Strateg sept sv dagarna 2013
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Transcript of Strateg sept sv dagarna 2013
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Vi gör våra kunder framgångsrika!
Text
198540 medarbetareProfessionalism, Glädje, Kreativitet
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LÖFTE
Varumärkesresan
IDENTITET / VÄRDEGRUND
KOMMUNIKATIONSPLATTFORM
ErbjudandePositionering
Vision
PrivatFöretag
ProspektsOpinion
MedarbetareÄgare
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”Internet är en fluga...”
Ines Usman Kommunikationsminister 1994
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Mobilanvändning
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68%har kopplat upp sig mobilt
utanför hemmet eller arbetet.
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2Xtrafik på det mobila datanätet.
73 PB 2012 jämfört med 42 PB 2011,första halvåret.
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23,16%av alla besökare på våra kunders webbplatser
kommer från en mobil enhet.
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ResponsivtMobil webb
App?
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ResponsivtFlytande mellan brytpunkter.
Vanliga brytpunkter: desktop, tablet och telefon
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App
Funktion!
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Ingen flash
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Stora saker som inte får plats
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Hur gör man då för att det ska bli rätt?
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Vad finns det för förutsättningar?
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Workshop eller arbetsmöteDISNEYMODELLEN
Det kreativa rummet Det realistiska rummet Det kritiska rummet
BYGGANDE KLIMAT
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Wireframe & kravspecifikation
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Design
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DESIGNTRENDER
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Single page layout
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Flat design
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Typografi
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Mer app-lika element
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Runda element- istället för rundade hörn
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Webbutveckling
WebbutvecklingDags att väcka monstret till liv!
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Test & lansering
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Go LIVE!-party
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Det finns inga dumma frågor.Bara dumma svar.
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