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THE EXCHANGEP.O. Box 64Verona, New Jersey 07044

Vol. 25, No. 6JULY 2016

Next Month...

Day Trips & Getaways!

Also Inside:Up Close and Personal with Tien Phan

Best Day in New OrleansCheck out our Digital Edition for more!

2016BESTOF THE

BESTIn This Issue: Restaurants • Ice Cream Parlors Ice Cream Flavors • Day Trips Resorts • Beaches • Vacations Websites to Book Travel • Books

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Copyright ©2016 HEALTHCARE MARKETER’S EX CHANGE. All r ights reserved. Address al l correspondence to HEALTHCARE MARKETER’S EX CHANGE, LLC, P.O. Box 64, Verona, NJ 07044. The opinions expressed are those of the authors and do not necessarily reflect the views or opinions of the publisher, HEALTHCARE MARKETER’S EX CHANGE. Available by subscription: $36 for 12 issues. Individual copies available at $4 each. Phone: 973-744-9505. Email: contact@hmexchange.com.

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ART DIRECTOR (Ad Submissions)

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EDITOR (Editorial Submissions)

Elise Daly Parker973-919-1067editorial@HMExchange.com

Want to know about the Best Ice Cream, the Best Resort, the Best Day Trips, and a whole lot more? Welcome to The Best of the Best Poll results, Part 2!

Summer isn’t complete for our family without a few jaunts to the Jersey Shore. I’m a Jersey Girl through and through and I’ve spent many a day trip on the warm sands of beautiful beaches that are just an easy short car ride away. And because we’re foodies too, those trips aren’t complete without adding in a few of our very favorites.

So here’s my version of the Best Day Trip to the Jersey Shore…First stop, Scone Pony, Spring Lake, for the best scones on the

planet, no butter required. Our faves include vanilla bean, coconut, pineapple, and chocolate chip. While you’re there, don’t forget the cheese sticks that are out of this world! All worth the wait and the line you’ll have to stand in.

Next up Brielle! Check out the Coastal Living store and gift shop, where you’ll always find something awesome. Prices are reasonable too.

From Brielle we head over to Point Pleasant for a beach day. Here, there is parking and easy access to a broad expanse of guarded beaches with soft white sand. Once you’ve parked, Point Pleasant is like a one stop shop with a boardwalk that offers a huge array of food, music, enter-tainment, games, and amusement rides for the kids, along with libations for the adults. While it’s gotten a little seedy over the years, we still find Point Pleasant Beach is the best for just plopping your chair down and staying all day and night. Nearby on the boardwalk, Joey Tomatoes offers delicious crisp crust pizza and Martell’s Tiki Bar has live music playing throughout the day.

On your way home, if you’re looking for some dessert, be sure and stop at Hoffman’s for homemade ice cream with all kinds of delicious flavors from Almond Turtles, light chocolate ice cream with a caramel swirl and candied almonds, to Mango sorbet for a refreshing summer treat. If you’re still a bit hungry and looking for a snack for the car ride home, visit Surf Taco in Point Pleasant – always a favorite of my kids and their friends.

Other best destinations at the Jersey Shore include Sea Girt Beach, where you can order food or bring your own picnic. Or stop in the Parker House – ideal for a bite to eat or a few drinks to the tunes of a live band. I also love a visit to The Macaroon Shop and Norwood Inn in Avon-by-the-Sea. And the fabulous thinnest crust pizza is at Pete & Elda’s Bar and Pizza in Neptune. If it starts to rain, I head to the Jersey Shore Outlets in Tinton Falls. I want to be there now!!

You’ll find this issue is brimming with great tips on how best to enjoy the relaxing days of sum-mer and beyond from Sandra Parrelli, Dan Lathitham, Kevin P. McIntosh, Melissa L. Bogen, ELS, Lynn Gale, Davis Gates, Halley Yankanich, Susan Benner, Angela Labrozzi, Kelly Mor-rison, and Amy Veress. And we’ve got Tien Phan sharing in this month’s Personal Exchange and Sharon Ames taking us along on her Best Day in New Orleans. Plus you’ll find bonus content in our digital edition from Tom Bishow, Sharon Ames, and Susan Benner.

Whether it’s lying around under the shade in a hammock with a classic must-read book or heading off to enjoy the beauty and adventure of some of the best beaches in the world, you’re sure to find some fresh ideas on the following pages so you can make this one of your best sum-mers yet.

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D E A R H E A LT H C A R E M A R K E T E R :

Maddie and Katie at Beaches.

Enjoy!

Best of the Best Poll Winner: Congratulations to Kelly Morrison from Ogilvy CommonHealth. She wins $100!

Announcing the 2nd Annual

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onward&upward promotionsadditions

Frontline Medical Communicatons (FMC) has announced the appointment of Michael Guire as Vice President, Sales. He can be reached at 973-290-8224 or mguire@frontlinemedcom.com.

Giant Creative Strategy has announced the appointment of Heidi Wright as Senior Vice President, Management Supervisor, and Susan Osterloh as Vice President, Group Creative Director. They can be reached at 415-655-5200.

Klick Health has announced it is opening an office in New York located in Midtown Manhattan, while building their talented healthcare and pharma marketing team. Klick started by hiring Doug Burcin, former longtime Havas Health Global C.E.O. as its Chief Growth Officer, in late 2015. Klick also has added Noriko Yokoi, as Senior Vice President, Account Planning, Jennifer White as Vice President, Strategic Partnerships, Maureen Svobo-da, Group Account Director, Client Services, Lance Paull, Executive Creative Director, Khawar Khokhar, Executive Vice President, Market Access & B2B, and Leslie Doyle, Vice President, Program Director. They can be reached at 1-877-885-9957.

Ogilvy CommonHealth Worldwide has announced the appointment of Jennifer Valese-Bordonaro to the company’s Medical Education Team as Account Group Supervisor. She can be reached at 973-352-1000.

