southern portion lies in the Tarai region stretching along the base of the

    hills. The district is famous for its hill station Darjeeling tea. Darjeeling is the district

    headquarters. Kurseong, Siliguri and Mirik, three other major towns in the district, are the

    subdivisional headquarters of the district. Kalimpong was one of the subdivisions but on 14

    February 2017, it officially became a separate Kalimpong district. The district of Kalimpong

    consists of 3 CD Blocks, namely, Kalimpong-I, Kalimpong-II and Gorubathan.

    Brief History of Darjeeling & Kalimpong:

    Historically, the hilly areas under Darjiling district

    were inhabited by the Lepchas, Limbus, Bhutias,

    Tibetans and various Nepalese castes and tribes

    since ancient time. On the other hand, the Plains,

    covered by thick forest, were populated by

    indigenous tribal groups like Meche, Koch,

    Rajbangshi, Dhimal and others mainly living upon

    nomadic cultivation and Jhoom cultivation. (Ref.

    District Gazetteers, Darjeeling, 1907 Edition,

    Author - LSS O’Malley, ICS, Superintendent of

    Census) There are several versions of the origin of

    the name Darjiling (also spelt as Darjeeling). As

    per one version, the name ‘Darjiling’ came from

    two Tibetan words, ‘dorje’ meaning thunderbolt

    (originally the scepter of Indra/Bajra) and ‘ling’ a

    place or land, hence ‘the land of the

    thunderbolt’. Alternatively, it is named after an

    old Tibetan Monastery originally situated at the

    Observatory Hill of Darjiling Town.

    In the modern era, during late seventeenth

    Century, 1670 to be specific, part of the Darjiling came under the dominion of the King of

    Sikkim, with the Kalimpong area being under the Bhutanese dominion. From 1780, there were

    recurrent conflicts between the King of Sikkim and the Gurkhas of Nepal in the western part

    of the present day Darjiling.

    In the year 1790, the Gurkhas captured the area in the district up to the river Tista. The British

    rulers, in the form of East India Company got finally engaged in the fight with the Nepalese

    FOCUS DISTRICT – DARJEELING & KALIMPONG

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

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    army throughout the entire northern boundary from early nineteenth Century and the

    Gorkha War, or the Anglo-Nepalese War, broke out between the Kingdom of Nepal and the

    British East India Company from 1814 to1816, with the British becoming victorious. By the

    ‘Treaty of Sugauli’ in 1816 and the ‘Treaty of Titalya’ in 1817 signed between the two, the hilly

    areas of Darjiling along with present day Sikkim retained under British territory as a ‘Buffer

    State’ between the Kingdoms of Nepal and Bhutan.

    It was in the year 1829, Darjiling has been referred to as a position of great strategically

    importance by the Britishers and was “well adapted for the purpose of a sanitarium” due to

    its natural beauty by the British invaders. After recurrent persuasions by the British rulers like

    Lord William Bentinck and others with the King of Sikkim, by a commendably short deed of

    grant from the King the area was included under British dominion on 1st February, 1835

    stating: “out of friendship for the said Governor-General, hereby present Darjiling to the East

    India Company”. Although this is commonly referred to as an unconditional cession of

    Darjiling to the British, in 1841, the ruler of Sikkim was granted an allowance of Rs. 3000/- as an

    annual compensation from the East India Company, which was later raised to Rs. 6000/- per

    annum in 1846. (quoted from DistrictGazetteers, Darjeeling, 1907 Edition, Author LSS O’Malley,

    ICS, Superintendent of Census)

    Upon ascertaining the nature and climatic status of the area through surveys following the

    Deed, in 1837 Darjiling was officially decided to be developed as a “sanitarium” by the

    British. As a result, road network in Darjiling started developing in 1840 from the PankhaBori

    area besides building up of bungalows and private houses as many more localities started

    emerging. Between 1839 and 1852, the district Darjiling had a definitive civil, criminal and

    fiscal administration under the British and special encouragement and grants were given to

    the settlers of the area by developing the land from the virgin forest and cultivations in the

    mountain slopes. Many schools and welfare centres were opened. From 1839 to 1849,

    population increased from 100 to 10,000 mainly by immigrants from neighbouring areas of

    Sikkim, Bhutan and Nepal.

    However, by the end of 1850, the relationship with the King of Sikkim worsen and as a result

    the allowances to the King was stopped and the areas under the Tarai region up to the river

    Teesta to the east was confiscated by the British, and with this, the areas of the plains in the

    present day Darjiling district came directly under British rules and administratively, started

    being controlled by the Superintendent of Darjiling. The fertile Tarai region soon became an

    economically productive region for the British mainly owing to the growing Tea cultivation

    and Cinchona plantation. Subsequently, by 1861, the Britishers expanded their territory further

    towards north depending upon their Army base at Darjiling area. By 1866, consequent to the

    Anglo-Bhutan war the entire Bhutan Dooars area came under British control, thereby adding

    present day Kalimpong area under Darjiling District.

    During the decade of 1860-1870, major infrastructural developments were made by the

    British, many new roads were built, foundation of famous Darjeeling Himalayan Railways were

    built up, Kurseong, Kalimpong and areas under Tarai region were connected through well-

    built road network with the Darjiling Town, Tea and Cinchona cultivation flourished.

    Remarkably, to deal with the large scale deforestation resulting out of expansion of cash

    crop cultivation, Conservator of forests was appointed during the decade.

    Post 1870s, Darjiling experienced a steady but uneventful growth pattern and upto 1901

    there were only two towns in the district, namely, Darjiling Municipality which was formed in

    1850 and Kurseong. Darjiling town continued to grow as a favourite tourist destination being

    named as ‘Queen of Hills’.

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    During the World War II, due to mass recruitment of Gurkha soldiers in the British Gurkha

    Regiment and the Town being utilised by Britishers as a Sanitarium, the Darjiling town

    witnessed flourishing economic activity.

    By the advent of Indian Freedom Struggle, Darjiling Town played a very crucial role. People

    of Darjiling were actively involved in ‘Non Co-operation Movement’. There were many close

    associates of Mahatma Gandhi from this area and Gandhiji himself visited the town in 1925.

    During the third decade twentieth century, in May, 1934, to be specific, freedom fighters

    Bhawani Bhattacharya and Rabindranath Banerjee made an attempt to assassin Sir John

    Anderson, the then Governor of Bengal at the Darjiling. This attempt, although failed,

    created a ripple among the British Rulers and ultimately, Bhawani Bhattacharya was

    sentenced to death while the other spent the rest of his life in prison. During the formation of

    Azad Hind Fauz and the formation of Indian National Army, the Gurkhas and other denizens

    of Darjiling shaped a very significant part of the force. Among the numerous freedom fighters

    from the district, the names of the legendary persons like Helen Lepcha, Gaga Tshering

    Dukpa, Mitra Sen Thapa, Major Durga Malla, Dal Bahadur Giri, Chabilal Upadhyay, Captain

    Dal Bahadur Thapa, Jungbir Sapkota, Ram Singh Thakuri, Krishna Bahadur Mukhia and

    Pushpa Kumar Ghising can be mentioned. The contributions of several others to the Freedom

    Struggle are, however, cannot remain unnoticed despite scanty population and remoteness

    of location from major locations of conflict.

