June 10, 2010 Doug Ellingsworth Stephanie Fagan AE – Lenovo Distribution.
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Transcript of June 10, 2010 Doug Ellingsworth Stephanie Fagan AE – Lenovo Distribution.
June 10, 2010
Doug EllingsworthStephanie FaganAE – Lenovo Distribution
© 2010 Lenovo
• 5 years since acquisition of IBM PC Division• R&D investment rate that is twice that of Dell and 20X Acer.• 1,800 designers, engineers, and scientists around the world focused on
industry specific product innovation• Hundreds of technology and design awards – including more than 2,000
patents – and dozens of industry firsts. • Significantly fewer repair actions than our competitors’ products
Lenovo Celebrates 5 Year Anniversary in US!
3
BREAKING NEWS
4
Lenovo repeats as Channel Champion for notebooks!BREAKING NEWS
2010
A Big Splash at CES | more awards than any other PC Company!
Laptop Laptop MagazineMagazine
Best of CES Notebook Best of CES Notebook IdeaPad U1 Hybrid IdeaPad U1 Hybrid
NotebookNotebook
Laptop Laptop MagazineMagazine
Best of CES Notebook Best of CES Notebook IdeaPad U1 Hybrid IdeaPad U1 Hybrid
NotebookNotebook
Laptop Laptop MagazineMagazine
Best of CES Notebook Best of CES Notebook IdeaPad U1 Hybrid IdeaPad U1 Hybrid
NotebookNotebook
Laptop Laptop MagazineMagazine
Best of CES Notebook Best of CES Notebook IdeaPad U1 Hybrid IdeaPad U1 Hybrid
NotebookNotebook
Popular Popular MechanicsMechanics
Editor's Choice of CES Editor's Choice of CES IdeaPad U1 Hybrid IdeaPad U1 Hybrid
NotebookNotebook
Popular Popular MechanicsMechanics
Editor's Choice of CES Editor's Choice of CES IdeaPad U1 Hybrid IdeaPad U1 Hybrid
NotebookNotebook
Laptop Laptop MagazineMagazine
Best of CES MID\ Best of CES MID\ Smartbook Lenovo Smartbook Lenovo
SkylightSkylight
Laptop Laptop MagazineMagazine
Best of CES MID\ Best of CES MID\ Smartbook Lenovo Smartbook Lenovo
SkylightSkylight
Computer Computer ShopperShopper
Best of CES Best Best of CES Best Desktop PC Desktop PC
Lenovo IdeaCentre A300Lenovo IdeaCentre A300
Computer Computer ShopperShopper
Best of CES Best Best of CES Best Desktop PC Desktop PC
Lenovo IdeaCentre A300Lenovo IdeaCentre A300
Computer Computer ShopperShopper
Best of CES Best Best of CES Best Mobile Device Lenovo Mobile Device Lenovo Skylight SmartbookSkylight Smartbook
Computer Computer ShopperShopper
Best of CES Best Best of CES Best Mobile Device Lenovo Mobile Device Lenovo Skylight SmartbookSkylight Smartbook
Computer Computer ShopperShopper
Best of CES Best of Best of CES Best of Convergence Device Convergence Device Lenovo IdeaPad U1 Lenovo IdeaPad U1
HybridHybrid
Computer Computer ShopperShopper
Best of CES Best of Best of CES Best of Convergence Device Convergence Device Lenovo IdeaPad U1 Lenovo IdeaPad U1
HybridHybrid
CNET & CEACNET & CEA Best of CES Computer Best of CES Computer & Hardware IdeaPad U1 & Hardware IdeaPad U1
Hybrid NotebookHybrid Notebook
CNET & CEACNET & CEA Best of CES Computer Best of CES Computer & Hardware IdeaPad U1 & Hardware IdeaPad U1
Hybrid NotebookHybrid Notebook
04/19/23CONFIDENTIAL INFORMATION ®2010 LENOVO 5
6
BREAKING NEWS
Channel and Marketing Programs
Selling Lenovo is as Easy as 1, 2, 3
Pricing
Marketing Support
Rewards and Incentives
Technology Access Program (Demo) Marketing Development Program
Great TopSeller pricing TopSeller Volume Delegation
TopSeller Rebate Program (SPIFF) New Customer Bonus Deal Registration
Want to earn up to 20% margin when you sell Lenovo? Stack Lenovo TopSeller Programs to Maximize Your Margin
Example using T500 2242-8RU ( 25 unit sale ) $999 List Price Margin
$79 off list from Distribution $1,975 Up to 8%
Qualifies for Volume Delegation Program ($919.10 BP cost – 5% Discount = $46)
$1,150 5%
TopSeller Rebate Program (SPIFF) $30 per unit $750 3%
New Customer? New Customer Bonus Program $919 4%
Total Margin $4,794 Up to 20%
Want to earn more???• attach an extended warranty – approximately 25% of margin• attach a carrying case – approximately 25% of margin
All & any presumptions of margin or actual sales prices are for illustrative purposes only & Lenovo acknowledges that resellers reserve their rights to set pricing in accordance with their independent policies & guidelines. Prices subject to change.