Rx EDGE Pharmacy Networks has announced the appointment of Philip Soufleris to the company’s sales team as Executive Director, Sales. He can be reached at 732-730-5620 or phil.soufleris@rx-edge.com.

awardsmergersnew&noteworthy

AstraZeneca announced that it has entered into a licensing agreement with Grünenthal GmbH for the exclusive rights to Zurampic (lesinurad) in Europe and Latin America. Zurampic was approved by the European Medi-cines Agency (EMA) in February 2016, in combination with a xanthine oxi-dase inhibitor (XOI), for the adjunctive treatment of hyperuricemia (excess of uric acid in the blood) in adult patients with uncontrolled gout. For fur-ther information, visit www.astrazeneca.com.

Anavex Life Sciences announced that the FDA has granted its compound, Anavex 2-73, an Orphan Designation for Rett Syndrome. The Agency nod to this rare disease is the first indication the company has received outside of Alzheimer’s disease. For further information, visit www.avanex.com.

Biogen, Inc., has received FDA approval for Zinbryta (daclizumab) for the treatment of adults with relapsing forms of multiple sclerosis (MS). Zinbryta is a long-acting injection that is self-administrated by the patient monthly. For further information, visit www.biogen.com.

CSL Behring has received FDA approval for Afstyla [Antihemophilic Factor (Recombinant), Single Chain], its novel long-lasting recombinant factor VIII single-chain therapy for adults and children with hemophilia A. For further information, visit www.cslbehring.com.

The Curry Rockefeller Group (CRG) and the Infectious Diseases Society of America (IDSA) have collaborated to launch the third edition of the seminal reference book Handbook of Outpatient Parenteral Antimicrobial Therapy: For Infectious Diseases in a first-of-its-kind, interactive digital format. The eHand-book helps infectious-disease practitioners learn how to set up and provide outpatient parenteral antimicrobial therapy (OPAT). For more information, please contact Scott J. Larson at 914-703-3208, scott@curryrockefellergroup.com, or visit www.OPATeBook.com.

Frontline Medical Communications (FMC) is pleased to announce a new publishing partnership with Society of Hospital Medicine (SHM). Effective January 2017, FMC will be publishing Journal of Hospital Medicine and The Hospitalist. In addition, FMC will have ad sales responsibility for the SHM

website and Career Center. For more information, please contact Mark Bran-ca at 203-832-4005 or mbranca@frontlinemedcom.com.

Genentech has received FDA approval for Tecentriq (atezolizumab) to treat the most common type of bladder cancer, called urothelial carcinoma. This is the first product in its class (PD-1/PD-L1 inhibitors) approved to treat this type of cancer. For further information, visit www.gene.com

Healio.com, the online home of HemOnc Today, introduced Healio Learn Genomics at the 2016 Annual Meeting of the American Society of Clinical Oncology that took place in June. This one-of-a-kind resource offers phy-sicians a guide for understanding basic to advanced cancer genomics. For further information, contact Lee Gaymon, Vice President, Marketing and Audience Development, at lgaymon@slack.com or 856-848-1000, ext. 356.

Sudler New York, part of the S&H Group, has reorganized with the goal of ensuring the highest level of focus on three core areas – Ideas, Clients, and People. John Marchese, newly named Managing Director of Sudler New York, is now leading promotional efforts and ensuring a greater level of cohesion across account services, creative, and operations. For further infor-mation, visit www.sudler.com.

ANNOUNCEMENTSSend press releases to: news@hmexchange.com

INDUSTRYO P P O R T U N I T I E S

DIRECTOR OF MARKETING: Bulletin Healthcare, a subsidiary of Bulletin Intelligence, is the leading publisher of digital news briefings for medical professionals, and a mobile powerhouse. We deliver specialty-specific daily medical news to more than 700,000 physician-members of the nation’s most prestigious medical associ-ations. The Director of Marketing is a unique position as it includes several different functions, including pricing, market research, branding and positioning, close sales support, website manage-ment, content marketing, automated marketing, events, and more. This is a high-intensity position designed for an ambitious marketer. Ultimately, success will be determined by the degree to which the sales of both companies grow. The companies are profitable and well-funded; we will continue hiring and investing to support growth. Find out more at: http://bulletinintelligence.applytojob.com/apply/gSGU16/Director-Of-Marketing.

ACCOUNT MANAGER, Pharmaceutical Industry: Bulletin Health-care, a subsidiary of Bulletin Intelligence, is the leading publisher of digital news briefings for medical professionals, and a mobile pow-erhouse. We deliver specialty-specific daily medical news to more than 700,000 physician-members of the nation’s most prestigious medical associations. The Account Manager, Pharmaceutical Indus-try, will be a specialist in generating sales momentum for new and existing niche briefings across Bulletin Healthcare’s portfolio, work-ing with a broad group of pharmaceutical companies and their advertising agencies. The position requires knowledge of the phar-maceutical marketplace and a successful track record in selling dig-ital advertising. The successful candidate will join an experienced and sophisticated team of healthcare media specialists who com-pete aggressively in the market while maintaining a collaborative internal culture. Find out more at: http://bulletinintelligence.apply-tojob.com/apply/y2e161/Account-Manager-Pharmaceutical-Industry.

One Network. Many Journals. The JAMA Network of journals is your premier source for the most up-to-the-minute research in medical science.

Visit jamapsychiatry.com for more information

For advertising information, please contact: Mark Thornbury973 263 9191 Mark.Thornbury@ama-assn.org

Connected by a tradition of editorial excellence, The JAMA Network® brings JAMA® together with eleven specialty journals to offer enhanced access to the research, reviews, and viewpoints shaping the future of medicine.

Innovative research with the highest standards.