    After independence, the Darjiling district was formed in 1947 having jurisdictional features

    almost similar to the modern day formation. Siliguri Municipal Corporation (partly spread over

    district Jalpaiguri) gained its importance functioning as the Gateway to the North Eastern

    States including Assam and Sikkim. Darjeeling Himalayan Railway granted World Heritage

    status by UNESCO in the year 1999.

    General Characteristics of the District:

    The district of Darjeeling is the northern most district of the State of West Bengal. Lying on the

    foot hills of the Himalayas, the district is the gateway to the State of Sikkim and the bordering

    countries of Bhutan and Nepal.

    The very name Darjeeling rekindles memories of a picturesque hill station, nestled among the

    majestic Himalayan peaks. The Darjeeling town provides a splendid view of the towering

    Kanchanjunga. Over the years Darjeeling has attracted tourists from all parts of the country

    and outside and has come to be known as the “Queen of the Hills”.

    Originally a Gorkha station, the place began to be frequented by domiciled British Officers

    since the early 19th Century. By the year 1835, Darjeeling gained the status of a British

    sanatorium after the Maharaja of Sikkim offered it to Governor General Lord Bentinck as a

    token of friendship. The town is situated at an altitude of 2134m. above the sea level.

    According to local inhabitants, the name ‘Darjeeling’ indicates abode of the thunder bolt.

    The name owes its origin to a monastery on Observatory Hill, a major tourist attraction at

    present. However, the district comprises of plains as well as hills, with the latter being the

    dominant geographical entity.

    Location & Geographical Area.

    Darjeeling district is bounded on the north by the State of Sikkim, on the south by Uttar

    Dinajpur district of west Bengal; on the east by Bhutan and on the west by Nepal.

    Geographically the district is situated between 2631’ and 2713’ N latitude and between

    8759’ and 8853’E longitude. The district covers an area of 3149 sq.km (Year-2011)

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    15

    Topography

    Soil characteristics of Darjeeling district

    Region Name of the soil Character Structure

    Plains ENTI soil Recent alluvial Yet to be formed properly. Has no alluvial

    horizon. Loamy sand is predominant.

    Apedal (neither granular nor angular)

    Hill INCEPTI soil In situ, inception has just begun. Alluvial horizon has begun to

    take shape. Sandy loam is predominant.

    Angular / sub-angular blocky.

    The ENTI soil in plains is generally of the light medium type. Due to lightness, ground water

    levels dip appreciably during summer. So water logging is not a serious problem, as the soil

    permits high percolation and infiltration.

    Soil for the district as a whole, ranges from well-drained to moderately well-drained type. In

    places it is acidic in nature with the PH value ranging between 5 – 6. Neutral soil is very

    difficult to come across.

    River: Mahananda, Teesta, Mechi, Greater Rangil, Jaldhaka and Balasan are the major

    rivers draining the district. Tributaries of Teesta namely Ghis, Lish, Mauza, Taipu, Lachka, etc.

    flow through the district in different ways. All the major rivers originate from the Himalayas

    and are perennial in nature, being fed by the melting snow of the glaciers. Due to shallow

    beds, they become turbulent during the monsoons, after heavy precipitation in catchment

    areas.

    Availability of Minerals.

    PRODUCTION OF MINERAL 2010-11

    S.NO. NAME OF MINERAL PRODUCTION in tones

    2010-2011

    MAJOR MINERAL

    1. Nil -

    MINOR MINERAL

    1. Sand 19,13,111.75

    2. Stone 10,41,403.425

    3. Gravels 2,452.25

    SOURCE:- Directorate of Mines & Minerals, Govt. of W.B

    FOREST

    Forest is another important resource for economic development. The area under forest is

    124575 hectares which is 38.28 percent of the total area of the district. The forests are

    distributed over Darjeeling, Kurseong and Kalimpong sub-Divisions. Forests of Darjeeling can

    be classified into the plain forest on the foothill and the hill forest. The sal trees are the most

    important type of trees grown in the plain forest. The hill forests may further be divided into

    three groups viz. lower, middle and upper hill forests. The lower hill forests grow upto an

    altitude of 3000 ft. high, the middle hill forests from 3000 ft. to 6000 ft. high and the upper hill

    forests from 6000 ft. to 9000 ft. high. In the lower hill forests besides sal, other varieties include

    champa, gokul, gawarikodan, pipe tewra, bamboo, etc. are grown. The middle hill forests

    grow certain prominent species like tun, dhupi, utish, etc. and mainly pine is grown on the

    upper hill forests.

    Forest Department has undertaken a programme for plantation of fast growing plants like

    powlonia, poplar, etc. at Sukhna, Takda, ButtaBori, etc. These trees mature within 10 years

    and can be used in industry mainly in paper mill.

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    16

    Apart from these, the district is rich in minor forest resources. The main minor forest resources

    are amliso grass, citronella grass, sal leaves, sal seeds, boira seeds, amloki, horitoki, dhupi

    leaves, furn, rubia-cardifolia, totala fruits, black pepper, honey, til seed, turmeric, simul seed,

    etc. Amliso grass can be used for making brooms and cattle fodder, totala fruits are used for

    decoration purpose. Some of these resources are used by Forest Department in their own

    factory and produce citronella oil, sal dhup, turmeric power, etc.

    The district is also rich in medicinal plants. A number of medicinal plants grow in various

    forests of the district. This resource meets the raw material requirement of pharmaceutical

    and ayurvedic units established even outside the district. In the district, some ayurvedic

    medicine units may set up based on this resource.

    Rainfall: During 2016, the district received total rainfall of 3525 mm with heaviest rainfall of

    1070 mm during the month of July.

    Temperature : Maximum & minimum temperatures in the district hover around 22C to 24C

    during the summer months and around 4C to 0C during the winter months

    Administrative set up.

    Sub-Division Police Station C.D.Block /

    MC / M

    Panchayat

    Samity Gram Gram Sansad

    (1) (2) (3) (4) (5) (6)

    Sadar Sub-Div. 6 3/0/1 3 50 546

    Sadar Darjeeling(M) - - -

    Lodhoma Darjeeling-

    Pulbazar 1 23 241

    Pulbazar

    Sukhiapokhri Sukhiapokhri-Jorebunglow

    1 16 198 Jorebunglow

    Rangli Rangliot Rangli Rangliot 1 11 107

    Kalimpong Sub-Div.* 3 3/0/1 3 42 297

    Kalimpong

    Kalimpong(M) - - -

    Kalimpong-I 1 18 114

    Kalimpong-II 1 13 92

    Gorubathan &

    Jaldhaka Gorubathan 1 11 91

    Kurseong Sub-Div. 2 2/0/2 2 20 198

    Kurseong Kurseong(M) - - -

    Kurseong 1 14 123

    Mirik Mirik(M) - - -

    Mirik 1 6 75

    Siliguri Sub-Div. 09 4/1/0 4 22 462

    NaxalBori KhariBori

    Phansidewa

    Matigara

    Pradhan Nagar Bagdogra

    Siliguri Siliguri women

    Bhaktinagar

    NaxalBori KhariBori

    Phansidewa

    Matigara

    Siliguri Municipal Corporation and under

    Commissionerate Office, Siliguri

    1

    1

    1 1 - -

    - -

    -

    5

    6

    4 7

    121

    79

    139 123

    District Total - 4 20 12/1/3 12 134 1503

    Note : There are 47 wards in Siliguri M.C of which 33 No. of wards belong to Darjeeling district and other 14 No. of wards be long to Jalpaiguri district

    * Kalimpong has been separated from Darjeeling and it is a new district now. But separate data is not available.

