Open2012 technology-innovations-disabilities-lehigh
description
Transcript of Open2012 technology-innovations-disabilities-lehigh
Technical Entrepreneurship (TE) through Integrated Product Development (IPD)
Professor John B Ochs, Ph D
Lehigh University, Bethlehem, PA
NCIIA Open 2012
Lehigh’s IPD Program
• Started in 1994 • 18 years of a not-so-quiet revolution in
education• Truly interdisciplinary in students &
faculty– business, design arts, engineering,
education• Pre-college through graduate• Collaboration with industry throughout
– planning– projects– sponsorship
• Aims to create an environment for fostering student technology entrepreneurs
IPD Program Tenets
• Innovation, fueled by creativity, is an important economic development engine
• The greatest opportunity for innovation occurs at the intersections of disciplines
• Innovation is a process that can be imitated by experiencing it.
• The greatest chance for economic success comes from a diverse interdisciplinary globally-oriented team experiencing an innovation process.
• Entrepreneurs are needed to lead these teams, assess the opportunity, take on the risks, manage the development process and find the resources needed to launch the new ventures.
It is our vision to create and foster an environment, culture and community that is imaginative, creative, innovative, diverse, interdisciplinary, experiential and globally oriented, morally and ethically grounded, technologically savvy and entrepreneurially focused.
Our Program Vision
Educational Approach
• Use cross disciplinary teams and develop teamwork experience
• Seek alumni and industry sponsorship and help
• Provide opportunity for student entrepreneurs
• Guide teams through a IPD process• Emphasize the experience with
outcomes needed but of secondary importance
• Emphasize modeling and simulation
• Emphasize prototype development• Emphasize oral & written
presentation skills
Product DevelopmentMethodology
• Encourage Student Entrepreneurs through campus-wide “Student Entrepreneur’s Competition”
• Team with local startup companies and alumni
• Industry sponsors for product and process improvement
• Follow the IDEO “Deep Dive” process• Use truly multi-disciplinary teams• Use faculty as “guides on the side”• Encourage risk taking – “wow” effect• Learn from and publish failures• Rely on extensive support infrastructure–
labs & staff
Innovation Engine Manufacturing
Products
Revenues
Investment in Innovation
Other Purposes
People and businesses invest in new products because the expected yield in long term growth and profits is greater than other alternatives
Pay
ing
Cu
stom
ers
Innovation is the economic engine driving the creation of societal wealth
IPD Overview: Level #1
Services
Product Development
Manufacturing Development
Market Development
Market Introduction
Project and Process Management
Documentation and Data Management
Sales, Service & Support
Manufacturing Ramp-upConceptual
Design & Product Planning
Opportunity Scanning
1 23
3
IPD Overview: Level-2
4
5
3
4
8
IPD Tasks & Deliverables
• Company & Industry Research
• Customer needs• Competitive
benchmarks• Target markets• Marketing
strategies• Target pricing• Target
specifications & constraints
• Concept generation/ selection
• Detailed Design description
• Prototype design & development
• Prototype testing • Production planning• Market Planning• Cost & cash flow
analysis• Value statementOral & poster briefings & written reports
IPD Capstone Project Statistics
• >200 Industry Sponsors• >1500 students in over 175 project teams• 2011 Capstone Courses: 30 teams and 193
students• Average of 13 faculty advisors per year• Projects from a) companies, b) local
entrepreneurs, c) student entrepreneurs• Contacts made through Lehigh’s Career
Services, Corporate Relations, Alumni, SBDC & Ben Franklin Center
• 13 CONSECTUTIVE YEARS of NATIONAL WINNERS for student technology entrepreneurship: NCIIA E-team and program development grants $13K-$25K
Powerhouse: Entrepreneurial Student Project Center
Thank you!
For more information go to:www.lehigh.edu/ipd/
www.lehigh.edu/innovate/
www.lehigh.edu/entrepreneurship/