1. To S trang web

2. Google c th chp nhn S trangWeb trong mt s nh dng, nhngchng ti khuyn bn nn to ra mt S trang web da trn giao thc S trang web bi v cng mt tp tin c thc gi n cc cng c tm kimkhc, chng hn nh Bing v Yahoo!, lthnh vin ca sitemaps.org. 3. Di y l mt v d v S trang web c bn vi mt mc duy nht cho mt URL baogm hnh nh v video (cho thun tin, ch mt tp hp cc thng tin video c sn chin th). http://www.example.com/foo.html loc> http://example.com/image.jpg image: loc> Hnh nh: hnh nh> http://www.example.com/video123.flv video: CONTENT_LOC> http://www.example.com/videoplayer.swf?video=123 video:PLAYER_LOC> http://www.example.com/thumbs/123.jpg video: thumbnail_loc> L nng tht nng cho ma h video: title> Get hon ton thc hin nng mi ln video: description> Video: video> Url> Urlset> 4. Bn c th to S trang web ca bn bng tay. Ngoi ra, c mt s cngc ca bn th ba m c th gip bn to ra S trang web. Ngoi nhdng tiu chun nu trn, Google cng chp nhn nhng iu sau y nhS trang web: RSS, MRSS, v Atom 1.0: Google chp nhn RSS (Real SimpleSyndication) 2.0 v Atom 1,0 ngun cp d liu. Nu bn c mt blog vimt ngun cp d liu RSS hoc Atom, bn gi URL ca ngun cp d liunh l mt S trang web. Hu ht cc phn mm blog ca to ra nguncp d liu ca bn cho bn. Lu rng cc ngun cp d liu ch c thcung cp thng tin v cc URL gn y. Ngoi ra, bn c th s dng mtMRSS (phng tin truyn thng RSS) ngun cp d liu cung cp choGoogle thng tin chi tit v ni dung video trn trang web ca bn.Tp tin vn bn: i vi c bn Web S trang web S trang web baogm ch URL ca trang web, khng phi hnh nh, video, hoc d liuspecalized khc, bn c th cung cp cho Google vi mt tp tin vn bnn gin c cha mt URL trn mi dng. V d: http://www.example.com/file1.htmlhttp://www.example.com/file2.html 5. c kt qu tt nht, hy lm theo cc hng dn sau:Bn phi xc nh y cc URL, nh Google c gng thu thp d liu chnh xc theo quy.Cc tp tin vn bn phi s dng UTF-8 m ha.Cc tp tin vn bn c cha g, nhng danh sch cc URL.Bn c th t tn cho file vn bn bt c iu g bn mun.Google khuyn co cho mt tp tin txt (v d, sitemap.txt). Khi S trang web ca bn hon tt, bn c th gi n nGoogle bng cch s dng Cng c Qun tr Trang web. Hng dn cho S trangS cc phn m rng (video, hnh nh, Tin tc ...)S ngha th 6. Hng dn cho S trang Mt tp tin S trang web c th cha hn 50.000 URL v khng c ln hn 50MBkhi c gii nn. Nu S trang web ca bn ln hn ny, ph v n thnh cc S trang web nh hn. Nhng gii hn ny gip m bo rng my ch web ca bn khngb qu ti phc v cc tp tin ln cho Google.Nu bn c nhiu hn mt S trang web, bn c th lit k chng trong mt tp tin chmc S trang web v sau gi cc tp tin ch mc S trang web Google. Bnkhng cn phi gi tng tp S trang web c nhn.Xc nh tt c cc URL bng cch s dng c php tng t. V d, nu bn ch nh vtr trang web ca bn nh http://www.example.com/, danh sch URL ca bn khng nncha cc URL bt u bng http://example.com/.Khng bao gm cc ID phin trong URL.Tp S trang web ca bn phi xc nh khng gian tn XML sau: xmlns ="http://www.sitemaps.org/schemas/sitemap/0.9".URL S trang web phi c m ha