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    17

    District at a Glance:

    S.No Particular Year Unit Statistics

    1 Geographical features

    (A) Geographical Data

    i) Latitude 2631’ - 2713’ N

    ii) Longitude 8759’ - 8853’ E

    iii) Geographical Area 2011 Sq,Km. 3149

    (B) Administrative Units

    i) Sub divisions 2014 Nos. 4

    ii) Police Stations 2016 Nos. 21

    iii) Municipal Corporations 2016 Nos. 1

    iv) Municipalities 2016 Nos. 3

    v) Blocks 2016 Nos. 12

    vi)Panchayat Samities 2016 Nos. 12

    vii) Nagar Palika 2016 Nos. 4

    viii) Gram Panchayats 2016 Nos. 134

    xi) Gram Sansad 2016 Nos. 1503

    x) Assembly Constituency 2016 Nos. 6

    xi)Parliamentary Constituency 2016 Nos. 1

    xii)Total mouzas 2001 Nos. 708

    2. Population

    (A)

    (B)

    (C)

    (D)

    (E)

    Total 2011 Nos. 1846823

    Sex-wise

    i) Male 2011 Nos. 937259

    ii) Female 909564

    i)Rural Population 1118860

    ii)Urban Population 727963

    iii)% of Rural Population to total population % 60.58

    Population density(per km square) 2011 Nos. 586

    Inhabited villages 2011 Nos. 616

    % of total Population

    i) Male 2011 % 50.75

    ii) Female 49.25

    iii)Rural Population 60.58

    iv)Urban Population 39.42

    Literacy Rate:

    i)District total rate 2011 % 79.56

    ii)Male Literacy rate 85.61

    iii)Female Literacy rate 73.33

    iv)Rural Literacy rate 74.27

    v)Urban Literacy rate 87.48

    3 Workers :

    i) Total workers 2011 Nos. 683726

    ii)Main workers 2011 Nos. 532855

    iii)Marginal workers 2011 Nos. 150871

    4 Class of Total Workers :

    Cultivators 2011 Nos. 76178

    Agricultural Labour 2011 Nos. 66041

    Household Industrial workers 2011 Nos. 16579

    Other workers 2011 Nos. 524928

    5 % to Total Workers

    Main workers 2011 Nos. 28.85

    Marginal workers 2011 Nos. 8.17

    Cultivable workers 2011 Nos. 11.14

    Agricultural labour 2011 Nos. 9.66

    Household Industrial workers 2011 Nos. 2.43

    Other workers 2011 Nos. 76.77

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    18

    6. Agriculture

    A. Land utilization

    i) Total reported Area 2015-16 Th. Hectare 325.47

    ii) Forest area 2015-16 “ 124.58

    iii) Area under Non Agricultural use 2015-16 “ 41.04

    v) Barren uncultivable land 2015-16 “ 2.53

    vi) Permanent pasture and other grazing land 2015-16 Th. Hectare 0.51

    vii) Land under misc. trees/groves not included in net area sown

    2015-16 “ 3.23

    viii) Cultivable waste land 2015-16 “ 1.31

    ix) Current fallow 2015-16 “ 14.9

    x) Net area sown 2015-16 “ 134.85

    B Principal Crops, Fibres 2015-16 Tea, Rice, Jute

    C Major fruits 2015-16 Mandarin Orange, Pineapple, banana, guava, jack fruits and other Citrus fruits

    D Major Vegetables 2015-16 Cabbage, Cauliflower Cucurbits, Brinjal,

    Radish & Tomato

    E Major flowers 2015-16 Gladiolus, Chrysanthemum, Rose, Marigold

    F Agricultural Area and Production Year 2015-16

    Area (in Th. Hectares)

    Production ( in Thousand Tonnes)

    Rice 32.6 77

    Maize 17.3 44.3

    Other Cereals 10.1 11.3

    Total Cereals 62.8 136.9

    Pulses 2.2 1.8

    Oilseeds 1 0.5

    Jute 3.0 34.7

    (in thousand bales of 180 kg each)

    Potato 7.6 119.2

    G Tea 2015-16

    i) No. of Tea gardens 87

    ii) Total land under cultivation Hectares 10299.23

    iii) No. of persons employed Nos. 29777

    iv) Production Thousand Kg. 4670.62 (Production figures for

    47 tea gardens)

    7. Forest

    A (i) Forest 2015-16 Th. Hectare 124.58

    B Forest Produce

    (a)Timber 2015-16 Th. Cubic Mtr. 5216.42

    (b)Fuel 2015-16 Th. Cubic Mtr. 4691.5

    © Pole 2015-16 Nos. -

    8. Livestock & Poultry

    A Total Cattle 2012 Nos. 225752

    i) Cows (cattle ) “ Nos. 92806

    ii) Buffaloes “ Nos. 2938

    B Other livestock

    i) Goats 2012 Nos. 182733

    ii) Pigs “ Nos. 49807

    iii) Sheep “ Nos. 2278

    9. Railways

    i) Length of rail line 2010-11 Kms 111

    10. Roads

    (a) National Highway 2010-11 Kms 111

    (b) State Highway 2010-11 Kms 191

    © Main District Highway 2010-11 Kms 79

    i).Surfaced Roads 2013-14 Kms 3695.54

    ii)Unsurfaced Roads 2013-14 Kms 1652.51

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    19

    11. Length of Roads maintained by

    i)PWD 2015-16 Kms 649.63

    ii)DGAHC/GTA “ Kms 1584.15

    iii)Sililguri Mahakuma Parishad “ Kms 812.02

    iv)PM Gram Sadak Yojana “ Kms 1418.37

    12. Communication

    Post offices 2016 Nos. 223

    13. Public Health

    i)Hospitals 2016 Nos. 8

    ii)Rural Hospitals “ Nos. 9

    iii)Total beds in Hospitals “ Nos. 5631

    iv)Other Hospitals(State Govt./Central Govt./Local Bodies “ Nos. 13

    v)Block Primary Health Centres “ Nos. 3

    vi)Primary Health Centres “ Nos. 22

    vii)Private Hospitals/Nursing Homes/NGOs “ Nos. 69

    14 Banking commercial

    (a) Commercial Bank branches 2016 Nos. 244

    (b) % of Bank advances to deposits 2016 % 45.02

    © Co-Operative Societies 2016 Nos. 1042

    15 Education

    (a) Primary school 2015-16 Nos. 1893

    (b) Middle schools “ Nos. 83

    © High School “ Nos. 142

    (d) Higher Secondary schools “ 113

    (e) General Degree Colleges “ Nos. 20

    (f) Technical Schools and colleges “ Nos. 26

    (g) General University “ 1

    (h) Open University “ 3

    16 Sources of Irrigation and Area irrigated-2015-16

    Source of Irrigation Nos. Area Irrigated(th.hectares)

    Govt. Canal - 1.48

    High capacity Deep Tubewell - -

    Shallow Tubewell - -

    Open Dug Well - -

    Others 36 0.61

    Percentage of Irrigated area to Cultivated area % 0.57

    17 Warehouses- 2015-16

    a)Number 01

    b)Capacity(MT) 13816

    Source:- District Statistical Handbook of BAES & Economic Review,2016,Govt.of W.B

    Source:- WBSIDC & WBIIDC

    INDUSTRIAL SCENARIO OF DARJEELING DISTRICT

    Industry at a Glance

    Micro & Small Scale Enterprises with Employment in Darjeeling District.