Research

Original Investigation527 Increased Risk of Cutaneous SquamousCell Carcinoma After Vismodegib Therapyfor Basal Cell CarcinomaSVMohan and Coauthors

533 Association of Sirolimus UseWith Riskfor Skin Cancer in aMixed-Organ Cohortof Solid-Organ Transplant RecipientsWith a History of CancerPS Karia and Coauthors

541 Association of RosaceaWith Risk forGlioma in a Danish Nationwide Cohort StudyA Egeberg and Coauthors

546 Association of ShinyWhite Blotchesand StrandsWith Nonpigmented Basal CellCarcinoma: Evaluation of an AdditionalDermoscopic Diagnostic CriterionC Navarrete-Dechent and Coauthors

553 FactorsAssociatedWithPoint-of-CareTreatmentDecisionsforHidradenitisSuppurativaA Garg and Coauthors

Case Report/Case Series558 Heterozygosity for a Novel MissenseMutation in the ITGB4Gene AssociatedWithAutosomal Dominant Epidermolysis BullosaI Turcan and Coauthors

Opinion

Viewpoint509 The US Food and Drug Administration’sProposed Rule to Increase Regulationof Indoor Tanning DevicesEJ Coups and Coauthors

511 New Sunscreensand the Precautionary PrincipleB Diffey

513 Transgender Patients, Isotretinoin, andUS Food and Drug Administration–MandatedRisk Evaluation andMitigation Strategies:A Prescription for InclusionKA Katz

Editorial515 Are You Ready forMaintenanceof Certification Self-Assessment 2.0?It’s Here, It’s Cheaper, and It’s EasierEJ Stratman and T Horn

517 Genotypic Heterogeneity and theModeof Inheritance in Epidermolysis BullosaJ Uitto and Coauthors

521 Hedgehog Blockadefor Basal Cell Carcinoma: Coming at a(Secondary Neoplastic) PriceA Rübben and Coauthors

Clinical Review& Education

JAMADermatology Clinical Evidence Synopsis565 Screening Recommendationsfor Hepatitis B Virus InfectionDDo and AWArmstrong

JAMADermatologyClinicopathological Challenge567 Friable Nodules on the Elbowof a Transplant PatientBJ Friedman and Coauthors

569 Erythematous Papules and Plaqueson the CheeksA Tsuji and Coauthors

571 Acute Presentation of Tender Papulesand Plaques in a PatientWith LeukemiaSS Saluja and Coauthors

ContinuingMedical Education600 Online Quiz Questions

LETTERSResearch Letter573 Histologic Evidence ofMelanocytesIsolated to the Nail MatrixR Kazi and Coauthors

575 Associations Between Indoor Tanningand Substance Use Among ColoradoHigh School StudentsMA Sendelweck and Coauthors

577 The Association Between PsychiatricDisorders and Frequent Indoor TanningAJ Blashill and Coauthors

579 Hair and Scalp Care in African AmericanWomenWho ExerciseCS Ahn and Coauthors

580 Observation

HUMANITIESNotable Notes532 Garbanzo-Icchen-Cowardly-PoxJJ Cole and Coauthors

540 The SalemWitch Trials—Bewitchment or ErgotismLSMundra and Coauthors

552 DermatologicMarvels—HypertrichosisELMaranda and Coauthors

557 Tumor Necrosis Factorand the Tenacious αØGrimstad

562 Beauty That Is More Than Skin DeepJ Roman

592 The Hypertrichosis of EsauCM Phillips

Issue Highlights and Continued Contentson page 501

jamadermatology.com May 2016

Volume 152, Number 5Pages 501-600

Research

Original Investigation390 Efforts in Epilepsy Preventionin the Last 40 Years: Lessons Froma Large Nationwide StudyMSillanpää and Coauthors

396 Prediction of Early RecurrenceAfter Acute Ischemic StrokeEMArsava and Coauthors

402 FactorsAssociatedWith8-YearMortalityinOlder PatientsWithCerebral Small VesselDisease: TheRadboudUniversityNijmegenDiffusionTensorandMagnetic ResonanceCohort(RUNDMC) StudyHM van der Holst and Coauthors

410 Association of Proton Pump InhibitorsWith Risk of Dementia:A PharmacoepidemiologicalClaims Data AnalysisWGomm and Coauthors

417 Clinical and Immunological Featuresof Opsoclonus-Myoclonus Syndrome in theEra of Neuronal Cell Surface AntibodiesT Armangué and Coauthors

425 The Role ofAPOE in the Occurrenceof Frontotemporal Dementiain Amyotrophic Lateral SclerosisA Chiò and Coauthors

431 Cognitive Decline in a ColombianKindredWith Autosomal DominantAlzheimer Disease: A RetrospectiveCohort StudyDC Aguirre-Acevedo and Coauthors

439 Decline inWeight and IncidentMild Cognitive Impairment:Mayo Clinic Study of AgingRE Alhurani and Coauthors

447 Clinical Trial Simulations Based onGenetic Stratification and the Natural Historyof a Functional OutcomeMeasurein Creutzfeldt-Jakob DiseaseSMead and Coauthors

456 Metabolic Syndrome and the RiskofMild Cognitive Impairmentand Progression to Dementia:Follow-up of the SingaporeLongitudinal Ageing Study CohortTP Ng and Coauthors

Opinion

Viewpoint373 The Human Alzheimer Disease Project:Answering the CallST DeKosky and JH Growdon

Editorial375 The Prevention of EpilepsyMAgostini

376 Predicting Early Recurrent StrokeWith the Recurrence Risk EstimatorGJ Hankey and C-KWee

378 The Place of Neuroimagingin the Assessment of CerebralSmall Vessel DiseaseW-DHeiss

379 Do Proton Pump InhibitorsIncrease the Risk of Dementia?LH Kuller

381 New Findings in AdultOpsoclonus-Myoclonus SyndromeJ Honnorat

383 To Dement or Not to Dement,That Is the QuestionBJ Traynor and YA Abramzon

384 Cognitive Decline in PresymptomaticAlzheimer DiseaseDBHowieson

386 Autism Screening or Smoke ScreenandMirrors?CM Powell

Clinical Review& Education

Review464 Evidence on Use of Neuroimagingfor Surgical Treatment of Temporal LobeEpilepsy: A Systematic ReviewAL Jones and GD Cascino

