Taller "Destino turístico 2.0" (Clara Soler)
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Transcript of Taller "Destino turístico 2.0" (Clara Soler)
![Page 1: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/1.jpg)
Clara Soler
DESTINO TURÍSTICO 2,0Evolución
@clara_soler
![Page 2: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/2.jpg)
Destino - Albaida
@clara_soler
![Page 3: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/3.jpg)
@clara_soler
Eins?? O.O
![Page 4: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/4.jpg)
@clara_soler
Web
![Page 5: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/5.jpg)
Redes sociales
@clara_soler
![Page 6: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/6.jpg)
¿Twitter?
@clara_soler
![Page 7: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/7.jpg)
Instagram #Albaida
@clara_soler
![Page 8: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/8.jpg)
Foto en Instagram
@clara_soler
![Page 9: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/9.jpg)
@clara_soler
Foto en Instagram
![Page 10: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/10.jpg)
Albaida = Destino 1.0
@clara_soler
![Page 11: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/11.jpg)
TÍTULO PRESENTACIÓN
@clara_soler
![Page 12: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/12.jpg)
@clara_soler
![Page 13: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/13.jpg)
¡¡¡Quiero ser destino 2.0!!
@clara_soler
![Page 14: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/14.jpg)
@clara_soler
Web, posicionamiento, marca…
![Page 15: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/15.jpg)
@clara_soler
Redes, App
![Page 16: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/16.jpg)
@clara_soler
Marca!!
![Page 17: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/17.jpg)
Preguntas que nos debemos hacer…
@clara_soler
![Page 18: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/18.jpg)
Objetivos- Marca- Hacer ruido- Que te vean- Crear confianza- Generar tráfico a tu web- Aumentar las visitas al destino- Escuchar - Promocionarte- Aumentar la frecuencia de visitas- Innovar
@clara_soler
![Page 19: Taller "Destino turístico 2.0" (Clara Soler)](https://reader033.fdocument.pub/reader033/viewer/2022052306/547b01acb37959932b8b4cf6/html5/thumbnails/19.jpg)
Los pilares- La web- Posicionamiento Web- Reputación- Redes sociales- Blog- Publicidad online- Email marketing- Acciones de marketing
@clara_soler