    Year Units Employment

    2013-14 1839 13825

    2014-15 2122 16052

    2015-16 2404 17315

    Source:- District Statistical Handbook of BAES & Economic Review,2016, Govt.of W.B

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    20

    Total UAM Registration in the district as on 30.06.2020:

    District Total UAM

    Registered Units MICRO SMALL MEDIUM

    Darjeeling 4829 3892 905 32

    Kalimpong 181 165 16 0

    Total 5010 4057 921 32

    DETAILS OF EXISTING MICRO & SMALL ENTERPRISES (BY INDUSTRY GROUP) IN DARJEELING

    DISTRICT FOR THE YEAR 2011-12

    NIC CODE TYPE OF INDUSTRY

    NO. OF FACTORIES

    INVEST-MENT (Lakh Rs.)

    EMPLOYMENT

    10 Manufacture of Food Products 192 183405 12263 11 Manufacture of beverages 2 1108 86 13 Manufacture of Textiles 1 1385 138

    16 Manufacture of wood and products of wood & cork except furniture; manufacture of articles of straw and plaiting materials

    6 381 63

    17 Manufacture of paper and paper products 3 1927 111

    20 Manufacture of chemicals and chemical products 1 531 18 21 Manufacture of pharmaceuticals, medicinal chemical and botanical

    products

    2 12 9

    22 Manufacture of rubber and plastic products 5 887 153 23 Manufacture of other non-metalic mineral products 1 4 6 24 Manufacture of basic metals 6 4438 203

    25 Manufacture of fabricated metal products except machinery and

    equipment

    4 285 77

    27 Manufacture of electrical equipment 1 0 0 45 Wholesale and Retail Trade and Repair of motor vehicles & motorcycles 4 2202 77

    58 Publishing activities 6 52374 2013

    Source: District Statistical Handbook of BAES & Economic Review, 2014, Govt.of W.B

    Large Scale Industries / Public Sector undertakings

    Both Darjeeling and Kalimpong District have no large scale or Public sector undertakings in

    the district.

    Major Exportable Item

    Tea is the only notable exportable

    item from Darjeeling & Kalimpong

    Districts

    Darjeeling tea is a tea made from

    Camellia sinensis that is grown and

    processed in the Darjeeling or

    Kalimpong Districts in West Bengal,

    India. Since 2004, the term

    Darjeeling tea has been a registered

    geographical indication referring to

    products produced on certain

    estates within Darjeeling and Kalimpong.

    Darjeeling tea is a well-known tea variety that is exported around the world.

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    21

    Vendorisation / Ancillarisation of the Industry

    There is not much scope for ancillary development as there is no large scale unit in and

    around the districts.

    Medium Scale Enterprises

    List of the units in Darjeeling & Near By Area

    Service Sector

    Tourism

    Darjeeling is situated at an attitude of 6,710 ft in Lesser Himalaya. This UNESCO World Heritage

    Site is noted for its Darjeeling Himalayan Railways and its famous tea industry. A large number

    of inhabitants being Buddhist there are lots of old monasteries are present along its length

    and breadth. The vivid landscapes, tea plantation, eternal weather and the slopes make it

    one of the most popular tourist destinations of India. Darjeeling is the highest tea exporter

    and thus, tea tourism in Darjeeling attracts many visitors during the plucking season. In this

    season one might observe the women in the fields plucking the leaves. The aroma in the hills

    surrounds international visitors. Darjeeling spread across the area of 3149 sq Km is one of the

    important shopping centers where visitors can shop for showpieces, clothes handicrafts and

    showpieces. The tourists in Darjeeling shop for woolen garments, handicraft items, fashion

    clothes and shawls.

    Tourism is an important economic activity of

    hill areas of Darjeeling District generating

    incomes and employment for the local

    population. Darjeeling receives around 3.5

    lakhs domestic tourists and 50,000 foreign

    tourists per year that generates near 30% of

    total tourism business of the region worth

    around Rs 350 crore per annum. Everybody,

    right from a tea-seller up to the hotel owner

    benefits from the tourism. Apart from an

    increase in the income and the demand for

    local products, tourism also results in a

    multiplier effect. This refers to the way in which

    tourist expenditures filter through the economy

    and generate other economic activities. The

    tourist season generally starts around April and

    continues till late October. Darjeeling and

    Kalimpong receive around 3.5 lakhs domestic

    tourists annually, besides 50,000 foreigners.

    The multiplier effect is based on the concept

    of interdependency of different sectors of the

    economy the result of which is that any

    change in the host economy’s level of output, income, employment, government revenue

    and foreign exchange flows will be greater than the value of the initial change. The multiplier

    is expressed as a ratio of change in one of the above variables to the change in tourist

    Sl. No Name of the Unit

    1 Lumtex Agri Udyog Ltd.

    2 Merigold Industries Pvt. Ltd.

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    22

    spending that brought it about. In addition to its contribution to economic growth in the host

    economy, the labour intensive nature of tourism and tourism related industries results in a

    significant impact upon the level of employment in this sector. Income and employment

    generation are the most obvious positive impacts of tourism.

    Issues in Darjeeling Tourism

    The facilities and services deteriorate sharply during the peak season as the amenities

    available cannot cope up with the huge rush. There are shortage of drinking water,

    electricity cut, deterioration of municipal services, congestion in public transport and lack of

    accommodation all these leading to a chaotic condition. Not only the visitors are

    inconvenienced and put to unnecessary tensions, even the local inhabitants get

    exasperated. Demand for more tourist accommodation and provision of service industries

    associated with tourist activities need more space. Mushroom growth of hotels, shops,

    restaurants; have defaced much of the pristine glories of the hill station for which once it was

    so famous. Uncontrolled urban growth, high-rise building construction, over-looking

    government regulation, dumping of dirt and filth has robbed the scenic beauty.

    Adding to the misery is the political instability and unrest in the region. Successive long drawn

    strikes, political violence in the region kept the tourists away from the ‘Queen of the Hill’.

    Sources in the tourism department of Government of West Bengal a general response to the

    strikes and the violence attributed to the agitation played a major role in “marginalizing

    tourist flow”.