UTF8, v m ha cho d c bi cc my chweb m trn n c t.Nu trang web ca bn c th truy cp trn c hai phin bn c www v khng c wwwca tn min ca bn, bn khng cn phi gi mt S trang web ring bit cho miphin bn. Tuy nhin, chng ti khuyn bn nn chn hoc l www hoc phin bn khng-www, v bng cch s dng cc phng php canonicalization ngh thng bo choGoogle phin bn m bn ang s dng. 7. Nu bn ang xem xt vic thu mt chuyn gia t vn gip bn ti u ha S trang web cabn, chng ti khuyn bn nn c cc khuyn ngh ca chng ti lm vic vi Ti u ha Cng c Tmkim (SEO). Ngoi ra, bn nn quen thuc vi cc Nguyn tc Qun tr Trang web ca chng ti vHng dn khi xng SEO ca chng ti. N cng c th hu ch kim tra vi cc ng nghip vicc trang web hoc cc doanh nghip tng t.Mt tp tin S trang web c lp ca ngn ng ca ni dung. chc chn rng mi phin bn ngnng c th c thu thp d liu v lp ch mc, s dng cc URL duy nht. URL Nhng tt c c thc bao gm trong cc tp tin S trang web ca bn. S cc phn m rng (video, hnh nh, Tin tc ...) Cng nh thng tin URL c bn, S trang web c th cha thng tin chi tit v cc loi hnh c thca ni dung trn trang web ca bn, bao gm c video, hnh nh, in thoi di ng, Tin tc, v mngun phn mm. Ty thuc vo loi ni dung bao gm trong S trang web ca bn, bn nn xc nh khng gian tnthch hp (s), c lit k trong bng di y. Hy chc chn xc nh khng gian tn cho tt ccc loi thng tin bao gm trong S trang web ca bn.URL xmlns = "http://www.sitemaps.org/schemas/sitemap/0.9"Hnh nh xmlns: image = "http://www.google.com/schemas/sitemap-image/1.1"Video xmlns: video = "http://www.google.com/schemas/sitemap-video/1.1"in thoi di ng xmlns: in thoi di ng = "http://www.google.com/schemas/sitemap-mobile/1.0"Tin tc xmlns: news = "http://www.google.com/schemas/sitemap-news/0.9" Google khuyn co, tuynhin, bn to S trang web ring bit cho ni dung tin tc, cc S trang web s c thu thpthng tin rt thng xuyn kim tra mi. bi vit. Xem thm thng tin v tin tc S trang web. 8. S ngha th Bng sau y phc tho cc th cn thit cho S trang web lit k cc URL. thm thng tin chi tithn v cc loi ni dung c th, xem video, hnh nh, in thoi di ng, Tin tc, v m ngun phnmm.Tag Yu cu? M t yu cu bao quanh tt c cc thng tin v cc thit lp ca URL trong S trang web. yu cu bao quanh tt c cc thng tin v mt URL c th. yu cu Ch nh URL. i vi cc hnh nh v video, xc nh trang ch (aka chi trang, giithiu trang). Phi l mt URL duy nht.Ngy Ty chn URL c modifed cui, trong nh dng YYYY-MM-DDThh: mmTZD (gitr thi gian l ty chn). Ty chn Cung cp mt gi v trang c th thay i thng xuyn nh th no. Cc gitr hp l l: lun lun. S dng cho cc trang thay i mi khi chng c truy cp.gihng ngyhng tunhng thnghng nmkhng bao gi. S dng gi tr ny cho URL c lu tr. Ty chn M t nhng u tin ca mt URL c lin quan n cc URL khc trn trang web.u tin ny c th dao ng t 1,0 (rt quan trng) n 0.1 (khng quan trng). Khng nh hng n xp hng trang web ca bn trong kt qu tm kim ca Google. Bi v gi tr nyl lin quan n cc trang khc trn trang web ca bn, ch nh mt u tin cao (hoc xc nh cc utin tng t cho tt c cc URL) s khng gip tm kim xp hng ca