SEO Day 2011

8/3/2019 SEO Day 2011

http://slidepdf.com/reader/full/seo-day-2011 1/61

Keqfzoh`hlqseSucbhìzhde` yezstebe` uò bhòel`(

8/3/2019 SEO Day 2011


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Ge`s Ihulozhtb – Oa~lfm Aìfzmhtaf`sazt "IB!

Seàfz Er~ezt ) _ehmleatez Sehzcb E`daè F~tamawhtaf`

Oeutscbe _elekfm HD, ^zfoucts ) A``fyhtaf`, Ohzmsthot

Lebzjehuitzhdtez h` oez Bfcbscbule Ohzmsthot IJ

Aìfzmhtaf`sasse`scbhit iüz Sucbmhscba e`f~tamaezu`d

Matdlaeo am Er~ezte`jeazht SEF oes JYOT wuz Weztaiawaezu`d yf`

Hde`tuze`

Matdlaeo oes Ihcbjeazhts oez SMR "Sehzcb Mhzketa`d Er~f!

Kuzwyfzstellu`d.

Sbf~

http://www.fussball.de/

http://www.fussball.de/

8/3/2019 SEO Day 2011


Sucbjhsaeztes Mhzketa`d7

Sucbe` Zh`ke` SEZ^-S`a~~et Seate`a`bhlt Kf`yezsaf`

ch. 8>>.>>>.>>> Sucbe`

~zf _hd a` OE

8/3/2019 SEO Day 2011


F`laè delte` hòeze S~aelzedel`7 Sucbjhsaeztes Mhzketa`d

@hbewu geoez Abzez Kuòe` uò A`tezesse`te` ùtwt Sucbmhscbaè`. Stelle` Sae oesbhlj sacbez, ohss

Sae oae zacbtade` ^zfoukte uò A`bhlte h`jaete` uò oaese hucb huiiaòjhz saò(

Fiilaè7 Yezmhktez sucbe` Kuòe` F`laè7 Kuòe` sucbe` ^zfoukte

Mhzketa`d ast oez sqstemhtascbe Yezsucb oae Tü`scbe oez Kuòe` wu eziülle`, aòem mh` ^zfoukte uò Sezyaces

h`jaetet, oae oae @utwez khuie` flle`'.

U`seze Kuòe` yeztzhue` tïdlacb Abze Tü`scbe oe` Sucbmhscbaè` h`, ùtwe` az oaese Ohte`( Sucbjhsaeztes

Mhzketa`d jeda``t jeam ^zfoukt, àcbt jea oez F~tamaezu`d yf` Tejsates

'`hcb Defiizeq Mallez

8/3/2019 SEO Day 2011


Oae Keqfzoh`hlqse ezlhujt es oe` S~zhcbdejzhucb oez @utwez wu ezmattel`, hcbdeizhdte zfoukte

) _beme` wu aoe`taiawaeze` uò oae eadeè` H`dejft hui oaese @hcbizhde huswuzacbte`(

SEF muss oae @hcbizhdelücke scblaeÖe`

Mhzketa`d

JlhJlhJlh A`tezè` S~zhcbdejzhucb hui oae

Waeldzu~~e ea`stelle`

Ezhztu`dsbhltu`d oez Waeldzu~~e

eziülle` @hcbdeizhdte _beme` jesetwe`

Tae @utwez sucbe` ) Thzum @utwez sucbe`

@hcbizhdelücke

8/3/2019 SEO Day 2011


A`bhlt

: Ths uò Tae az sucbe` – Sbfzt A`tzf

Sucbhzte` – Klhssaiakhtaf` yf` Sucbhìzhde` h`bhò oes weatlacbe` Yezlhuis

? Sucbmftayhtaf` uò Klackyezbhlte`

5 Tezoe` az kf`kzet – hs ast wu tu`6

5 F~tamaezu`d iüz Am~ulse uò Cuzze`t Eye`ts

8/3/2019 SEO Day 2011


Lf`dthal oez Sucbe

_f~ Sucbe`

_f~ 5> oez Sucbhìzhde` mhcbe` ch. 5%hllez Sucbhìzhde` hus ":.245.>>>Sucbhìzhde`!.

