Transmedia - a whirlwind tour
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Transcript of Transmedia - a whirlwind tour
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Transmedia – a whirlwind tour @erinmaochu
Video: http://vimeo.com/48763753
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Story is still queen…
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Video: http://media.42entertainment.com/Video/flynnlives/video.mp4
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Elements of transmedia
Video: http://vimeo.com/54199142
1. Story2. Story forms3. Multiple media platforms4. Unified storyworld5. Audience Participation6. Game mechanics7. Social Experience8. Different levels of engagement
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Catalogue: http://www.ex-filmstudio.com/immerse/database/
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Media Reach: 62.8MillionUser generated content views: (images & video): 124,248Event attendees: 3046 (80% from Greater Manchester)Email registrations: 28% from Greater ManchesterSunflowers pledged: 12,000 (35% from Greater Manchester)Other Blogs: 40Countries: data from 7 countries; pledges from 22
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Patterns in Nature
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What makes music catchy?
1. Story2. Story forms3. Multiple media platforms4. Unified storyworld5. Audience Participation6. Game mechanics7. Social Experience8. Different levels of engagement
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Hookedonmusic.co.uk
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Music Cognition Group
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www.hookedonmusic.co.uk
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Video: https://vimeo.com/90544898
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Video: http://vimeo.com/12171653
Business plan: http://www.elcosmonauta.es/ThePlan2eng.pdf
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Tools: http://bit.ly/1gKav3Z
http://bit.ly/1mHlT43
My bitly bundle: http://bitly.com/bundles/o_7qq0emcjno/j
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http://www.lanceweiler.com/
Stories that change the world…
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