    The final blow on the tourism industry in the region is the present pandemic situation. The

    Gorkhaland Territorial Administration (GTA), an autonomous district council, has banned the

    entry of outsiders in Darjeeling and Kalimpong to combat the spread of coronavirus. Though

    the districts are open now since First week of September officially for tourists, the flow of

    tourist is much less compared to a normal season in earlier years.

    Potential areas for service industry:

    1) Automobile repairing 2) Computer servicing and repairing

    3) Automobile servicing 4) Electrical gadgets servicing and repairing

    5) Rickshaw assembling and repairing 6) STD/ISD/PCO booth

    7) Truck and bus body building 8) Photocopy

    9) Automobile painting 10) Tyre retreading by cold process

    11) Two/three wheeler servicing and repairing 12) Cold Storage 13) TV/Tape/Radio servicing and repairing

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    23

    Potential for new MSMEs

    Agro-based industries Mineral-based industries

    1. Fruits processing and preservation 1. Mineral water

    2. Vegetable processing and preservation 2. Stone crushing

    3. Tea blending and packaging Livestock-based industries

    4. Caffein from tea 1. Milk products (Ghee, Paneer, Butter, Churpi, etc.)

    5. Ginger powder 2. Meat processing

    6. Corn flakes 3. Wet blue tannery

    7. Vegetable processing and preservation 4. Bleaching of hog hair for painting brush, bristles, etc.

    8. Tea blending and packaging Forest-based industries

    9. Caffein from tea 1. Broom from amliso stick

    10. Ginger powder 2. Cane and bamboo work

    11. Corn flakes 3. Ayurvedic medicine

    12. Potato chips 4. Sal leaves plate and saucer

    13. Squash pickle 5. Hand made paper

    14. Manufacturing of dry flower by bleaching, dyeing, etc. 6. Citronella oil

    15. Tissue culture (floriculture) 7. Fodder from amliso grass

    16. Ginger oil 8. Paper from Argilli (for finger print)

    17. Rope from pineapple leaves 9. Turmeric powder

    18. Tomato sauce 10. Til and semul seed oil

    19. Jute diversified products 11. Spice grinding

    20. Honey filtration and packaging 12. Fuel briquette from forest waste

    21. Mushroom cultivation (export oriented) 13. Agarbatti stick from dupi leaves

    22. Particle Board 14. Decoration items from totola fruits

    23. Carpet from pierced cocoon 15. Plywood products

    24. Silk thread for khadi & matka cloth 16. Wooden box for packaging

    DETAILS OF MAJOR CLUSTERS

    Clay Pottery, Siliguri

    Details for Identified cluster (Under MSME-DI, Kolkata)

    CFC Project in Lead Acid Battery Cluster, Silliguri, Darjeeling

    Under Hard Intervention Stage.

    SPV’s contribution: Rs. 93.68 Lakh,

    Grant in Aid (GoWB): Rs. 65.72 Lakh,

    Grant in Aid (GoI): Rs. 777.38 Lakh,

    Total: Rs. 936.78Lakh

    65 micro units are benefitted after

    setting up of CFC. Around 400

    people are benefitted.

    Details of Fund Contribution made :

    SPV – Rs.93.68 lakhs,

    State Govt. – Rs.65.72 lakhs,

    GOI contribution (1st instalment received) – Rs.310.95 lakhs,

    Construction of Building is under completion stage (2 nos. of Sheds are Ready but without

    Flooring, Boundary wall is yet to be constructed).Temporary electric connection of 25

    KVA has been installed in one shed. A total of 560 KVA load is required as proposed in DPR.

    The electric line is to be taken from WBSEDCL. Invitation of Tender for purchase of

    machineries is under process.

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    24

    Contact person:

    Shri Tapan Pyne

    Managing Director, Siliguri Storage Battery Cluster Services Pvt. Ltd. (SPV),

    Ph/ Mobile: 94342 33834/ 9832437248

    Email: [email protected]

    Name of the cluster: Lead Acid Battery, Siliguri, Darjeeling

    1 Principal Products Manufactured in the Cluster Lead Acid Storage Battery

    2 Name of the SPV Siliguri Storage Battery Cluster Services Pvt. Ltd.

    3 No. of functional units in the clusters 72

    4 Turnover of the Clusters Rs.100 cr.

    5 Value of Exports from the Clusters Rs.135 lakhs

    6 Employment in Cluster 1440

    7 Average investment in plant & Machinery Rs.740.36 lakhs

    8 Major Issues / requirement Skill upgradation,need for CFC to redress constrains in the cluster

    9 Presence of capable institutions Br.MSME-DI,Siliguri, DIC,Darjeeling; North Bengal University,Industry Associations.

    10 Thrust Areas Need for ISI specification, scrap and waste recycle facility, testing laboratory.

    11 Problems & constraints Low level of capacity utilization due to poor profitability

    12 Testing needs Testing of raw materials and batteries,

    13 Thrust Area -

    14 Access to Export Market -

    Name of the cluster: Clay Pottery, Siliguri

    1 Principal Products Manufactured in the Cluster Earthen utensils

    2 Name of the SPV Matigara-Paulpara Industrial Cluster Co-Operative Society Ltd.

    3 No. of functional units in the clusters 130

    4 Turnover of the Clusters Rs. 4.55 Cr.

    5 Value of Exports from the Clusters

    6 Employment in Cluster 750

    7 Average investment in plant & Machinery

    8 Major Issues / requirement Modernization of product; Diversification of products;

    9 Presence of capable institutions

    10 Thrust Areas Introduction of technology; Testing of ceramic materials; Design centre

    11 Problems & constraints Non availability of improved ceramic; finance; marketing

    12 Testing needs Raw materials testing for quality product

    13 Access to export market

    14 Name of the association

    15 Key trade Associations address

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    25

    MAJOR PROBLEMS FACING THE MSME SECTOR

    Agriculture and tourism are the major industries of the districts. The districts have rich forest

    coverage, with major forest resources being citronella grass, sal leaves, honey, medicinal

    plant etc. Proper infrastructural support is needed to develop pharmaceutical and

    ayurvedic units in the district. Power supply facilities need to be enhanced. Not much land is

    available for industrial use. For development of technical skill and knowledge of the masses,

    various skill-based training programmes need to be organized.

    At present tourism has been seriously considered in the national sustainable development

    strategies of many developing countries and placed on the agenda of many international

    conferences on Sustainable Development/ Tourism in a broader sense has existed for a long

    time in this Hill region of Darjeeling in West Bengal. The tourism activities are still in its

    conventional state, not put in the track of modern concept though efforts are being made

    to give it the real shape under eco-tourism but no avail. Sustainable tourism development

    provides the opportunity to take proactive approaches based on broad participation by

    stakeholders, which would contribute to more effective policies and plans.

    For any queries regarding MSMEs in Darjeeling and Kalimpong districts, feel free to contact:

    Shri T.K. Banerjee

    District Nodal Officer,

    Darjeeling and Kalimpong

    Asstt. Director (Mech)

    Br. MSME-DI, Siliguri

    +91 9064196923;

    [email protected]

    mailto:[email protected]

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    26

    Union Minister Shri Nitin Gadkari distributes electric potter wheels to 100 potter

    families in Maharashtra

    Union Minister for MSME and RTH Shri Nitin Gadkari distributed electric potter wheels, through

    Video Conference, to 100 potter families in Nanded and Parbhani districts of Maharashtra as

    a major step ptowards empowerment with Kumhar Sashaktikaran Yojana of Khadi and

    Village Industries Commission (KVIC) on 28th October 2020, through video-conference, who

    have been given 10-day training by KVIC.