Images in Neurology472 Bulging and Pulsating ConjunctivaS Pandey and S Jain

474 Domino-Style Cerebral Bleedingin a PatientWith ImmuneThrombocytopenic PurpuraH Kitamura and Coauthors

ContinuingMedical Education488 Online Quiz Questions

LETTERSObservation477 Amyloid Neuropathy Following DominoLiver Transplantation: Response to DiflunisalPR Bourque and Coauthors

Comment & Response478 Applying the PrinciplesofMcDonaldization toMedicine479 Understanding ConflictingNeuropathological Findings480 Breastfeeding and Disease-ModifyingTherapy forMultiple Sclerosis

Issue Highlights and Continued Contentson page 369

jamaneurology.com April 2016

Volume 73, Number 4Pages 365-488

Research

Original Investigation591 Emergency Department–InitiatedPalliative Care in Advanced Cancer:A Randomized Clinical TrialCR Grudzen and Coauthors

599 Associations of Oral α-, β-, and γ-HumanPapillomavirus TypesWith Risk of IncidentHead and Neck CancerI Agalliu and Coauthors

608 Multicenter Feasibility Study of TumorMolecular Profiling to Inform TherapeuticDecisions in Advanced Pediatric SolidTumors: The Individualized Cancer Therapy(iCat) StudyMHHarris and Coauthors

616 Diagnostic Yield of Clinical Tumorand GermlineWhole-Exome Sequencingfor ChildrenWith Solid TumorsDWParsons and Coauthors

625 Association Between BCR-ABL TyrosineKinase Inhibitors for ChronicMyeloidLeukemia and Cardiovascular Events, MajorMolecular Response, and Overall Survival:A Systematic Review andMeta-analysisJ Douxfils and Coauthors

633 Combined Epiregulin and AmphiregulinExpression Levels as a Predictive Biomarkerfor Panitumumab Therapy Benefitor Lack of Benefit in PatientsWith RASWild-Type Advanced Colorectal CancerJF Seligmann and Coauthors

643 Prognostic Effect of BRAF and KRASMutations in PatientsWith Stage III ColonCancer TreatedWith Leucovorin,Fluorouracil, and OxaliplatinWith orWithoutCetuximab: A Post Hoc Analysis of thePETACC-8 TrialJ Taieb and Coauthors

655 DPYDGenotyping to Predict AdverseEvents Following TreatmentWithFluorouracil-Based Adjuvant Chemotherapyin PatientsWith Stage III Colon Cancer:A Secondary Analysis of the PETACC-8Randomized Clinical TrialV Boige and Coauthors

Brief Report664 Intrinsic Genomic Differences BetweenAfrican American andWhite PatientsWith Clear Cell Renal Cell CarcinomaB Krishnan and Coauthors

Opinion

Viewpoint567 Patient-Derived Tumor Xenografts:Why Now?ET Liu and Coauthors

569 PD-L1 Testing and Lack of Benefit toGuide TreatmentWith Immune CheckpointInhibitors in PatientsWith Non–Small-CellLung CancerNA Pennell

571 The Value of PD-L1 Testingin Non–Small-Cell Lung CancerA Lisberg and EB Garon

Editorial575 Precision Therapy for Pediatric CancersJ Khan and LJ Helman

577 The Emergency DepartmentPoint of Palliative Care Accessfor PatientsWith Advanced CancerE Bruera

578 AREG and EREG as PredictiveBiomarkers for RASWild-Type ColorectalCancer TreatedWith Panitumumab:A Fresh Approach to an Old PuzzleEC Smyth and Coauthors

Invited Commentary606 The Alpha, Beta, Gammasof Oral Human Papillomavirus Infectionand Head and Neck Cancer RiskDE Rollison andML Gillison

653 Microsatellite Instability andBRAFandKRASMutations inStage III ColonCancer:Requirements forAccuratePrognosisAssessmentD Klingbiel and S Tejpar

662 Biomarkers of Fluorouracil Toxicity:Insight From the PETACC-8 TrialSMOffer and RB Diasio

Clinical Review& Education

Review670 Medical Marijuana Use in Oncology:A ReviewGWilkie and Coauthors

JAMAOncology Clinical Challenge677 Eosinophilic, Polymorphic, and PruriticEruption AssociatedWith Radiotherapyon the Skin of the Right BreastMS van Kester and KDQuint

679 An Intraoral Mass AssociatedWithMyelodysplastic SyndromeJKMangan and Coauthors

ContinuingMedical Education694 Online Quiz Questions

JAMAOncology Patient Page695 Bone Complicationsin PatientsWith Cancer

LETTERS682 Research Letter

686 Comment & Response

Issue Highlights and Continued Contentson page 559

jamaoncology.com May 2016

Volume 2, Number 5Pages 553-696

Research

Original Investigation357 Self-reported Function, Health ResourceUse, and Total Health Care Costs AmongMedicare BeneficiariesWith GlaucomaAJ Prager and Coauthors

367 Automated Quantificationof Capillary Nonperfusion Using OpticalCoherence Tomography Angiographyin Diabetic RetinopathyTS Hwang and Coauthors

375 Measured Changes in Limbal StrainDuring Simulated Sleep in Face DownPosition Using an Instrumented Contact Lensin Healthy Adults and AdultsWith GlaucomaA Flatau and Coauthors

383 Association of Biofilm Formation,Psl Exopolysaccharide Expression,and Clinical Outcomes in Pseudomonasaeruginosa Keratitis: Analysis of Isolatesin the Steroids for Corneal Ulcers TrialME Zegans and Coauthors

390 Association of Radiation Doseto the EyesWith the Risk for CataractAfter Nonretinoblastoma Solid Cancersin ChildhoodRS Allodji and Coauthors

398 Development of a Reading AccessibilityIndex Using theMNREADAcuity ChartA Calabrèse and Coauthors

406 Conjunctival Lymphoma—An International MulticenterRetrospective StudyMMKirkegaard and Coauthors

415 Association BetweenOralFluoroquinolone Useand Retinal DetachmentF Raguideau and Coauthors

424 Awareness and Knowledge of EmergentOphthalmic Disease Among Patientsin an Internal Medicine ClinicJH Uhr and Coauthors