_f~ :>>> oez Sucbhìzhde` mhcbe` ch.2% hllez Sucbhìzhde` hus.

Lf`dthal

_f~ 1>>> – _f~ 8>.>>> ze~zïse`taeze` ch.>,9 % hllez Sucbhìzhde`

A`sdeshmt ze~zïse`taeze` oaese hjez ch.3>>.>>> Sucbhìzhde`.

Hucb oaese ‐ba`teze`“ ^lïtwe summaeze`sacb wu zeleyh`te` DzùÖe`.

8/3/2019 SEO Day 2011


Sucbmftayhtaf`7 _beme` yf` Sucbhìzhde`

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8/3/2019 SEO Day 2011


Ths a`tezessaezt u`s azklacb6

8/3/2019 SEO Day 2011


_f~-Sucbe` saò7

ertzem sthjal

yf` Jzhòs ofmaàezt.

_f~-Sucbe` fbè Jzhò7

>9.>5.:>88>?&:>88

8/3/2019 SEO Day 2011


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8/3/2019 SEO Day 2011


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8/3/2019 SEO Day 2011


Ezhztu`dsbhltu`d

8/3/2019 SEO Day 2011


Sehzcb Mhzketa`d Er~f :>8> |H`ozehs Zemjf

Eyezdzee`s

8/3/2019 SEO Day 2011



Eye`ts

8/3/2019 SEO Day 2011



Am~ulse

8/3/2019 SEO Day 2011


Shasf`hlez Am~ulse

8/3/2019 SEO Day 2011


Shasf`hl

8/3/2019 SEO Day 2011


A`bhlt






8/3/2019 SEO Day 2011


Sucbmftayhtafè`

@hyadhtaf`hl

@acbt eaòeutad

Keaè @hyadhtaf`

@hyadhtaf`hl _zh`shctaf`hl Lfchl Cfmmezce

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@acbt eaòeutad

Keaè _zh`shctaf`

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@acbt eaòeutad

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Jhsas7 Mhùelle Klhssaiakhtaf` yf` 5>.>>>Sucbhìzhde` hus :>>2 h` oae t-f`laè.oe Tejsucbe

8/3/2019 SEO Day 2011


Hjbï`dadkeat yf` Klackyezbhlte` uò Sucbmftayhtaf`

@hyadhtaf`sfzae`taezte Sucbhìzhde`

Keqfzo 8 : 3 ? 5 9 4 2 1 8> 88+

Huoa 2?,:2% 8,?>% ?,33% :,?8% 8,45% 8,>1% >,1?% >,23% >,29% >,51% 8,5:%

JMT 99,41% 88,2:% 4,4?% :,>:% 8,58% :,>9% :,83% 8,2:% >,?4% >,43% :,1>%

Ifzo 2:,:9% 3,8?% 4,?5% 8,81% >,22% >,?4% >,51% >,55% >,15% 8,84% 8,35%

Mhwoh 43,59% 9,39% 4,1:% 3,21% :,5>% 8,:5% >,45% >,28% >,59% >,98% 8,28%

Mezceoes 45,14% 88,59% >,2>% >,2>% 3,2>% >,2>% :,82% 8,34% >,28% >,9>% 8,38%

Matsujasba 4?,>?% 8:,:?% 5,>1% 8,21% >,?4% >,35% :,9>% 8,3>% >,:?% >,23% >,15%

@assh` 48,13% 4,55% 2,85% 8,23% :,?3% :,>?% 8,:5% >,29% >,91% 8,89% :,88%

F~el 54,?9% 8?,29% ?,53% :,?8% 9,4>% 8,52% 3,54% 3,?:% :,39% 8,>5% :,>5%

êudeft 98,??% ::,1>% 5,14% ?,84% >,94% >,51% >,91% >,29% >,43% 8,>>% >,11%Ze`hult 48,:2% 83,55% 4,32% >,41% 8,:2% >,??% >,29% >,54% >,23% 8,?2% 8,5?%

