Sportclub 2.0
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Sportclub 2.0 Online = ook lokaal! Gijsbregt Brouwer Groningen – 29 oktober 2009
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Presentation in Dutch on sport 2.0 on the small/local scale, especially for sport clubs.Presentation on October 29, 2009 in Groningen
Transcript of Sportclub 2.0
Sportclub 2.0Online = ook lokaal!Gijsbregt Brouwer
Groningen – 29 oktober 2009
Gijsbregt BrouwerSports 2.0
www.brightguys.nl
Sports 2.0Sport beleving
verbeteren met internet & mobiel
Sportclub =
vereniging
Vereniging=
sociaal
Internet=
sociaal
Sport 2.0=
sociaal
Sport = belevenis
Deepen:• Mobile• Smart stadium• Digital signage
Lengthen:• Communities• Games• Planning• Blogs• Registration
Broaden:• Communities• More content• Sport date/meet
Experience 1.0:• No mobile• No web 2.0• Not personal• No context
Build lasting Build lasting platformsplatforms
Social sports Matrix
Passive Active
Active Active communitycommunity
Active Active communitycommunity
clubsclubs
Active Active toolstools
ActiveActivetoolstoolsclubsclubs
Active Active newsnews
ActiveActivenewsnewsclubsclubs
ActiveActivenewsnewsclubsclubs
Active Active gaminggaming
ActiveActivegaminggamingclubsclubs
Social sports Matrix
ToolsTools
HYVES!HYVES!
WEBLOGWEBLOG
YOUTUBEYOUTUBE
TWITTERTWITTER
Twitter.com/gijsbregt
Linkedin.com/in/gijsbregt
Slideshare.net/gijsbregt
Delicious.com/gijsbregt
Brightguys.nl