432 The Effect of Light Exposureon the Efficacy and Safety of Amphotericin Bin Corneal StorageMediaK Duncan and Coauthors

437 Topical Dorzolamide-TimololWith Intravitreous Anti–Vascular EndothelialGrowth Factor for Neovascular Age-RelatedMacular DegenerationJ Sridhar and Coauthors

Brief Report444 PrecisionMedicine: PersonalizedProteomics for the Diagnosis and Treatmentof Idiopathic Inflammatory DiseaseG Velez and Coauthors

449 Toxic Keratopathy Following the Useof Alcohol-Containing Antisepticsin Nonocular SurgeryH-Y Liu and Coauthors

Opinion

Viewpoint351 Increasing the Availability and Qualityof Donor Eyes for ResearchAMWilliams and Coauthors

353 The US Food and Drug Administration’sNewRegulatory Toolkit to BringMedicalDevice Innovation Back to the United StatesMB Eydelman and Coauthors

355 Terminology ofMCDR1:What’s in a Name?KW Small and Coauthors

Invited Commentary365 Uncovering Some of the Hidden Costsand Burdens of GlaucomaJD Stein

373 Optical Coherence TomographicAngiography in Diabetic Macular Ischemia:A New Step ForwardG Coscas and Coauthors

422 Oral Fluoroquinolones, RetinalDetachments, and Claims Database StudiesBL VanderBeek

Clinical Review& Education

JAMAOphthalmology Clinical Challenge453 Angiographically SilentMacular EdemaSV Reddy and Coauthors

455 Chronic Recurrent PseudophakicEndophthalmitisEK Chin and Coauthors

457 Acute Increase in Intraocular Pressurein aPatientWith aGlaucomaDrainage ImplantMMFalcone and Coauthors

459 Retinal RingsPM Lipscomb and AK Reddy

ContinuingMedical Education472 Online Quiz Questions

LETTERSObservation461 Omalizumab Treatmentof Vernal KeratoconjunctivitisE Heffler and Coauthors

463 Central Retinal Vein OcclusionNoted 2 Days After Use of Phendimetrazineas an Appetite SuppressantAR Cho and YH Yoon

464 MalignantMelanoma Presenting asPedunculated Lesion of the CaruncleJA Shields and Coauthors

466 Reperfusion of Retinal VasculatureWith Improved Visual Acuityin Ischemic Occlusive VasculitisJG Bomar and Coauthors

467 Bilateral Endogenous EndophthalmitisCaused by Candida albicansAfter Breast Implant SurgeryGQuerques and Coauthors

Issue Highlights and Continued Contentson page 349

jamaophthalmology.com April 2016

Volume 134, Number 4Pages 349-472

Copyright 2016 American Medical Association. All rights reserved.

Research

Original Investigation1844 Effect of Chemoradiotherapy vsChemotherapy on Survival in PatientsWithLocally Advanced Pancreatic CancerControlled After 4Months of GemcitabineWith orWithout Erlotinib: The LAP07Randomized Clinical TrialP Hammel and Coauthors

1854 Effect of aWeb-Based Guided Self-helpIntervention for Prevention ofMajorDepression in AdultsWith SubthresholdDepression: A Randomized Clinical TrialC Buntrock and Coauthors

1864 Prevalence of Inappropriate AntibioticPrescriptions Among US Ambulatory CareVisits, 2010-2011KE Fleming-Dutra and Coauthors

1874 Association Between Availabilityof a Price Transparency Tooland Outpatient SpendingS Desai and Coauthors

Opinion

Viewpoint1829 Patient Safety at the CrossroadsTK Gandhi, D Berwick, and KG Shojania

1831 Toward a Safer Health Care System:The Critical Need to ImproveMeasurementA Jha and P Pronovost

1833 Eliminating the Term Primary Care“Provider”: Consequences of Languagefor the Future of Primary CareAH Goroll

A Piece ofMyMind1835 Tasteless InsightsDBWilliams

Editorial1837 Optimizing Treatmentfor Locally Advanced Pancreas Cancer:Progress but No PrecisionD Schrag

1839 Addressing the Appropriatenessof Outpatient Antibiotic Prescribingin the United States: An Important First StepPD Tamma and SE Cosgrove

1842 Price Transparency: Not a Panaceafor High Health Care CostsKG Volpp

Clinical Review& Education

Review1882 Pancreatic Cyst Disease: A ReviewA Stark and Coauthors

From The JAMANetwork1894 Recognizing Sun Safety as an EmployeeHealth IssueLA Crane and RP Dellavalle

JAMA Clinical Challenge1896 An Elderly Unresponsive PatientR Shah and Coauthors

ContinuingMedical Education1898 Online Quiz Questions

JAMAPatient Page1919 Dietary Guidelines for Americans—Eat Less Fat

LETTERSResearch Letter1899 Infections in Early Life andDevelopment of Type 1 DiabetesA Beyerlein and Coauthors

Comment & Response1901 Noninvasive Ventilation andOutcomesAmong Immunocompromised Patients1903 The Undiagnosed Diseases Program1904 Treatment of PatientsWith StableIschemic Heart Disease

NEWS&ANALYSIS

Medical News & Perspectives1821 Twenty Years After Folic AcidFortification, FDA Ponders Expansionto CornMasa Flour

1822 The JAMA Forum

1824 JAMA Infographic

1825 Lab Reports

1826 News From the Food and DrugAdministration

HUMANITIES

1818 The Art of JAMA

1908 Poetry andMedicine

1909 JAMARevisited

Issue Highlights and Continued Contentson page 1811

jama.com May 3, 2016

Volume 315, Number 17Pages 1805-1920

Copyright 2016 American Medical Association. All rights reserved.

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Sandra Parrelli, Senior Manager, Media Research and Strategic Insights, SSCG Media Group, 212-

798-4665, sparrelli@SSCGMedia.com.