Seht 95,31% 8?,92% 5,?:% :,42% ?,5>% >,5>% 8,3>% 8,>8% >,19% >,1>% :,54%

Skfoh 49,29% 9,94% 9,:3% ?,89% 8,?2% 8,>?% >,54% >,34% >,?5% >,18% 8,:9%

_fqfth 95,?>% :>,9?% 4,3:% >,13% 8,88% >,85% 8,8:% >,22% >,28% >,?8% 8,:3%

YT 99,19% 82,49% :,::% :,34% 5,:9% >,2>% >,52% >,?>% >,?>% 8,>5% 8,81%

_zeiiez wu `hyadhtaf`sfzae`taezte` Sucbhìzhde` bhje` mebzeze Ezdejàsse a` oe` _F^8>.

Ertzem bfbe Klackzhte` hui oe` Jzhò zeouwaeze` oe` Ihktfz oes bfbe` Sucbyflume`s.

8/3/2019 SEO Day 2011


Hjbï`dadkeat yf` Klackyezbhlte` uò Sucbmftayhtaf`

Aìfzmhtaf`s- ) tzh`shktaf`sfzae`taezte Sucbhìzhde`

Aìfzmhtaf`s- uò tzh`shktaf`sfzae taezte Sucbhìzhde` mat husdedlacbeèz Klackyeztealu`d.

Oez _atel jeeaìlusst mhÖdejlacb oae C_Z uò sfmat oe` Ezifld(

Keqfzo 8 : 3 ? 5 9 4 2 1 8> 88+

Huoa Ghbzeshde :>,2:% 85,15% 84,1>% 8:,2?% 88,94% 5,>9% 3,21% :,53% 5,>9% 3,88% 8,84%

JMT Ghbzeshde` 3?,?1% 1,15% 85,?:% 9,14% 3,12% 3,28% ?,9?% :,89% 3,?2% 9,8?% 2,19%

Ifzo Ghbzeshde 82,::% :3,:2% 5,24% 5,?4% 8>,53% 4,>1% 9,:2% ?,?5% ?,?5% ?,99% 1,4:%

Mhwoh Ghbzeshde` ?:,5>% 84,5>% 88,:5% 5,>>% 9,:5% 5,>>% 5,>>% :,5>% :,5>% >,>>% :,5>%

Mezceoes Ghbzeshde` :?,:1% :8,:1% 8:,58% 9,15% 4,84% 3,>4% 3,>>% :,>5% 3,:1% 5,42% 8>,98%

F~el Ghbzeshde` :9,33% 85,22% 1,13% 2,54% 2,22% 9,>9% 5,8:% ?,?1% :,3>% ?,9>% 4,2?%

êudeft Ghbzeshde` :4,:4% 8?,31% 89,94% 88,39% 3,>3% 9,>9% ?,55% 3,>3% :,:4% :,:4% 1,>1%

Ze`hult Ghbzeshde` :4,35% ::,::% 4,91% 3,?:% 5,83% 5,83% 2,55% 5,83% 3,?:% 2,55% 3,?:%Seht Ghbzeshde :?,84% :,5>% :>,>>% 2,33% 1,84% 9,94% ?,84% 3,33% 3,33% 2,33% 8>,>>%

Skfoh Ghbzeshde` ::,:2% 4,1:% :9,43% 1,?8% 5,1?% 9,13% ?,15% 9,??% 3,19% 3,?4% 8,12%

_fqfth Ghbzeshde ?8,8?% :>,21% 2,29% 4,51% 9,19% 2,29% :,53% 8,1>% >,>>% 8,:4% >,>>%

YT Ghbzeshde` ?>,19% 84,31% 8:,39% :,9:% 8>,88% :,11% :,?9% 3,59% 8,?8% :,22% 3,:5%