All & any presumptions of margin or actual sales prices are for illustrative purposes only & Lenovo acknowledges that resellers reserve their rights to set pricing in accordance with their independent policies & guidelines. Prices subject to change.
HOT PROMOTION
This promotion enables Solution Partners to offer select discounts ranging from 3% to 6% on qualifying TopSeller desktops, notebooks, ThinkServers, ThinkStations, related options and services.
*Pre-Approved Bid numbers L1Q110001, L1Q110002 and L1Q110003
TopSeller Volume Delegation
Notebook & Desktop Server & ThinkStation Discount
Qty 5 to 14 Qty 2 to 5 3%
Qty 15 to 49 Qty 6 to 9 5%
Qty 50 to 500 Qty 10 to 500 6%
Program Duration: April 1, 2010 – June 30, 2010.Program Duration: April 1, 2010 – June 30, 2010.
PRICINGPRICING
Lenovo Solution Partners can earn purchase up to 4 client system units (notebook or desktop), 1 ThinkStation, 1 ThinkServer and 10 options up to 35% off list price for demonstration or internal use.
Technology Access Program
*Please refer to announcement letter BPL00162 for all terms and conditions*Please refer to announcement letter BPL00162 for all terms and conditions
Eligible Products Solution Partner DiscountThinkPad Notebooks
Up to 35% off list
ThinkCentre Desktops
ThinkStation
ThinkServer
ThinkPlus Accessories
ThinkVision Monitors
Lenovo Desktops
Lenovo Notebooks (includes G Series, S10-3 and S10-3t)
MARKETING SUPPORT
MARKETING SUPPORT
Program Duration: April 1, 2010 – Mar 31, 2011. Quantities reset quarterly.Claims to be submitted to http://www.tappcproducts.com
Program Duration: April 1, 2010 – Mar 31, 2011. Quantities reset quarterly.Claims to be submitted to http://www.tappcproducts.com
*Please refer to announcement letter LEN07-374 for all terms and conditions*For more information, contact your Lenovo sales representative or call Lenovo Partner Assist Team at 1-877-536-9955 opt. 2, opt. 2.
*Please refer to announcement letter LEN07-374 for all terms and conditions*For more information, contact your Lenovo sales representative or call Lenovo Partner Assist Team at 1-877-536-9955 opt. 2, opt. 2.
Customer Briefings Webinars
EmailCampaigns
Direct Mail Campaigns Tradeshows
Bring customers to the Lenovo Briefing Center!Submit proposals to your Lenovo Sales Rep or Lenovo Partner Assist Team.
Bring customers to the Lenovo Briefing Center!Submit proposals to your Lenovo Sales Rep or Lenovo Partner Assist Team.
Lenovo is interested in helping you reach new customers. We can provide rebates to help you fund demand generation activities such as:
Market Development Program
MARKETING SUPPORT
MARKETING SUPPORT
Lenovo Solution Partners can earn $$$ per unit on select TopSeller Think Products:
TopSeller Rebate Program (SPIFF)
*Please refer to announcement letter BPL00163 for all terms and conditions*Please refer to announcement letter BPL00163 for all terms and conditions
Rebate Opportunity Examples
Sell Earn
ThinkPad $10 - $40
ThinkCentre $5 - $30
ThinkStation $35 - $75
ThinkServer $15 - $50
REWARDS &INCENTIVES
REWARDS &INCENTIVES
Program Duration: April 1, 2010 – June 30, 2010.Program Duration: April 1, 2010 – June 30, 2010.
