Luxury education US presentation - Audrey Kabla

LUXURY EDUCATION RESUME

Audrey Kabla

Worldwide Luxury Brand management Expert

“If you have knowledge, let others let their candles with it. ” Margaret Fuller

Roles in Master & MBA programs WITH Luxury & Fashion MAJORS « Direction of one Luxury Master

« Classes

« Seminars & In house Trainings

« Conference & debates

« Thesis tutoring & Jury

« Visits

Audrey Kabla - Worldwide Luxury Brand management Expert

With Pole ESG Luxury MBA Director

With Pierre Cardin

At a Debate in G8 room

Director of A luxury Master

« Head of the Luxury marketing & communication Master

for Sup de Pub, INSEEC Group (since 2013)

« Launched of luxe.supdepub.com blog in 2013

« INSEEC Group is a business school specialzed in

Communication, based in Paris, Bordeaux, Monaco,

Courchevel, London, Chicago, Madrid, Beirut etc.


CLASSES


Name of class # hour/ class

Luxury marketing strategy 12 to 16 hours

Luxury Brand management 24 to 30 hours

Brand image & ereputation 12 to 16 hours

Brand history & storytelling 7 to 10 hours

Brand Content & Story telling 7 to 10 hours

Horlogerie (Luxury watchmaking) 9 to 18 hours

Watch making technics & vocabulary 8 hours

Palaces & Luxury hotels 9 to 18 hours

(since 2011)

CLASSES Course content

« Luxury fields cases

« Practical project (individual or in group)

« Visits

Skills

« Luxury history specialist

« Global knowledge of Luxury & fashion management

« Parisian flair & expertise


SEMINARS Those seminars are customized in-house trainings initially created for Luxury Houses.

« French know-how & Luxury behavior

« Luxury codes

« The Art of written communication in Luxury (preview of this course in the attached pdf)


We are what we repeatedly do. Excellence, then, is not an act, but a habit. »

Aristotle

Conference & debates « The role of marketing in Luxury companies

« Luxury & sustainable development

« Heritage Swiss watch brands VS « Luxury Brands »


VISITS Hospitality «  Le Meurice hotel «  Le Plaza Athenée hotel «  Ritz Hotel «  Bristol hotel

Watchmaking & jewerly «  Baselworld fair «  Belles Montres Fair «  La Biennale fair «  Richard Mille boutique «  Van Cleef & Arpels exhibition «  Cartier exhibition

Art & Couture «  Opera Garnier «  Mode & Impressionnism «  Azzedine Alaia «  Fondation Yves Saint Laurent «  Baccarat «  Versailles «  Louis Vuitton cultural exhibitions


Classes, seminars, visits & thesis tutoring

Cities : Paris, Lyon, Nantes



Conferences, lectures, debates & jurys

City: Paris Cities: New York & Chicago

«I have the simplest tastes. I only like the best.» Oscar Wilde

CONTACT

Audrey KABLA

Epykomène Headquarters: 25 rue de Ponthieu 75008 Paris, France

Phone: +33 (0) 6 09496071 I Email: [email protected]

Website: www.epykomene.com I Blog: http://epykomene.com/epyblog Twitter: https://twitter.com/Epykomene I Facebook: http://www.facebook.com/Epykomene

Linkedin: h"ps://www.linkedin.com/pub/audrey-‐kabla/b/461/298

Excellence Sur-mesure International Innovation Avant-gardisme Rigueur Discrétion 11

Luxury education US presentation - Audrey Kabla

Documents

Transcript of Luxury education US presentation - Audrey Kabla