Ouzcbscbàtt7 :1,85% 85,49% 83,44% 4,32% 4,?>% 5,59% ?,51% 3,?9% :,19% ?,:5% 5,48%

8/3/2019 SEO Day 2011


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Sucbhìzhde7 ^ftsohm

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‐Eaè euzf~ïascbe Sthot“ scbea`teàdez httzhktay hls ‐^ftsohm

e`toecke`“

Hktaye Ifzmulaezu`d7 Ths

kh`` acb mhcbe`6 Taka~eoah mat deza`dezez C_Z hls

Bftels ) Iezae`fbù`d

^zfjleme lùse`(

_zeiiez 97 ^hzk Sh`ssfuca

@euez Hs~ekt a` oez SEZ^,s~ewaiascbez uò baezjessez

8/3/2019 SEO Day 2011


Hutf7 SEZ^-C_Z7 1?,39 Dejzhucbthde` 7 SEZ^-C_Z7 8:3,95

Oae jeaoe` Jzhòs ‐hutfscfut:?“ uò ‐mfjale.oe“ ezwaele` oae bùcbste` C_Zs

Jzhòs steadez` hucb f`laè oae @utwu`d yf` Tejh`dejfte`(

Oae C_Z oez SEZ^ wu Hutf jzacbt oazekt `hcb ‐hutfscfut:?“ ea`. _zh`shktaf`sfzae`taezte

Sucbhìzhde` scbeaè` wu üjezaede`

8/3/2019 SEO Day 2011


Sucbhìzhde ‐Jezla`“

‐Jezlaèz _esthme`t“ mat bùcbstez SEZ^-C_Z uò lh`dshm hjihlleòez C_Z oez ^fsatafè`

Fiie`sacbtlacb mhssayes Aìfzmhtaf`sjeoüziàs mat ‐Hjsacbezu`d“

‐Jezla` Bftels“ mat sebz deza`dez SEZ^-C_Z, hbzscbea`lacb bfbe SEH-C_Z "baez àcbt

husdeaese`!

8/3/2019 SEO Day 2011


Jft-Hìzhde` yeziïlscbe` fit Keqfzoohte`Hucb oae Hzjeat mat Keqfzoohte`jh`ke` ezs~hzt ohs @hcboe`ke` àcbt. Te`` eths àcbt

~lhusajel ezscbea`t, oh`` ast es fit hucb àcbt kfzzekt

Keqfzo SEZ^-C_Z sucbmhscbaè`f~tamaezu`d 8,1: %

~zfiessafèlle sucbmhscbaè`f~tamaezu`d > %

sucbmhscbaè`f~tamaezu`d-ofztmuò > %

sucbmhscbaè`f~tamaezu`d u~~ezthl > %

sef jlfd sucbmhscbaè`f~tamaezu`d > %

sucbmhscbaè`f~tamaezu`d ejlfd > %

sucbmhscbaè`f~tamaezu`d oüsselofzi > %

sucbmhscbaè`f~tamaezu`d jlfd > %

~zfiesafèlle sucbmhscbaè`f~tamaezu`d > %

sucbmhscbaè`f~tamaezu`d jezla` > %

sucbmhscbaè`f~tamaezu`d beaoeljezd > %

a`tezèt mhzketa`d sucbmhscbaè`f~tamaezu`d beaoeljezd > % sucbmhscbaè`f~tamaezu`d mh``beam > %

sucbmhscbaè`f~tamaezu`d "sef! > %

a`tezèt mhzketa`d sucbmhscbaè`f~tamaezu`d mh``beam > %

8/3/2019 SEO Day 2011


8/3/2019 SEO Day 2011


^ze~uzcbhse-Sucbhìzhde` – Wezf Mfme`t fi _zutb'

A` oez USH zecbezcbaeze` 4>% hllez Hmezakhèz `hcb ^zfouktjeeztu`de` f`laè jeyfz sae sacb iüz

ea` zfoukt e`tscbeaoe`''