Rebate Opportunity Examples
Sell Earn
$25,000 $1,000
$75,000 $3,000
$150,000 $6,000
$250,000 $10,000
Lenovo Solution Partners can earn up to 4% rebate on sales made to a new customer on TopSeller or Corporate Desktops, Notebooks, Servers and Workstations. Rebates are paid from $1.
New Customer Bonus
*Please refer to announcement letter BPL00160 (Commercial) and BPL00161 (Public Sector) for all terms and conditions.
*Please refer to announcement letter BPL00160 (Commercial) and BPL00161 (Public Sector) for all terms and conditions.
Payouts under this program are capped at $10,000 per approved customer. Partners can nominate up to 15 customers per week via the following URL: http://www.pcnewcustomerbonus.com
Payouts under this program are capped at $10,000 per approved customer. Partners can nominate up to 15 customers per week via the following URL: http://www.pcnewcustomerbonus.com
Program Duration: April 1, 2010 – Sept 30, 2010.Program Duration: April 1, 2010 – Sept 30, 2010.
REWARDS &INCENTIVES
REWARDS &INCENTIVES
Deal Registration program applies special bid pricing for Public Sector and Commercial customers with greater than 1000 employees (leads should be >$100,000)
Rewards Partner for demonstrating value-add activities to the customer's hardware requirements resulting in Lenovo and the Partner winning the business.
If approved, the Deal Registration special bid will provide4% preferential pricing for the value-added activities.
Value-add activities could include, but are not limited to: New customer opportunity identification and development Moving a customer off of competitive hardware Marketing and technical resources Value-added software, hardware and services Marketing activities (customer briefings, proposals, benchmarks, demo systems, etc.)
Submit leads via: http://www.lenovo.com/partners/us/en/sfdc.html
Deal Registration
*Please refer to announcement letter LEN09-719 (4% Base) and BPL00164 (2% Enhancement) for all terms and conditions
*Please refer to announcement letter LEN09-719 (4% Base) and BPL00164 (2% Enhancement) for all terms and conditions REWARDS &
INCENTIVES
REWARDS &INCENTIVES
Breaking News: 2% Enhancement from Apr 1 to Sept 30 (back end)
+2% back end
Product Innovationand Futures
Lenovo Offers a Broad Product PortfolioInnovative Products for Consumers, SMB and Enterprise
04/19/23 17
From the creators of ThinkPad
SL & EDGE:•Topseller Pricing/No Special Bid•1year warranty•No CTO
Form Factor: 11W 12W 13W 14W 15W 17W
Corporate
Thin & Light
Corporate
Mainstream
SB / VSB
Mainstream
Ultraportable
X201 Tablet
Workstation/Performance
Tablet
X201/X201s
L412 L512
SL410 SL510
ThinkPad Edge 13”
X100e
SL
Edge
T410 T510
L Series:•ThinkPad Engineering •Common Port Rep•Entry level platform
W510 W701/W701ds
T410s
ThinkPad Portfolio – 2010
ThinkPad Edge 15”
ThinkPad Edge 14”
IdeaPad Provides Innovative Consumer Notebooks and Netbooks
Y Series
S10-3t Touch Tablet With Intel Atom
U1 Hybrid Notebook
TRANSACTIONAL RELATIONSHIP
Premium
Essential
Main-Stream
M58eA58
A63
Mainstream AIOfor SMB Customers
A70z
AMD offeringAMD offering
Mainstream Offering for SMB Customers
A58eTower
NA only
A58eEco USFFJapan only
A58Project 300India only
Lenovo E200Sao PauloBrazil only
M58eEntry Stable ThinkCentre M Offering
M58/pLeadership on Green, Secure and Manageable
M90/pPremium ThinkCentreM Offering
ThinkCentre Portfolio
Leadership In Consumer Desktops: IdeaCenter
A300 21” Full Intel Q100/110 Intel Atom-based Net Top
D400 Media Server Intel AtomC310 20” touch Intel Atom