Best Ice Cream Parlors• Hoffman’s, Spring Lake &

Point Pleasant, NJ• Halo Pub, various locations in NJ• Stoddards Frozen Custard, Kent,

OH• Baskin-Robbins• Four Seas Ice Cream, Centerville,

MA• Dairy Queen• Murray’s Ice Cream & Cookies,

Kansas City, MO• Cold Stone Creamery• Kill Devil’s Frozen Custard and

French Fries, Outer Banks, NC• Nauset Ice Cream, Eastham, MA• Duffers Restaurant and Ice Cream

Parlor, Wildwood, NJ• Bellvale Farms Creamery, Warwick,

NY• Babcock Hall’s Dairy Store,

University of Wisconsin (Madison Campus), WI

BEST ICE CREAM FLAVOR

Jamoca Almond Fudge from Baskin-Robbins baskinrobbins.com

I love Jamoca Almond Fudge from Baskin-Robbins.

The perfect amount of chocolate/coffee ice cream

with almonds! Yum!

Dan Lathitham, Associate Account Director, Abelson-

Taylor, 312-894-5500, Dan.Lathitham@abelsontaylor.com.

WHAT OTHERS SAY:

Best Ice Cream Flavors• Ben & Jerry’s New York Super

Fudge Chunk• Friendly’s Vanilla• Häagen-Dazs Butter Pecan• Breyers Cherry Vanilla• Old-Fashioned Chocolate• Babcock Hall’s Dairy Store, U of

Wisconsin – Vanilla Bean (WI)• Stroh’s Ice Cream – Superman (MI)• Murray’s – Chocolate Flake

Fromage (MI)• Edy’s Slow-Churned Chocolate

Chip• Ben & Jerry’s Spectacular

Speculoos Cookie Core• Turkey Hill Rocky Road• Häagen-Dazs Chocolate• Cookies and Cream• Pistachio

“Superman ice cream by Stroh’s. It’s a regional flavor to the Midwest and it’s unlike anything else that exists!”

“Häagen Dazs chocolate with five simple ingredients, you can’t go wrong.”

“The new Ben & Jerry’s Core ice cream with caramel, cheesecake, and unbaked brownie centers are outrageously good!”

BEST RESTAURANT

Little Italy5401 Atlantic Avenue, Wildwood, NJ 08260

littleitalywildwood.com

If you like Italian, then you have to try Little Italy, located on Cresse and Atlantic

Avenue. There is always a line, but I order takeout (before 5 p.m. they accept

takeout orders). I just pick it up on the way back from the beach.

Pacific Grill & Beach Creek4801 Pacific Avenue, Wildwood, NJ 08260 • pacificgrillwildwood.com

500 West Hand Avenue, Wildwood, NJ 08260 • beachcreek.net

I also love Pacific Grill – reminds me of Montclair, NJ, restaurants. Located on Pacific Avenue near Taylor

Avenue. Nice atmosphere, gourmet food. Beach Creek also has great food and has a fun dockside bar

(great martinis).

Alfe’s Restaurant & Fitzpatrick’s Crest Tavern3401 New Jersey Avenue, Wildwood, NJ 08260 • alfesrestaurantwildwood.com 9600 Pacific Avenue, Wildwood Crest, NJ 08260 • cresttavern.com

These places aren’t open in the winter, but if you are down during the off-season, Alfe’s is open year-round. Also, you can go to the Crest

Tavern (southern end of Wildwood Crest). They have a great chef and their Mussels Marinara are excellent. Hey, I am getting hungry!

Susan Benner, Account Manager, /alert, 973-699-2422, sbenner@alertmarketing.com.

WHAT OTHERS SAY:

WHAT OTHERS SAY:

Best Restaurants• Portofino’s Restaurant,

Morristown, NJ• McLoone’s Pier House,

Long Branch, NJ• Arturo’s, NYC, NY• Kelly’s Outer Banks

Restaurant and Tavern, Outer Banks, NC

• Treasure Sands Club, Treasure Cay, Bahamas

• Barbuzzo, Philadelphia, PA

• Smith & Wollensky, NYC, NY

• Joe Allen, NYC, NY• De Novo, Montclair,

NJ• Edison Diner, Edison,

NJ

BEST RESTAURANT

Lincoln Ristorante Lincoln Center • 142 West 65th Street, New York, NY 10023

patinagroup.com/lincoln-ristorante

After living in New York City for over ten years

and eating at numerous places, I always go back

to Lincoln as a favorite. The restaurant is beauti-

ful and you can’t beat the atmosphere, with a view

overlooking Lincoln Center. The service is amazing.

The waitstaff are always attentive and the little extras you

receive from the chef are always a treat. The menu changes throughout the year so you can continually go there and try new

things. Make sure you leave room for dessert as they make some of my favorites! And make sure you try a pasta dish as it is always freshly

made. Lincoln’s Restaurant Week menu is also a great option for first timers, I think it is one of the best in town. Lincoln is perfect for

special occasions or if you are looking for a great place for a client lunch or dinner. You will not be disappointed.

Angela Labrozzi, Director, Business Development, Frontline Medical Communications, 973-206-8971, alabrozzi@frontlinemedcom.com.

Best Restaurants• Antonucci Café, NYC,

NY• Sapphire, NYC, NY• Frogs End Tavern,

Chester, NY• Fellini Café, Newtown

Square, PA• Berta’s Chateau,

Wanaque, NJ• Bonefish Grill• P.F. Chang’s China

Bistro

“Portofino’s Morristown, NJ. Excellent food, moderately priced, family owned, friendly staff, conveniently located and a short walk from

home. It’s been ‘our Italian restaurant’ for the past 35 years.”

“Frog’s End Tavern at Glenmere Mansion in Chester, NY. The cozy atmosphere, excellent food, and relaxed and professional waitstaff

combined to make for a thoroughly enjoyable afternoon or evening.”