Izübez7 Hm Zedhl iïllt oae E`tscbeaou`d Getwt7 E`tscbeaou`d azo f`laè yfzjezeatet

Foez ohs 41% oez US-Kf`sume`te` shde`, ohss sae abz Smhzt~bfè ùtwe` um sae jeam Ea`khuie` wu u`tezstütwe`6'''

Foez 23% oez Müttez a` oe` USH f`laè `hcb ^zfoukte` zecbezcbaeze`, oae sae a` _Y-Tezjes~fts a`tezessh`t

ihòe`6''''

Oae Sucbezdejàsse wu ^ze~uzcbhse-Sucbhìzhde` jeeaìlusse` mhÖdejlacb oae Khuie`tscbeaou`de`(

'Xuelle7 btt~7&&.wezfmfme`tfitzutb.cfm&

'' Xuelle7 “_be @e Aìf Sbf~~ez,” e``, Scbfe` ) Jezlhò Hssfcahtes, :>>1

''' Xuelle7 Dffdle&A~sfs F_R MeoahC_, “_be Mfjale Mfyeme`t Stuoq,” H~zal :>88, @=5,>>>

'''' Xuelle7 JhjqCe`tez Stuoq f` Dffdle Sehzcb, @fy. :>>1

http://www.zeromomentoftruth.com/



8/3/2019 SEO Day 2011


^ze~uzcbhse Sucbhìzhde`Saò sae wu oaese` Sucbhìzhde` mat abze` A`bhlte` sacbtjhz6 Uò belie` abze A`bhlte oem

@utwez jea seaèz E`tscbeaou`d6 Te`` àcbt, azo ez eatezsucbe`(

8/3/2019 SEO Day 2011


Wael7 SEF ) Kf`yezsaf` hui Sucbmftayhtaf` hjstamme`

A` H`lebù`d h` “Xuezq _q~es” uò “Czehta`d Sehzcbez Cf`yezsaf` Tfzkilfs”hus“Mhzketa`d a` tbe Hde fi Dffdle” "Yhèssh Ifr!

@hyadhtaf`hl

Aìfzmhtaf`hl

Hctaf`

Cfmmezcahl

^ze~uzcbhse

Kf`yezsaf`

Cf`te`t

Sà~~et

Zh`ke`

Sucbe` Eyhluaeze`F~tamaeze`

8/3/2019 SEO Day 2011


A`bhlt



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Sucbmftayhtaf` u`o Klackyezbhlte`



8/3/2019 SEO Day 2011


Sucbmftayhtaf` uò Shasf`hlatït jea oez Waeloeiaàtaf`

jezücksacbtade`

Weat & Mftayhtaf` @hyadhtaf`hl Aìfzmhtaf`hl "LJ! Hctaf` ^ze~uzcbhse "LJ! Cfmmezcahl

Eyezdzee`s

Shasf`hl

Eye`t "Zelehse!

Am~uls

Khm~hdè

Wufzoù`d yf` Sucbhìzhde`, Lhòa`d~hdes uò Kf`yezsaf`swaele`

^zafzasaezu`d hcb Teztbhltadkeat oez Sucbhìzhde` iüz oae Tejsatewaele

E`ts~zecbeòe Oeiaàtaf` oez

_atel, Oescza~taf`s uò Beholaès

A`tezè` Yezla`ku`d

La`kwaele iüz ertezè La`kjualoa`d

D l T j t W t l S b ta ta ao taia a

8/3/2019 SEO Day 2011


Am~zessafè`7

• Tae fit uzoe oez _zeiiez H`deweadt• Jea mebzeze` Lasta`ds u`dleacb oe`

Sucbhìzhde`(

C_Z7

• H`teal oez Klacks ~zf Am~zessaf`. Jea mebz hls

ea`me` Lasta`d ast oae C_Z iüz oe` ezste`

_zeiiez ese`tlacb bùbez. Jea

^fte`tahljetzhcbtu`d wu jehcbte`

Ouzcbscb`. ^fs.