trang web ca bn. Ngoira, thit lp tt c cc trang cng mt u tin s khng c hiu lc. 9. To S trang web Google c th chp nhn S trang Web trong mt s nh dng, nhng chng tikhuyn bn nn to ra mt S trang web da trn giao thc S trang web bi vcng mt tp tin c th c gi n cc cng c tm kim khc, chng hn nh Bing vYahoo!, l thnh vin ca sitemaps.org. Di y l mt v d v S trang web c bn vi mt mc duy nht cho mt URL baogm hnh nh v video (cho thun tin, ch mt tp hp cc thng tin video c sn chin th). http://www.example.com/foo.htmlhttp://example.com/image.jpghttp://www.example.com/video123.flvhttp://www.example.com/videoplayer.swf?video=123http://www.example.com/thumbs/123.jpgGrilling steaks for summerGet perfectly donesteaks every time 10. Bn c th to S trang web ca bn bng tay. Ngoi ra, c mt s cng c ca bnth ba m c th gip bn to ra S trang web. Ngoi nh dng tiu chun nutrn, Google cng chp nhn nhng iu sau y nh S trang web: RSS, MRSS, v Atom 1.0: Google chp nhn RSS (Real Simple Syndication) 2.0 v Atom1,0 ngun cp d liu. Nu bn c mt blog vi mt ngun cp d liu RSS hocAtom, bn gi URL ca ngun cp d liu nh l mt S trang web. Hu ht cc phnmm blog ca to ra ngun cp d liu ca bn cho bn. Lu rng cc ngun cp dliu ch c th cung cp thng tin v cc URL gn y. Ngoi ra, bn c th s dng mtMRSS (phng tin truyn thng RSS) ngun cp d liu cung cp cho Google thngtin chi tit v ni dung video trn trang web ca bn.Tp tin vn bn: i vi c bn Web S trang web S trang web bao gm ch URLca trang web, khng phi hnh nh, video, hoc d liu specalized khc, bn c th cungcp cho Google vi mt tp tin vn bn n gin c cha mt URL trn mi dng. V d: http://www.example.com/file1.html http://www.example.com/file2.html c kt qu tt nht, hy lm theo cc hng dn sau: Bn phi xc nh y cc URL, nh Google c gng thu thp d liu chnh xctheo quy.Cc tp tin vn bn phi s dng UTF-8 m ha.Cc tp tin vn bn c cha g, nhng danh sch cc URL.Bn c th t tn cho file vn bn bt c iu g bn mun. Google khuyn co cho mttp tin txt (v d, sitemap.txt). 11. Khi S trang web ca bn hon tt, bn c th gi n n Google bng cch s dng Cng c Qun tr Trang web. Guidelines for Sitemaps Sitemap extensions (video, images, News ...) Sitemap tag definitionsHng dn cho S trangMt tp tin S trang web c th cha hn 50.000 URL v khng c ln hn50MB khi c gii nn. Nu S trang web ca bn ln hn ny, ph v n thnh cc S trang web nh hn. Nhng gii hn nygip m bo rng my ch web ca bn khng b qu ti phc v cc tp tin ln cho Google.Nu bn c nhiu hn mt S trang web, bn c th lit k chng trong mt tp tin ch mc S trang web v sau gi cc tp tinch mc S trang web Google. Bn khng cn phi gi tng tp S trang web c nhn.Xc nh tt c cc URL bng cch s dng c php tng t. V d, nu bn ch nh v tr trang web ca bn nhhttp://www.example.com/, danh sch URL ca bn khng nn cha cc URL bt u bng http://example.com/.Khng bao gm cc ID phin trong URL.Tp S trang web ca bn phi xc nh khng gian tn XML sau: xmlns = "http://www.sitemaps.org/schemas/sitemap/0.9".URL S trang web phi c m ha UTF8, v m ha cho d c bi cc my ch web m trn n c t.Nu