    The potters belong to 15 villages - 10 villages in Nanded and 5 villages in Parbhani districts -

    who were distributed the pottery equipment. The distribution of equipment will benefit at

    least 400 members of the community by increasing their productivity and their income, which

    is the dream of the Prime Minister Shri Narendra Modi.

    Shri Gadkari lauded the Kumhar

    Sashaktikaran Yojana of KVIC saying

    this was the first-of-its-kind initiative

    taken since independence to

    strengthen and improve the living of

    potters in the country. “Empowering

    the marginalized potters’ community

    and reviving the dying art of pottery

    is the dream of the Prime Minister.

    With proper training and distribution

    of advanced equipment under

    KumharSashaktikaranYojana, the productivity and income of potters has increased

    manifolds. The scheme will further be implemented in other remote areas of Maharashtra

    and other states,” Shri Gadkari said.

    On this occasion, Union Minister also interacted with some artisans who expressed happiness

    on receiving the government support. They said with increase in production using electric

    potter wheel, they were now earning 3-4 times more than what they earned earlier.

    KVIC Chairman Shri Vinai Kumar Saxena, who joined through video-conference, said that

    more than 18,000 electric chaaks have so far been distributed across the country benefiting

    nearly 80,000 people of the community. He said the average income of potters under

    KumharSashaktikaranYojana has gone up from nearly Rs 3000 per month to nearly Rs 10,000

    per month. “Empowering every potter in the country is the sole objective of the program and

    KVIC will spare no effort in achieving this goal,” he said.

    Shri Nitin Gadkari Launched Unique Khadi Footwear; KVIC Targets Rs 5000

    Crore Business

    Now feel the fineness of handcrafted Khadi fabric in the footwear. Union Minister for MSME,

    Shri Nitin Gadkari today launched India’s first-ever high quality Khadi Fabric Footwear,

    designed by Khadi and Village Industries Commission (KVIC) through Video Conference.

    These footwear are made of Khadi fabric like Silk, Cotton and Wool. Shri Gadkari also

    launched the online sale of Khadi footwear through KVIC’s e-portal www.khadiindia.gov.in.

    NEWS & VIEWS

    http://www.khadiindia.gov.in./

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    27

    Shri Gadkari heaped praises on

    Khadi fabric footwear saying such

    unique products had high

    potential of capturing the

    international market. At the same

    time, he said, Khadi fabric

    footwear would create additional

    employment and higher income

    for our artisans.

    “Khadi footwear is a unique

    product. International quality and

    use of fine fabric like Patola Silk, Banarasi Silk, Cotton, Denim would attract the youngsters

    who can purchase it online. These footwears are cost-effective,” Shri Gadkari said while also

    urging the KVIC to develop alternatives to leather accessories like ladies’ handbags, purses,

    wallet in handcrafted Khadi fabric that has a huge potential in foreign markets. “By

    developing and marketing such products overseas, Khadi India can capture a market worth

    Rs 5000 crore,” the MSME Minister said.

    Minister of State for MSME, Shri Pratap Chandra Sarangi said the Khadi fabric footwear is not

    only environment-friendly and skin-friendly but it reflects the hard work of Khadi artisans that

    has been put in to make fabric for these footwears. “I congratulate KVIC for developing

    Khadi fabric footwear according to the global taste. I am sure by occupying a major share in

    the footwear industry, Khadi fabric footwear will help in reviving the country’s economy,” Shri

    Sarangi said.

    To begin with, the footwears have been launched in 15 designs for ladies and 10 designs for

    men. Exquisite Khadi products like Patola Silk of Gujarat, Banarasi Silk, Madhubani-printed Silk

    of Bihar, Khadi Denim, Tussar Silk, Matka - Katia Silk, a variety of Cotton fabric, Tweed Wool

    and Khadi Poly Vastra have been used to make these footwears unique and trendy.

    Available in a wide range of designs, colors and prints, these footwears have been designed

    to suit clothing for all purposes - formal, casual and festive occasions. The Khadi footwear

    price ranges from Rs 1100 to Rs 3300 per pair.

    KVIC Chairman Shri Vinai Kumar Saxena said, venturing into new segments, tapping new

    markets and diversifying the product range, as envisaged by the Prime Minister, have been

    the mantra for Khadi’s stupendous success in the last six years.

    “The idea behind launching Khadi Fabric Footwear was to

    tap the international market where a large section of

    international consumers are increasingly going vegan and

    hence, Khadi will become a preferred choice of this

    segment. “Khadi fabric footwear is a small step for people,

    but it will be a giant leap for our Khadi artisans. Using fine

    fabric like Cotton, Silk and Wool in footwear will lead to

    higher production of fabric by artisans as well as increase

    in its consumption. This will ultimately create additional

    employment and higher income for Khadi artisans,”

    Saxena said. The size of Indian footwear industry is approx Rs 50,000 crore which includes

    exports worth nearly Rs 18,000 crore. Saxena said our initial target is to capture at least 2% of

    this Industry that is estimated to be around Rs 1000 crore.

    Incidentally, the idea behind developing the Khadi fabric footwear also coincides with the

    Prime Minister’s vision of “Local to Global”. Earlier, KVIC had successfully launched its first-ever

    Khadi wrist watch in association with Titan which has been a trend-setter.

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    28

    Caution Notice from the Ministry of MSME

    Ministry of MSME, Government of India has said that it is noticed that certain messages are

    being circulated in Media and Social Media regarding issuance of appointment letter to the

    post of ‘Director’ by MSME Export Promotion Council. It is also seen that this organization is

    using the name of Ministry of MSME.

    It is hereby clarified that Ministry of MSME, Government of India is not associated with the

    MSME Export Promotion Council in any way. Also, the Ministry of MSME has not authorized any

    posting or appointment to any post related with this council. The Public is informed and

    advised not to fall prey to such messages or such elements.

    CHAMPIONS Nodal Officer from West Bengal

    Government of West Bengal, Directorate of MSME, Kolkata, has kindly nominated the Smt. Dr.

    Mou Sen, Joint Director of MSME(HQ) as Nodal Officer for Champions Portal vide order

    No.D/170/1/(2)/2020 dt. 09.10.2020. The information has already been recorded and linked to

    the portal. Following is the details of the CHAMPIONS Nodal Officer from Government of West

    Bengal.

    Name of the Nodal Officer: Dr. Mou Sen

    Designation: Joint Director of MSME (HQ)

    Address:

    Directorate of MSME, New Secretariat Buildings, 9th floor, 1, K.S. Roy Road, Kolkata – 700001.

