T6. el precio
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Transcript of T6. el precio
![Page 1: T6. el precio](https://reader034.fdocument.pub/reader034/viewer/2022052508/5595aa231a28ab76678b462c/html5/thumbnails/1.jpg)
![Page 2: T6. el precio](https://reader034.fdocument.pub/reader034/viewer/2022052508/5595aa231a28ab76678b462c/html5/thumbnails/2.jpg)
8.1 EL PRECIO (CONCEPTO)
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8.2 MÉTODOS PARA FIJAR LOS PRECIOS
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8.3 LOS COSTES
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8.4 MÉTODOS DE FIJACIÓN DE PRECIOS BASADOS EN LOS COSTES
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8.5 MÉTODOS DE FIJACIÓN DE PRECIOS BASADOS EN LA DEMANDA
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8.6 MÉTODOS BASADOS EN LA COMPETENCIA
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8.7 ESTRATEGIA DE PRECIOS