• Ejeìhlls jea mebz hls eaèm Lasta`d wu deza`d,oh jeaoe _zeiiez jezücksacbtadt ezoe`-

Ohteà`tez~zethtaf`

Sucbhìzhde` mat bfbem Sucbyflume`

"Am~zessafè` jezeaàdt um Mebzihcblasta`ds! uò

dutez C_Z a` Hjbï`dadkeat mat oez ^fsatafòeiaàeze` uò oaese Zh`ka`ds dewaelt steadez`

"Wael7 Ezbùbu`d oes _zhiiacs hus Dffdle!

Jeas~ael7

Musak Cbhzts hui ^fsataf` ?,: mat oez selje` C_Z

ae musak hui ^fsataf` 8,1.

F~tamaezu`d hui Musak Cbhzts sa``yfllez hls

hui Musak(

Waeloeiaàtaf`

Dffdle Tejmhstez We`tzhle – Sucbmftayhtaf` aoe`taiawaeze`Huseztu`d hui Keqfzo uò C_Z-Jhsas ezlhujt es klackhttzhktaye Zh`ka`ds eatez wu f~tamaeze` uò oae

Klackhttzhktayatït wu steadez`.

8/3/2019 SEO Day 2011


Tejh`hlqse7 Waeloeiaàtaf` hui Jhsas oez Cf`yezsaf`Sucbhìzhdemustez oez Mftayhtaf` ‐Hctaf`“ uò ‐Cfmmezcahls“ lhsse` sacb matbalie oez

Tejh`hlqse aoe`taiawaeze`. Oae ezkh``te` Mustez sfllte` fjezstes Wael oez SEF-Stzhtedae sea`.

Weck7

Sucbhìzhde` aoe`taiawaeze`, oaewu Yezkïuie` iübze`.

Sucbmustez aoe`taiawaeze`, oae wu

Yezkïuie` iübze`._f-Of7

Sucbhìzhde` a` oae

Zh`ka`dwaele üjeziübze`.

Sucbmustez wuz hutfmhtascbe`

H`zeacbezu`d yf` _atel,

Oescza~taf` etc. bezh`waebe`.

Kuzwizastad7 _f~-Sellez Ho-bfcf~tamaeze`.

8/3/2019 SEO Day 2011


8/3/2019 SEO Day 2011


Ihlljeas~ael DhmeslfhoHusazku`d yf` Tfzojesthòteale jea Mebzfztsucbhìzhde` hui oe` Teztjeatzhd yf`

