Make me viral - - Les mardis du Marketing
Transcript of Make me viral - - Les mardis du Marketing
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l’UX (Expérience Utilisateur)
fugace et éphémère elle est pourtant au cœur des enjeux
Social Media !Présenté par : @jeremilepetit
de @Make_Me_Viral
Outil : #MakeMeStats1
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Performance(s)
PerfCase Studies
Action(s)
UX0,01%
?
Temps
100% de la performance versus 0,01% du comment ? !
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BenchmarkCase BlaBlaCar by @Pau7ine
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BenchmarkCitadium on facebook
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Comment ont-il fait pour … ?
Quelles sont les publications qui … ?
Quelle application a … ?
A quand remonte la … ?
Quelle format d’Ads ont … ?
Quel impact sur … ?
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85% des actions de marketing viral sont éphémères !
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Tweet : 4H14Post Fb : 14H40
Post Insta : 21H30Apps Fb : 3 semCampagne : 2 sem
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#MakeMeStats un outil de veille & analytics orienté à 100% vers l’UX
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#MakeMeStatsExperiential Social Media Analytics
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#MakeMeStatsExperiential Social Media Analytics
Focus page Priceminister
(Publication / Event / Comparatif)
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#MakeMeStatsExperiential Social Media Analytics
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Analyser et comprendre la performance sur Twitter
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#CANNESLIONSTrendRating
Trendrating
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#CANNESLIONSTrendRating
Résultat
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#CANNESLIONSTrendRating
Analyse de la performance
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#CANNESLIONSTrendRating
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Comprendre la performance pour optimiser ses actions !
Performance(s)
PerfCase Studies
Action(s)
UXCs
Temps
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#MakeMeStatsÀ tester et utiliser gratuitement
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Merci
Présenté par : @jeremilepetitde @Make_Me_Viral
Outil : #MakeMeStats