    Phone : 033-22625151, Ext. 200 (O)

    E-mail : [email protected]

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    29

    MEETING AT MSME-DI, KOLKATA IN THE PRESENCE OF

    SHRI VINAMRA MISHRA, DIRECTOR (T&P), M/O MSME

    A meeting was held on 1st October 2020 at the conference hall of MSME-DI, Kolkata in

    auspicious presence of Shri Vinamra Mishra, Director (Tech & Projects). The meeting was

    attended by Director I/Cs, MSME-DI, Kolkata and MSME-TC, Kolkata, General Manager,

    MSME-Tool Room, Kolkata along with 14 officers of MSME-DI, Kolkata. Prominent Industry

    Associations were also invited and 8 nos. of representative from industrial associations were

    present in the meeting.

    At first Shri K. D. Bhattacharya, Director

    I/C, MSME-DI, Kolkata welcomed Shri

    Vinamra Mishra, Director (T&P), Ministry of

    MSME. All the officers and association

    members expressed happi-ness due to

    visit of the Director from Ministry of MSME,

    as it is great opportunity for MSME-DI,

    Kolkata as well as to various industrial

    associations. Shri K. D. Bhattacharya

    requested to Shri Vinamra Mishra, Director

    (T&P) to preside over the meeting.

    As per his advice Shri K. D. Bhattacharya

    briefed the work done by MSME-DI,

    Kolkata in the year 2019-20 and its achievement. Shri Bhattacharya emphasized that 6 nos. of

    CFC under MSE-CDP have been completed and 7 nos. of CFC are ongoing which are on the

    verge of completion within short period. He informed that 38 nos. potential clusters have

    been identified by MSME-DI, Kolkata in West Bengal and preliminary project report has been

    prepared and submitted to O/o DC (MSME), New Delhi for developing these clusters

    implementing MSE-CDP or SFURTI Scheme. He appraised to the Director that the main

    constraint for proposed SPV is to prepare acceptable Detailed project Report (DPR) as per

    scheme guidelines. Hence MSME-DI, Kolkata assisted the SPV to prepare DPR under the

    active guidance of this Institute. Under SFURTI Scheme, 3 nos. of DPR for the affected area by

    “Amphan Super Cyclone” of South 24 Pgs. (Sunderban area) have been prepared by MSME-

    DI, Kolkata and likely to be submitted to O/o DC(MSME) for consideration. Shri Bhattacharya

    informed that this office has developed good liaison with banks, State Govt. Dept., and RBI.

    Continuous advertisement has given on Atmanirbhar Scheme for MSMEs through monthly e-

    magazine, published and circulated by this Institute, circulated with details of scheme

    guidelines to all industrial associations and advertising through leading newspaper in Bengali

    language. In office website it has also been uploaded and a Helpdesk has been opened to

    assist MSEs to avail bank loans under this scheme. As a result, total 1,10,203 units have availed

    loan. Total Rs. 3824.8 Cr. has been disbursed under this scheme to these units as on 1st week

    of September, 2020.

    Director briefed that MSME-DI, Kolkata successfully implemented Public Procurement Policy,

    2012 to the CPSUs of West Bengal. All of them have achieved the optimum point i.e. 25%

    purchase from MSEs. These results have been achieved due to organizing many SLVDP,

    NLVDP with these PSUs and MSEs. One officer has been entrusted to function as Nodal Officer

    for these CPSUs and proper & prompt reply has been given to any questionnaire/doubt

    raised by CPSUs/MSME units. This office has initiated to identify Import Substitute Products

    SPECIAL FEATURES

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    30

    being imported by CPSUs and to develop these products by MSEs who have similar facilities.

    He has also requested CPSUs to frame policy/guidelines to give financial support the MSEs

    who will undertake this product development job. This financial assistance may be provided

    from their Social corporate Responsibility Fund, if possible.

    Shri Vinamra Mishra, Director advised

    this office to promptly reply

    Parliament Questions. Director,

    MSME-DI, Kolkata informed that this

    office always replied Parliament

    questions, point-wise in time. Shri

    Mishra, Director visited the State

    Champions Control Room of MSME-DI,

    Kolkata. He reviewed the

    performance and reply selecting

    randomly. He also verified the work

    being performed by the two officers engaged for SCCR during his visit. He tally the data on

    various parameters appended on display board in SCCR Room with the data bank of

    champions’ portal. He expressed his satisfaction on the function of SCCR and decorum,

    display made by MSME-DI, Kolkata in SCCR. Shri Mishra, Director gave a round visit to all

    rooms of officers, office complex and shown satisfaction with the cleanliness, plantation,

    beautification maintained by this office. He has also been appraised by showing the work

    shed wherein CFTI, Agra will set up a leather training center occupying 10,000 sq.ft. area

    under constructed shed but needs to renovated. Shri Mishra, Director invited opinions and

    suggestions for restructuring the various schemes of Ministry of MSME particularly ZED Scheme,

    Procurement & Marketing Support Scheme, Incubation, IPR, Udyog Registration etc.

    Representatives of Indian Chamber of Commerce, Kolkata opined that more

    advertisement, display, propagation of the scheme is needed through digital media,

    preferably in Facebook, Twitter, YouTube etc., he also informed that more awareness

    programme should be conducted of at least 3 -5 days duration, wherein the various

    parameters of ZED, the benefit of ZED Certification and procedural aspects may be

    discussed in details to understand the scheme by MSEs.

    Secretary of FOSMI opined that ZED Certification should get a statutory and mandatory

    status and the certificate will speak as a unit, adopting quality management and system

    management. The benefit may be imparted linking with Public Procurement Policy,

    Interest Subsidy for bank loan etc. He stressed upon that MSME-DI may be Implementing

    Deptt. & it will give good impact on implementation of ZED Scheme.

    Mr. T. Sen, Sr. Executive, Neogi Technologies and Research Pvt. Ltd. Informed that they

    have awarded with Gold ZED Certification. He briefed the house that adopting the

    guidelines of ZED Scheme, the unit has been able to reduce the cost of production,

    improve the quality, motivational involvement of workers and staff, easy access of data,

    good inventory control, cleanliness and keeping neat and clean etc. He also informed

    that a ZED Certified unit can easily get registered with GeM portal without having a

    registered brand name/trade name. He projected Director (T&P), Ministry of MSME the

    difficulties faced to get international certification on their Oil Dispenser Equipment

    (Product) which is not available nationally and it is a highly cost effective, though their

    units are Gold ZED certified but due to lack of this International Calibration Certificate of

    their products, they are unable to export.

    Members of Bengal Chamber of Commerce and Industry (BCC&I) and ICC requested

    Shri Mishra to simplify the procurement and marketing Scheme, particularly for

    organizing National Trade Fair and participation in the International Trade Fair. He

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    31

    opined that MSME-DI should be involved in the process of approval of Mela as well as

    reimbursement of the same as per the scheme guidelines. He informed that if approval

    from O/o DC (MSME), New Delhi within short span of time, then the quality of organizing

    the Mela will be deteriorated as it takes at least 5 months for planning and organizing an

    effective Mela and Trade Fair.

    Regarding Incubation Scheme, Director I/c., MSME-DI, Kolkata informed that 17 nos. of

    technologies colleges have been approved as HI/BI.