Sucbhìzhde`

Sucbhìzhde` oae ‐Of`lfho“ jea`bhlte`7

:? % H`teal hm SEF-_zhiiac

?4 % H`teal hm SEF-Umshtw

Umshtw ~zf SEF-Yasats +13%

8/3/2019 SEO Day 2011



Sucbhìzhde`

Sucbhìzhde` oae ‐F`laè“ jea`bhlte`7

9% H`teal hm SEF-_zhiiac

83 % H`teal hm SEF-Umshtw

Umshtw ~zf SEF-Yasats +8>3%

8/3/2019 SEO Day 2011



Sucbh`izhde`

Sucbh`izhde` oae ‐khuie`“ jea`bhlte`7


:> % H`teal hm SEF-Umshtw

Umshtw ~zf SEF-Yasats +:5>%

8/3/2019 SEO Day 2011



Sucbhìzhde`

Sucbhìzhde` oae ‐~c“ jea`bhlte`7

4 % H`teal hm SEF-_zhiiac

5 % H`teal hm SEF-Umshtw

Umshtw ~zf SEF-Yasats – 35%

Sucbhìzhde` oae ‐mhc“ jea`bhlte`7


? % H`teal hm SEF-Umshtw

Umshtw ~zf SEF-Yasats +3: %

8/3/2019 SEO Day 2011


8/3/2019 SEO Day 2011


Shtuz` yezwacbtet hui oae F~tamaezu`d iüzkfmmezwaelle Sucbh`izhde`(

8/3/2019 SEO Day 2011


Meoah Mhzkt yezwacbtet hui oae F~tamaezu`d iüzkfmmezwaelle Sucbh`izhde`(

8/3/2019 SEO Day 2011


Hmhwf`.oe yezwacbtet hui oae F~tamaezu`d iüzkfmmezwaelle Sucbh`izhde`(

…kh`` es sacb hjez hucb leaste`…

8/3/2019 SEO Day 2011


A`ifzmhtaf`shzcbatektuz hui Jhsas oez Keqfzozecbezcbe

8/3/2019 SEO Day 2011


SEF-Wael7 Kf`sexue`te F~tamaezu`d oez AHOae ezkh``te` kf`yezsaf`tzeajeòe` Sucbjesthòteale ezoe` kf`sexue`t a`èzbhlj oes eadeè` Tejh`dejfts

deùtwt. Yfz hllem a` _atel, Oescza~taf`s, UZLs, Beholaès, Jescbzeaju`de` uò a`tezè` Yezla`ku`d

ÔS ÔS ÔS ÔS ÔS ÔS

sbf~.oe

H-W Laste` _f~-Laste` H-W Laste` _f~-Laste` H-W Laste` _f~-Laste`

H-W Laste` _f~-Laste`

_hds _hds

Zecfmmeòhtaf`s Zecfmmeòhtaf`s

SEF a ^ o ktl j kl

8/3/2019 SEO Day 2011


SEF am ^zfouktleje`swqklus

^fst ZelehseZelehseSeeoa`d

_zhiiace`tacklu`d

SEF a ^ o ktl j kl

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5>

SEF am ^zfouktleje`swqklus Seeoa`d

Wael7

Huijhu yf` Zh`ka`dsad`hle` "La`ks, Sbhzes etc.! ouzcb httzhktaye

A`bhlte "_zhalez, Thll~h~ez etc.! hui oez ^zfouktoethalseate.

Yfzjestellu`de` deèzaeze` Jessezes Zh`ka`ds wum Zelehsohtum

Zh`ka`dwael7

^zfoukt`hme + _zhalez & Yaoef & Thll~h~ez & Ezscbeaù`dsohtum

@utwezjeoüziàsse7

Aìfzmhtaf` wum zfoukt, Ezscbeaù`dsohtum etc.

Cf`yezsaf`7 Yfzjestellu`de` deèzaeze`

Sbhzes, La`ks, Sujscza~taf`s

Jeeztu`de`

^zfmftaf`jemübu`de` Seeoa`d

SEF a ^ o ktl j kl

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58

SEF am ^zfouktleje`swqklus Zelehse

Wael7

^zfouktyezkhui

Wusïtwlacbe Zh`ka`dwael

^zfoukt`hme

^zfoukt`hme + khuie` & Of`lfho etc.

@utwezjeoüzi`asse7

@utwez mùcbte ohs zfoukt khuie` ast hjez u`scblüssad

ba`sacbtlacb H`jaetez, ^zease u`o Leastu`de`.

Cf`yezsaf`7

^zfouktyezkhui

^zfmftaf`jemübu`de` Zelehse

SEF a ^ o ktl j kl

8/3/2019 SEO Day 2011


5:

SEF am ^zfouktleje`swqklus ^fst Zelehse

Wael7

Hjyezkhui

Kuòe`jaòu`d, Baèas hui Ezeatezu`de`

"^zfmftaf`!

Wusïtwlacbe Zh`ka`dwaele7

^zfoukt`hme + Lùsu`d & Mfos & Ezeatezu`d etc.

