Management approach - SWOT
-
Upload
sarbojeet-jana -
Category
Education
-
view
1.222 -
download
0
Transcript of Management approach - SWOT
AEC & RI, KUMULUR, TNAU - 62171204/18/23
1
MANAGEMENT MANAGEMENT APPROACHESAPPROACHES
Management Approaches
Management By Objectives (MBO) Quality Circles (QC) Profit Center (PC) Strength, Weakness, Opportunities and
Threats (SWOT)
04/18/23
2
MBO A comprehensive approach Focusing on objectives Providing guide lines Joint goal setting Subordinates assume the
responsibility Positive motivation among all people Encourages self-appraisal & self-
development Attainment of desired results.
04/18/23
3
Quality Circle (QC)
QC is group of people, from the same organizational area
Usually a facilitator works with each group, which normally consists of six to twelve members.
Members meet regularly to solve problems they experience at work.
Leads to TQM
04/18/23
4
Profit Center
It exists in a decentralized organizationDivisionalised on Product / Region Given all physical facilities like a self contained unit
Eg: Regional Managers / Product Managers
Accountable for profit or loss
04/18/23
5
04/18/236
SWOT Analysis
Most of the firms adopt
To stimulate the flow of ideas, ‘SWOT’ analysis approach will be useful.
04/18/23
7
Contd.. SWOT analysis represents conscious,
deliberate, and systematic effort by an organization to identify opportunities that can be profitably exploited by it.
Periodic SWOT analysis facilitates the generation of ideas.
04/18/238
Agribusiness organization Weakness
StrengthsOpportunities
Threats
04/18/239
Strength & Weakness
Internal Shareholders Employees Products (range, quality) Pricing Policies
04/18/23
10
Opportunities & Threats
External Government (State, Central) Customers Suppliers Subsidy / Incentives Political situation
04/18/23
11
Internal / external factors
Internal Strength (S) e.g.,Finance,Marketing, R&D, New product
Internal weakness (W)e.g., weaknesses in the box of “strengths”
External opportunities (O)e.g., Current & future economic conditions, Political & Social changes,
SO Strategy (Maxi-Maxi)Most successful strategy, Utilizing the organization's strengths to take advantages of opportunities
WO Strategy (Mini-Maxi)e.g., Developmental strategy to overcome weaknesses in order to take advantage of opportunities
External Threats (T) e.g., areas similar to those shown in “opportunities” as above
ST Strategy (Maxi-Mini)
e.g., use of strengths to cope with threats or to avoid threats
WT Strategy (Mini-Mini)e.g., retrenchment, liquidation, or joint venture to minimise both weakness & threats
SWOT Matrix
04/18/2312
Functional Areas of Agribusiness Organisation
Production Marketing Finance Human Resource (HR) / Personnel
04/18/23
13
Production
Strength New good machineries High capacity Dedicated workforce Ability to produce in time High technology
04/18/23
14
Production
Weakness Old machineries Less capacity Discouraged workforce Late in supply Low technology
04/18/23
15
Marketing
Strength Company is well known Strong market share Good quality Good service Low production cost Low distribution cost Effective sales force Good R & D More geographical coverage Availability of new product
04/18/23
16
Marketing
Weakness Company is less known Less market share Poor quality Poor service High cost More distribution cost Less sales force Poor R & D Less geographical coverage Less availability of new product
04/18/23
17
Marketing
Opportunities Company develops more powerful
system Company develops lower cost product Develops software to evaluate
consumers System to measure the performance
04/18/23
18
Marketing
Threats Competitor develops superior system High cost Economic depression Legislation to control
04/18/23
19
Finance
Strength Low cost of capital High capital availability High profit Stable finance
04/18/23
20
Finance
Weakness High cost of capital Less capital availability Low profit Unstable finance
04/18/23
21
Human Resource (HR) / Personnel
Strength Visionary leaders Capable managers Dedicated workers Flexible & Adaptable Change management
04/18/23
22
Human Resource (HR) / Personnel
Weakness Poor leaders Incapable managers Discouraged workers Rigid Poor change management
04/18/23
23
Thank youThank you04/18/2324