Presentación Daniele Barracas - eCommerce Day Buenos Aires 2015
Presentación - eCommerce Day Buenos Aires 2014
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¿Cómo conquistar al consumidor digital? Mercedes Cabral (Flores Online) Franco Serenellini (Sportline) José Abuchaem (Tienda Nube) Moderador: Mario Freire (Click Experts)
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Diapositivas presentadas por , en el eCommerce Day Buenos Aires 2014 en la plenaria "¿CÓMO CONQUISTAR AL CONSUMIDOR DIGITAL?".
Transcript of Presentación - eCommerce Day Buenos Aires 2014
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¿Cómo conquistar al consumidor digital?
Mercedes Cabral (Flores Online)
Franco Serenellini (Sportline)
José Abuchaem (Tienda Nube)
Moderador: Mario Freire (Click Experts)
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DE LA TIENDA FÍSICA A LA TIENDA ONLINE
EXPERIENCIA PREVIA Y NUEVOS PROCESOS
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GENERAR TRÁFICO ORGÁNICO
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GENERAR TRÁFICO PAGO
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GENERAR TRÁFICO FIEL
@
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GENERAR VENTA
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GENERAR DIFERENCIALES
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Hora de medir los resultadosHora de medir los resultados
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¿Por qué medir?¿Por qué medir?
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¿Qué medir?¿Qué medir?
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Vanity MetricsVanity Metrics
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Métricas para ser como Arnold
Métricas para ser como Arnold
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Configura tus objetivosConfigura tus objetivos
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A/B testingA/B testing
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¡GRACIAS!
¿Consultas?