    The members of the industrial associations requested that the problem and suggestions

    for MSME sector may also be included in the scheme which will be developed under

    Incubation Scheme. The laboratories facilities of Engineering Colleges, CSIR Labs may be

    easily accessible to MSE units.

    Secretary, FOSMI informed that Udyam Registration may be linked with GeM

    Registration.

    Director, MSME-DI, Kolkata informed that provision may be kept to keep provision to

    generate data on SC/ST/Women entrepreneurs in Udyam Registration Portal and link to

    be provided to MSME-DI to access the data from Udyam Registration Portal.

    Shri Dilip Kumar Paswan, Dy. Chairman, Dalit Industries Association, West Bengal

    expressed his satisfaction on the cooperation made by MSME-DI, Kolkata regularly by

    dissemination of various information regarding MSME Development Act, Scheme

    guideline, policy etc. He has shown his interest to set up some CFCs under SFURTI

    Scheme for the local SC/ST people. He also showed his interest to set up a Technology

    Centre for imparting training to SC/ST students in technical field.

    Shri K. D. Bhattacharya, Director I/c., MSME-DI, Kolkata opined that in IID projects where there

    is a contribution from Govt. of India, representatives of MSME-DI may be included in the

    committee for allotment of shed for effective implementation of the project.

    General Manager, MSME-Tool Room informed that Director of Technical Education, Govt. of

    West Bengal has offered 4 nos. of ITI Colleges for setting up of Technology Centre with terms

    & conditions that approved courses for these colleges may be continued by MSME-TR and

    Technology Centre.

    Shri Mishra, Director also hold a meeting with senior officers of corporate office of two CPSUs.

    Coal India briefed that major part of purchase has been done to purchase heavy mining

    machinery. Hence, the achievement got shortfall in which year considerable amount of

    heavy machinery in purchase, otherwise MSEs bags most of the order from Coal India Ltd.

    Both the CPSUs informed that there is a shortfall in respect of purchase from SC/ST and

    woman entrepreneur as there is less no. of unit who participate in tendering. Shri Mishra,

    Director advised to organized more no. of SLVDP in association with these CPSUs to promote

    SC/ST and woman entrepreneurs highlighting the scope of business in the sector. Both CPSUs

    informed to Director that MSME-DI, Kolkata extended good support and frequently met with

    them which result to achieve such target.

    Shri Mishra, Director expressed his satisfaction on the overall performance off MSME-DI,

    Kolkata.

    Shri Mishra, Director also visited MSME-Testing centre within the same compound.

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    32

    Online Workshop for Micro and Small Entrepreneurs

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    33

    Gohona Bori from Moyna , Purba Medinipur

    ‘Just to see, not to eat’ Rabindranath Tagore said he received a gift of jewellery from a

    student named Seba Maiti in Santiniketan in 1930. It was his wish that the photographs of the

    Gohona Bori or Naksa Bori (Jewellery pills) be preserved in the Kalabhavan as artifacts.

    Abanindranath Tagore was also in favour of recognizing jewellery pills as an art, not just as a

    pill – ‘Bori’ in Bengali, an integral part of traditional Bengali cuisine. So he thought that

    cooking and eating these pills meant destroying art.

    Satyajit Ray has also given a place to Gohona Bori in the movie 'Agantuk'. Although the pill is

    made in almost all the districts of Bengal, the jewellery pill is Medinipur's own work of art.

    Medinipur has demanded the GI recognition of that jewellery pill.

    Bori (Bengali বড়ি) or Pills is a

    form of dried lentil

    dumplings popular in

    Bengali cuisine. It is made

    from a paste of urad dal

    mixed with poppy seeds or

    winter melon, which is sun-

    dried for 3–5 days. At one

    time, jewellery pills were

    mainly confined to the

    traditional and art-

    conscious families of

    Tamluk, Maina and Kanthi

    areas. Now, of course, jewellery pills are being made commercially on a small scale. This

    exclusive family industry has now entered the world of marketing. The local market is also

    reaching Kolkata. The women of many families in the village are making a living by making

    these pills.

    Bengalis can be proud of this ancient jewellery pill. It is a mistake to say that jewellery pills are

    lost Earlier, jewellery pills were not sold. Now it is being marketed widely. Although the price is

    a little higher, the demand in the market is increasing. Whoever has demand in the market,

    he will survive. This is the market economy. Maybe there will be no nobility like before. But it

    will survive.

    Brief of the product – Gohona or Naksa Bori is basically

    made from a paste of lentils, primarily Urad. There are other

    additives too like Poppy seeds. Poppy is very costly

    ingredient and the price of good biulir dal or Urad dal is also

    quite high which make this Gohona Bori costlier.

    The lentils were soaked in water the night before to make

    the batter next day. During this preparation of Bori,

    households maintain several traditional cleanliness measures

    to make their produce healthy and hygienic. The main

    producer of these bori in rural Bengal are the housewives.

    The housewives used to take a bath in the morning and

    leave the betel nuts in the batter. The better the whipping,

    the lighter and softer the pill is. Poppy seeds were spread on

    a large bronze dish with oil in such a way that the surface of

    the plate was no longer visible. The beaten stalks were then

    wrapped in a thick cloth with fine holes (much like jellyfish) and made into designs on the

  • Udyami Bangla 2nd Year, Vol: XII, November 2020

    34

    poster of the dish and then given as jewellery pills. Another name for jewellery pills is design

    pills. No mould is used to make the design of the pills. It is completely hand-crafted and the

    design is made from the makers own sense of art and creativity.

    There are also some traditional designs. It is called jewellery pill as it is similar to the design of

    gold jewellery. Designs inspired by nature like leave, flowers, birds, butterflies can also be

    seen. Before the British came to this country, poppy was not used in pills. Then the pills were

    given on cloth, sheets made of bamboo sticks or rugs. One has to make jewellery pills very

    carefully, so that the designs do not merge with each other.

    Area of Coverage – It is available mostly in the local market, because these are only packed

    with plastic packet / Paper packet. There is demand for Gohona Bori or Jewellery Pills in the

    urban markets. Artisans collect plastic box and using the same as packaging. For the said

    reason the complete products cost becoming almost double. Already Gohona Bori artisans

    have participated more than 30 Industrial fairs / Vendor Development Programmes / Melas

    etc. in various Districts of West Bengal with these Gohona Bori and got the sound result from

    local market in this regards. In few cities of West Bengal, Gohona Bori is available at some

    particular shop.

    Economic Background – Most of the artisans are women and from poor families. They are

    making the Gohona Bori by managing their family as part time self worker. More than 1000

    artesians and self help group engaged to make this Gohona Bori at Moyna block. Now a

    day’s their also making Batasa Bori and Masala Bori, which are also very testy and also

    accepted in present market.

    Intervention - The main problem are lack of knowledge in the field of modern scientific

    machinery for mixing, drying, preservation, modern technology and compact packaging.

    Because they are manufacturing the said Bori by hand making process and dry with sunray.

    With scientific preservation and good packaging can helps them to better market in

    domestic as well as export market. Presently, One Association as known as Moyna Micro

    Small Industries Association, Moyna Ramkrishnayan Association and Moyna Vive