PEOPLEnet

First 3G operator in Ukraine

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ABOUS US

• Telesystems of Ukraine = PEOPLEnet = mobile 3G 1x EVDO

• Owners: private investors

• National license 800MHz Mobile CDMA

• Network 092

• Separate carriers for 1x & EVDO

• 100% network = EVDO

• Top-management:

– Vitaliy Vorozhbyt, CEO– Olexander Prodan, Deputy CEO, CFO– Oksana Ferchuk, M&S Director– Anatoliy Volynets, CTO

• Investments: $180 mln EoY2007

3

What is 3G 1xEV-DO

• mobile broadband inet

• multimedia

• voice quality

• low radiation

• network capacity

4

STANDARDS

GSM/

GPRS

EDGE UMTS CDMA

1xRTT

CDMA

EV-DO Rev 0

CDMA

EV-DO Rev A

Standards ETSI ETSI 3GPP R99

(March 2000)

IS-2000

(Jul 2000)

IS-856

Release 0 (Q2 2002)

IS-856

Release A (Q4 2004)

Theo peak speed

115 Kbps 380 Kbps 2 Mbps 163 Kbps

2.4 Mbps 3.1Mbps

Ave speed

(DOWNLOAD)

20- 40

Kbps

100- 120 kbps

64- 320

Kbps

80- 110

Kbps

300 -600

Kbps

300-600

Kbps

Ave speed

(UPLOAD)

20

Kbps

40-50

Kbps

64 Kbps 80- 100

Kbps

80-100 Kbps 100-200Kbps

5

Network Deployment

By the end of 2009 coverage for 76% of Ukrainian population

Donetsk, Zaporozhye, Lvov, Crimea

Kiev, Dnepropetrovsk, Odessa

All regional centers, railways and highways

Cities with population >20 thousands Regional roads

December, 2006 (pilot)

February, 2007 (commercial)

May, 2007

December, 2007

December, 2008

Kiev, Dnepropetrovsk, Odessa;Kharkov (friendly user mode)

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Our achievements in 6 months

• Launch in 3 main cities

• All Branding package, launch campaign started

• 3 branded shops opened

• Agreements with main handset vendors (Nokia, Motorola, LG, Pantech и др.)

• Agreements with main dealers (Evroset, Mobilochka, MobiDik, ALLO,)

• Call Center launched

• Interconnection (incl. SMS) with main UA operators incl. ALL GSM operators

• PETER – SERVICE Billing deployed (vodafone, MTS, Beeline, Megafon, SkyLink, KYIVSTAR)

• Unique tariffs launched

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SERVICES in OPERATION

• Voice services

• SMS, MMS

• Internet, WAP

• Missed Call Alert

• Self Care System

• Mobile Portal

• Internet Portal

• Payment for services with vouchers, via bank & dealers, via credit card

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COMPLICATIONS / OPPORTUNITIES

• Other standards, protocols

• Handsets for operator

• Network deployment speed

• GSM surrounding

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NEAR FUTURE

• Coverage

• Video calls

• Music, Video, TV and other content

• BREW

• Roaming

• New hansets, smartphones, data devices

• …

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TELUS (Canada) handsets variety

Телефоны

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• WE CARE

• WE ARE FRIENDLY

• WE ARE SIMPLE

PEOPLE FIRST !