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BESTOF THEBEST2016

BESTOF THEBEST2016

Research proves that NEJM delivers the most impactful reach in the specialties you care about.

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Whatever specialty you choose – Hem/Oncs, IMs, Cards, Endos, Gastros, IDs, Nephs, Neuros, PUDs, Rheums, or any combination of specialties – your message is sure to have impact with NEJM.

Find out more about NEJM’s extensive specialty reach. Get in touch with your NEJM Sales Director or email cmiller@nejm.org.

BEST RESORT

Ocean House, Watch Hill, RI oceanhouseri.com

If you live in the tri-state area

and have access to a car, a most

convenient destination for the

ultimate in relaxation, comfort,

and service is the Ocean House

in Watch Hill, RI. Upon arrival, you

are greeted by spectacular panoramic

views of the Atlantic Ocean.

The recently and lovingly renewed/rebuilt Ocean House has everything one could want – comfortable rooms, great restaurants, a spa

with indoor pool, and a huge beach and other guest-related activities. The most wonderful part of all of the Ocean House experience is

the special treatment you will receive as a guest. Each staff member has impeccable talents aimed at making your stay as enjoyable as

possible. No request goes unanswered. My wife and I visit every year on our anniversary and each year is better than the last.

Kevin P. McIntosh, President, McIntosh Ltd., 203-554-8221, kpmintosh@yahoo.com.

Best Resorts• Peter Island, British

Virgin Islands• Beaches, Turks &

Caicos• Ritz-Carlton, Naples,

FL• Hotel del Coronado,

Coronado, CA• South Seas Island

Resort, Captiva Island, FL

• Dove Mountain, Tucson, AZ

• Rancho La Puerto, Tecate, Mexico

BEST BEACH

The Baths in Virgin Gorda bvitourism.com/activity/baths-national-park

Paradise found in the British Virgin Islands!

Called The Baths because of the shallow

pools and grottoes formed by giant vol-

canic boulders on the beach, this oasis is a

perfect uncrowded spot to find crystal clear

water and soft white sand. I’ve seen everything from squid to puffer fish to turtles

while snorkeling here, and enjoyed the schools of tiny fish that hide among the boulders.

There’s plenty of shade to relax in while resting up from cavorting in the surf. And when you get hungry, you

can eat at Top of The Baths (topofthebaths.com).

Melissa L. Bogen, ELS, Medical Editor, Bogen Editorial Services, 845-742-1145, melbogen@optonline.net.

Best Beaches• Chesil Beach, Dorset,

England• Cinnamon Bay,

St. John• Treasure Cay, Abaco

Island, Bahamas• Hawaii• Atlantic Beach,

Hempstead, Long Island, NY

• Wildwood Crest, NJ• Cape May, NJ• Cape Cod Bay, MA• Philbin Beach,

Aquinnah, Martha’s Vineyard, MA

• Venice Beaches, FL• Aliso Beach, Laguna,

CA• Delnor-Wiggins Pass

State Park, Naples, FL

WHAT OTHERS SAY:

WHAT OTHERS SAY:

“Cape May, NJ. Not too far from home, but the most relaxing place to be, with clear, clean water and beautiful sunsets every day.”

“The beach in Venice, FL starting at the Federal Pier. You can hike for miles heading south from the pier with a Florida snow shovel to

collect shark teeth.”

“Four Seasons Resort in Maui.”

“Dove Mountain in Tucson, AZ. Breathe the mountain air and hike in the hills.”

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BESTOF THEBEST2016

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further than American Family Physician. From online to print, we’re

the #1 journal in primary care.* Our unprecedented readership is just

one of the reasons we’re the number one media brand in primary care.

Discover them all when you connect with us.

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*Source: Kantar Media, June 2016 Medical/Surgical Readership Study

BEST DAY TRIPBest Day Trips• Waterloo Village,

Stanhope, NJ• Jersey Shore, NJ• Milwaukee, WI• New York City, NY• Lake Michigan, MI• Storm King Art Center,

New Windsor, NY• Sleeping Bear Sand

Dunes, Glen Arbor, MI• City Island, NY• Boston, MA• Fishing at Max

McGraw Wildlife Foundation in the gravel pits, Dundee Township, IL

• Jones Beach, Wantagh, NY

Lake Geneva, WI lakegenevaestates.com/top-10-

mansions

Lake Geneva, WI, is an historic lake town about an hour-and-a-half from Chicago. The spo-

ken highlight of the town would be different for all those who are

asked, as the town draws casual and recreational boaters, swimmers, walkers,

runners, bikers, and shoppers in the summer, and skiers, ice skaters, snowmobilers, and adventurers in the winter. Good restaurants, elegant bed and breakfasts, resorts, and the Midwest’s wondrous nature are wait-ing year-round.

What is so unique about Lake Geneva is the lakeshore walk. Since the mid to late 1800s, the wealthy staked their claim on the lakeshore. The Wrigleys, the Maytags, the Schwinns, and other less known, but very wealthy families, have established estates around the 20+ miles of shoreline. You can learn about these families and their estates by buying a ticket on the Lake Geneva Boat Tour and ride along as a guide brings you back through the past.

I claim the highlight of Lake Geneva is the lakeshore path. All homeowners residing on the shoreline must offer to the public an ease-ment for a walking path along the shoreline, so you are front and center to the most beautiful estates and grounds in the Midwest. Some parts of the walking path are simply thin ruts in the grass while others are ornate stone paths and bridges. Everyone’s shoreline presenta-tion is a bit different and, at every turn, the unknown awaits. July, August, and September offer the splendor of the vast landscapes with flowers, boats, boathouses, and pools. Mid-September to early October mother nature’s show of color is a feast for the eye and soul. You can walk any part of the path or plan to walk the full 20+ miles. If the 20+ mile walk is in your plans, my suggestion would be to split the walk in two days so you can enjoy the splendor and wonderful accommodations.

Lynn Gale, Senior Account Manager, /alert, 847-487-5701, lgale@alertmarketing.com.