Wusïtwlacbe @utwezjeoüziàsse7

Aìfzmhtaf`szuò um ohs ^zfoukt

Balie uò Su~~fzt

Cf`yezsaf`7

Czfss Sella`d, Jhck Chthlfdue Yezmhzktu`d

Jeeztu`de`, Cfmmuàtqtïtadkeat

^zfmftaf`jemübu`de` ^fst Zelehse

I llj a a l D l o

8/3/2019 SEO Day 2011


Ihlljeas~ael DhmeslfhoA`bhlte oae La`ks h`waebe` saò fit àcbt iüz oe` Hjyezkhui deeadèt. Eadeè Cf`yezsaf`waele

saò `fteòad um oe` Ezifld wu messe`

Sucbhìzhde` oae ‐kfste`lfs“ jea`bhlte`7


Sucbhìzhde` oae ‐Sczee`sbft foez Yaoef“ jea`bhlte`7


Ihwat7 Te`` A`bhlte iüz jesfòeze Wecke ezstellt ezoe`, sfllte` oaese

Wecke hucb oae Waeloeiaàtaf` uò Messu`d jestammte`(

8/3/2019 SEO Day 2011


A`bhlt



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Sucbmftayhtaf` u`o Klackyezbhlte`



T j l _ o b ao aia a

8/3/2019 SEO Day 2011


Tejh`hlqse7 _zeòtbeme` aoe`taiawaeze`_zeòs wu oeè` scbf` Zh`ka`ds yfzbhòe` saò lhsse` sacb fit zecbt eaìhcb yezlï`dez`,

e`` mh` Ho-Bfc SEF-MhÖ`hbme` ezdzeait.

Weck7

_zeò-Zh`ka`ds aoe`taiawaeze`

_f-Of7

_atel uò Oescza~taf` h`~hsse`

A`tezè La`ks hkxuazaeze`

@hcb Eòe oes _zeòs oe`

Zückjhu sacbezstelle`

Izee _ffls hls Jhsas iüz Ho Bfc Mfàtfza`d

8/3/2019 SEO Day 2011


Jeas~aelsease aDffdle, @etyajes ethjlaeze`

Kf`kuzze`w mfàtfze`

Izee-_ffls hls Jhsas iüz Ho-Bfc Mfàtfza`d _bemeòhsbjfhzos

DT_ _at l o O a ta ta a

8/3/2019 SEO Day 2011


DT_7 _atel uò Oescza~taf` f~tamaezeÒae Dffdle Tejmhsteztffls laeiez` oae Ohte` um _atel, Oescza~taf` uò ohs a`tezè

La`kjualoa`d oe` huikfmmeòe` Sucbhìzhde` wu _zeòtbeme` wu f~tamaeze`.

l _ z h i i a c

6

8/3/2019 SEO Day 2011


H k t u e l l e _ z e

` o - K e q f z o s i a ` o e `

T e l c b e K e q f z o s j z a ` d e ` h k t u e l l

^zfwess jeaJeohzi :-3~zf Hztakel

aeoezbfle`

8/3/2019 SEO Day 2011


8/3/2019 SEO Day 2011


Ya l O k iü Ab A t (

8/3/2019 SEO Day 2011


Yaele` Oh`k iüz Abz A`tezesse(

Teateze Izhde`6

Ge`s Ihulozhtb

Seàfz Er~ezt ) _ehmleatez Sehzcb E`daè F~tamawhtaf`

OCM AY | Cf`tertuhl Sehzcb ) Hoyeztasa`d

^zfoucts ) A``fyhtaf`

Oeutscbe _elekfm HD_-F`laè-Hllee 8

O-9?:15 Ohzmsthot

Jlfd7 .a`bfuse-sef.oe

Tejsate7 .ihulozhtb.èt

^fochst7 btt~7&&.zhoaf?sef.oe&chtedfzq&tbe-sef-bfuse _attez7 btt~7&&tattez.cfm&tezmizexue`w

Ihcejffk7 btt~7&&.ihcejffk.cfm&ge`s.ihulozhtb

Ra`d7 btt~7&&.ra`d.cfm&~zfiale&Ge`sVIhulozhtb

_eleif`7 +?1 "9858! 92> - 35>?E-Mhal7 g.ihulozhtbNtelekfm.oe

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