Lecture 11 Dmension and Style HO - 京都ノートルダム...
Transcript of Lecture 11 Dmension and Style HO - 京都ノートルダム...
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from Twelve Angry Men in Hofstede (1991)
(Hofstede, 1991)
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s s s s
s
s
s
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s (Benedict / Mead)
s (Inkels & Levinson, 1969)
a.
b.
(Inkels & Levinson, 1969)
Cultural Dimension
s Hofstede (1984, 1991) s s 70 s 4010
s IBM s 1415
s 90
s s s
Cultural Dimension
s+ s (Power Distance Index (PDI)) s (Individualism/Collectivism (IND)) s (Masculinity/Femininity (MAS)) s (Uncertainty Avoidance Index (UAI)) s (Long Term Orientation (LTO))
(Power Distance Index)
s
s
s
s s PDI=High:
s PDI = Low:
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PDI PDI
1 104 42 35
2 95 45 34
3 95 46 33
4 94 47 31
5 81 47 31
5 81 49 28
7 80 50 22
8 78 51 18
8 78 52 13
10 77 53 11
27 60 34 50
33 54 38 40
(Individualism/Collectivism)
s 100%
s
s s s s s s s
(Individualism/Collectivism)
s
s
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(100) PDI PDI
1 100 43 18
2 90 44 17
3 89 45 16
4 80 46 15
4 80 47 14
6 79 47 14
7 76 49 13
8 75 50 12
9 74 51/2 11/8
10 71 53 6
22 46 32 30
26 38 39 20
(Masculinity/Femininity)
s (Gender Role)
s
s s
s
(100) PDI PDI
1 95 44 34
2 79 45 31
3 73 46 28
4 70 47 26
4 70 48 21
6 69 48 21
7 68 50 16
7 68 51 14
9 66 52 8
9 66 53 5
15 62 24 52
23 53 32 45
(Uncertainty Avoidance)
s
s
s s
s Apple Think Different)
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(100) PDI PDI
1 112 43 46
2 104 44 44
3 101 45 40
4 100 46 36
4 94 47 35
6 94 47 35
7 92 49 / 29
7 88 51 23
9 87 52 13
9 86 53 8
16 85 26 69
18 82 27 68
0
10
20
30
40
50
60
70
80
90
100
54 46 95 92 40 91 62 46
Hofstede
Reference
Hofstede, G. (1991). Cultures and Organizations: Software of the Mind. UK: McGraw-Hill. [. . :.].