Rastrear posicionamento orgânico no Google Analytics
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Transcript of Rastrear posicionamento orgânico no Google Analytics
![Page 1: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/1.jpg)
Monitorar o posicionamento de palavras-chave pelo
Google Analytics
@denisandradehangout - 01/08/2012
![Page 2: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/2.jpg)
1° passo - criar um perfil clone
@denisandradehangout - 01/08/2012
![Page 3: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/3.jpg)
1° passo - criar um perfil clone
@denisandradehangout - 01/08/2012
![Page 4: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/4.jpg)
1° passo - criar um perfil clone
@denisandradehangout - 01/08/2012
![Page 5: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/5.jpg)
1° passo - criar um perfil clone
@denisandradehangout - 01/08/2012
![Page 6: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/6.jpg)
1° passo - criar um perfil clone
@denisandradehangout - 01/08/2012
![Page 7: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/7.jpg)
1° passo - criar um perfil clone
@denisandradehangout - 01/08/2012
![Page 8: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/8.jpg)
1° passo - criar um perfil clone
@denisandradehangout - 01/08/2012
![Page 9: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/9.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 10: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/10.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 11: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/11.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 12: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/12.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 13: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/13.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 14: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/14.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
Orgânico
![Page 15: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/15.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 16: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/16.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 17: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/17.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
Mídia da campanha
![Page 18: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/18.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
organic
![Page 19: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/19.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 20: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/20.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 21: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/21.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 22: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/22.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 23: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/23.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 24: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/24.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 25: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/25.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 26: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/26.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 27: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/27.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
Origem da campanha
![Page 28: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/28.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 29: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/29.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 30: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/30.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 31: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/31.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 32: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/32.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 33: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/33.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
Posição
![Page 34: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/34.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 35: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/35.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 36: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/36.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
Termos da campanha
![Page 37: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/37.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
Referência
![Page 38: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/38.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
Definido pelo usuário
![Page 39: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/39.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
vou passar isso pra vocês em um bloco de notas
![Page 40: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/40.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 41: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/41.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 42: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/42.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 43: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/43.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 44: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/44.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 45: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/45.jpg)
2° passo - configurar filtros
@denisandradehangout - 01/08/2012
![Page 46: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/46.jpg)
3° passo - Ordem dos filtros
@denisandradehangout - 01/08/2012
1°2°
3°
![Page 47: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/47.jpg)
3° passo - Ordem dos filtros
@denisandradehangout - 01/08/2012
![Page 48: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/48.jpg)
3° passo - Ordem dos filtros
@denisandradehangout - 01/08/2012
![Page 49: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/49.jpg)
@denisandradehangout - 01/08/2012
4° passo - esperar :)
![Page 50: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/50.jpg)
@denisandradehangout - 01/08/2012
5° passo - relatórios
![Page 51: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/51.jpg)
@denisandradehangout - 01/08/2012
5° passo - relatórios
![Page 52: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/52.jpg)
@denisandradehangout - 01/08/2012
5° passo - relatórios
![Page 53: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/53.jpg)
@denisandradehangout - 01/08/2012
5° passo - relatórios
![Page 54: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/54.jpg)
@denisandradehangout - 01/08/2012
5° passo - relatórios
palavra-chave
![Page 55: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/55.jpg)
@denisandradehangout - 01/08/2012
5° passo - relatórios
posição que a palavra estava quando foi clicada no Google
![Page 56: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/56.jpg)
@denisandradehangout - 01/08/2012
6° passo - divirta-se
Agora use o Google Analytics para tirar proveito dessa nova informação.
![Page 57: Rastrear posicionamento orgânico no Google Analytics](https://reader033.fdocument.pub/reader033/viewer/2022061200/5478505ab4af9f6e108b4c6a/html5/thumbnails/57.jpg)
@denisandradehangout - 01/08/2012
OBRIGADO!