trang web ca bn c th truy cp trn c hai phin bn c www v khng c www ca tn min ca bn, bn khng cn phi gimt S trang web ring bit cho mi phin bn. Tuy nhin, chng ti khuyn bn nn chn hoc l www hoc phin bn khng-www, v bng cch s dng cc phng php canonicalization ngh thng bo cho Google phin bn m bn ang s dng.Nu bn ang xem xt vic thu mt chuyn gia t vn gip bn ti u ha S trang web ca bn, chng ti khuyn bn nn ccc khuyn ngh ca chng ti lm vic vi Ti u ha Cng c Tm kim (SEO). Ngoi ra, bn nn quen thuc vi cc Nguyn tc Quntr Trang web ca chng ti v Hng dn khi xng SEO ca chng ti. N cng c th hu ch kim tra vi cc ng nghip vicc trang web hoc cc doanh nghip tng t.Mt tp tin S trang web c lp ca ngn ng ca ni dung. chc chn rng mi phin bn ngn ng c th c thu thp dliu v lp ch mc, s dng cc URL duy nht. URL Nhng tt c c th c bao gm trong cc tp tin S trang web ca bn. 12. S cc phn m rng (video, hnh nh, Tin tc...) Cng nh thng tin URL c bn, S trang web cth cha thng tin chi tit v cc loi hnh c th cani dung trn trang web ca bn, bao gm c video,hnh nh, in thoi di ng, Tin tc, v m ngunphn mm. Ty thuc vo loi ni dung bao gm trong S trang web ca bn, bn nn xc nh khng gian tnthch hp (s), c lit k trong bng di y. Hychc chn xc nh khng gian tn cho tt c ccloi thng tin bao gm trong S trang web ca bn. 13. xmlns="http://www.sitemaps.org/schemGeneral URLas/sitemap/0.9"xmlns:image="http://www.google.com/scImageshemas/sitemap-image/1.1"xmlns:video="http://www.google.com/scVideohemas/sitemap-video/1.1"xmlns:mobile="http://www.google.com/sMobilechemas/sitemap-mobile/1.0"xmlns:news="http://www.google.com/schemas/sitemap-news/0.9".Googlerecommends, however, that you createseparate Sitemaps for news content;Newsthese Sitemaps will be crawled veryfrequently to check for new articles.More information about news Sitemaps. 14. S ngha th Bng sau y phc tho cc th cn thitcho S trang web lit k cc URL. thm thng tin chi tit hn v cc loi nidung c th, xem video, hnh nh, inthoi di ng, Tin tc, v m ngun phnmm. 15. Tag Required? DescriptionBao quanh tt c ccthng tin v cc thit lpRequiredca URL trong S trang web.Bao quanh tt c cc Requiredthng tin v mt URL cth.Ch nh URL. i vicc hnh nh v video,xc nh trang ch (aka Requiredchi trang, gii thiutrang). Phi l mt URLduy nht.Ngy URL c cit sn, in YYYY-MM- OptionalDDThh:mmTZD format(time value is optional). 16. Cung cp mt gi vtrang c th thay ithng xuyn nh thno. Cc gi tr hp ll:lun lun. S dngcho cc trang thay imi khi chng c truycp. Optionalgihng ngyhng tunhng thnghng nmkhng bao gi. S dnggi tr ny cho URL clu tr. 17. M t nhng u tin camt URL c lin quann cc URL khc trntrang web. u tin nyc th dao ng t 1,0(rt quan trng) n 0,1(khng quan trng).Khng nh hng nxp hng ca trang webca bn trong kt qu tmkim ca Google. Bi v Optional gi tr ny l lin quann cc trang khc trntrang web ca bn, chnh mt u tin cao(hoc xc nh cc utin tng t cho tt ccc URL) s khng giptm kim xp hng catrang web ca bn. Ngoira, thit lp tt c cctrang cng mt u tin skhng c hiu lc.