PPC Training Chandigarh
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Transcript of PPC Training Chandigarh
Google-Ad-words-PPC
Bing Ad Center (Yahoo & Bing)
Facebook Ads
Pay Per Click Training (PPC)
@ ciim.in 2015. All rights reserved.
CIIM provides you Professional PPC (Pay Per Click) Training for Google Ad-words, Bing Ad Center and Facebook Ads
@ ciim.in 2015. All rights reserved.
(SEM)Search Engine Marketing
@ ciim.in 2015. All rights reserved.
Introduction to SEM Organic vs. Inorganic Searches What is PPC Importance of PPC Setting up Google Ad-words an Ad-word Express accounts, Bing Ad-center
Adwords Keys
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PPC Advertising Routing Click Through Rate (CTR)ImpressionsCPC (Cost Per Click) Quality Score Display URL Destination URL
PPC Campaign Setup
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Setting up a Campaign and Name Campaign NetworkImpressionsCPC (Cost Per Click) Quality Score Display URL Destination URL
Ad Groups
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Create an Ad Groups Create an Ad Copies Call to action Ad Ad Previews
Keywords
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Keyword Research Types of Keywords Add Keywords to Ad Group Keyword Selection
Quality Score
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Understand Quality Score Improve and Quality Importance of Quality Score for what you have to pay
Tools & Analytics
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Change History Google Analytics Keyword Tool Traffic Estimator Placement Tool Ad Preview and Diagnose
Landing Page
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Special Landing Page for PPC Importance of Landing Page Landing Page vs. Ads Landing Page Optimization
Budget and Biding
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Budget per Day Display of Results within the specific time of frame Changing Budget as per requirements Concept of Biding Concept of Quality Score for Biding Google Automated Bids
PPC Reporting
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Keyword Performance Campaign Performance Ad Group Performance Ad Performance
Contact Us
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CIIM – Chandigarh Institute of Internet Marketing
SCO 177, 2nd Floor, Sector 37-C,Chandigarh, INDIA
Mobile: +91 9915 337 448see how to reach