WHAT OTHERS SAY: “City Island – a nice place to be by the water, have a nice lunch or dinner, and be back in NYC in 30 minutes.”

BEST DAY TRIP

North Carolina Zoo nczoo.org

One of our favorite day trips is to the North Carolina Zoo. We have a young

daughter and she loves animals. This zoo has a great setup of Africa and

North America and the animals are able to roam in (close to) indigenous

settings. The zoo has a merry-go-round which is a hit for our daughter. They

also have a lot of great special events – Boo At the Zoo, where kids can dress

up and be part of a Halloween parade, Feed the Animals events, etc.

Kelly Morrison, Vice President, Media Director, Ogilvy CommonHealth Worldwide, 919-932-8608 (o), 201-650-3242 (c),

kelly.morrison@ogilvy.com.

“Jersey Shore because it’s accessible and we can always end the day at Pete and Elda’s Pizza.”

“Lake Michigan, the wind is always cool in the summer, and the water is nice and cold when it gets super hot.”

WHAT OTHERS SAY:

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BESTOF THEBEST2016

by sHaron aMes

New Orleans is a true gem, one of America’s most unique cities. It has a vibe, momentum, and spirit unlike anywhere else in the U.S. It’s not just the food (throw all diets to the wayside when in New Orleans - no “dressing on side” and get your fried food mojo on), New Orleans has managed to retain

the essence of what made it unique long before it became the 18th U.S. state in 1803. It is unquestionably the most varied cultured city in the U.S. with its mix of Native Americans, Africans, Caribbean French, and, most notably, the French Creoles. It is these cultures that are reflected in the architecture, cuisine, and joie de vivre of present-day New Orleans.

STARTING OUT THE DAY You can cover several attractions riding the streetcars. Hop

on the St. Charles streetcar on Canal (main drag) and Caron-delet across from the Crown Plaza Hotel. First stop, National WWII Museum (945 Magazine Street, www.nationalww2muse-um.org), which houses a comprehen-sive collection of vehicles, weapons, letters, photographs from the period leading up to the war as well as during and after WWII. Unlike many dark history museums, the WWII Museum is light and modern and has a personal quality about it.

Head back to the streetcar and continue “Uptown” through the Garden District to gawk at the beau-tiful homes and lush landscaping, including the southern live oak trees that form canopies on many side streets. If parks are your thing, debark at Audubon Park across from Loyola and Tulane Universities. Then hop back on the streetcar for a short distance till the car makes a sharp right. Start looking on your left for The Camellia Grill (626 South Carrollton Avenue), one of New Orleans’ most famous diners. It’s too established and too cool to have a website, so you can view the menu here http://viewmenu.com/camellia-grill/menu. It may look basic, but it’s an institution (and the pecan pancakes are worth the trip – breakfast served all day).

MIDDAY MEANDERING Head back downtown on St. Charles. Ask the conductor

to let you off at Louisiana Street and point you in the direc-

Best Day In…

NEW ORLEANS

NOONAM PM

ITINERARYMorning National WWII Museum

Audubon Park

Camellia Grill

Midday Magazine Street

Mardi Gras World

Evening Bourbon Street

Café Du Monde

✓✓

tion of Magazine Street, New Orleans’ hipster shopping and eating district. Galleries, clothing stores, jewelry stores (and a voodoo shop) line the one-and-a-half-mile street.

Uber to Mardi Gras World (1380 Port of New Orle-ans Place) where many of the incredible floats that parade through the city during Mardi Gras are designed and built. Here, you can tour the enormous warehouse, view the floats, and wear the colorful Mardi Gras costumes. Tour guides are knowledgeable and more than enthusiastic talking about the history and traditions of Mardi Gras and the krewes, the cul-tural groups that build the floats to represent their traditions.

ENTERTAINING EVENING A short walk back to the streetcar and off to the French

Quarter or, “the Quarter,” New Orleans oldest and liveliest neighborhood. Bourbon Street, with its bars, strip clubs, and souvenir shops, is an “out-of-control-frat-party meets circus-sideshow and everything in-between.” That said, it’s a must, even if you just walk across it. The Quarter is much more than Bourbon Street though. Wooden architecture, classic wrought-iron clad buildings, beautiful courtyards, unique shops, and delectable restaurants make it a feast for the senses. Each street seems to have its own vibe. Though I’m not big on tourist traps, the world famous Café Du Monde is a must (www.cafedumonde.com). The bustling café serves coffee (black or au-lait only – forget almond milk), orange juice, and chocolate milk and their world-famous beignets, fried dough

squares topped with way too much powdered sugar. Unless you’re there early in the morning (before 8 a.m.), expect a line, but the staff does a great job of getting patrons in and out quick-ly. However, it is open 24 hours a day, 7 days a week so if you’re partying at 3 a.m. and need a fix…

Whether it’s food or music or both – the Quarter is the heart of the city and where you want to spend your night. It is the home of jazz (Louis Armstrong)

and some of music’s most prolific musical families, but you can find virtually any music and there are musicians on many street corners too. Pick a club and take a chance. You are cer-tain to discover something new and fabulous.

New Orleans makes no apologies for what it is – wild, grit-ty, laden with high-fat, fried foods, and deeply trenched in tradition. Just don’t call it New Orleeeeens. It’s N’Awlins. If you’re lucky, you might just catch an impromptu parade with a full-on brass band. Yes, really!

See Our Digital Edition for More!

Sharon Ames is Business Development Manag-er, Medikidz, 200 Varick Street, New York, NY 10014. She can be reached at 516-993-7800 or sharonames@medikidz.com.

Jackson Square

BEST BOOKThe Lovely Bones by Alice Sebold

My favorite book of all time is The Lovely Bones by Alice Sebold. I read the

book in high school, and the raw events and emotions made it seem like

I was getting into something beyond my age, which I loved. I’ve re-read

the book as an adult, and still get the same feeling! Reading The Lovely Bones turned me on to other books

by Alice Sebold, such as her memoir, Lucky, which I enjoyed equally as much. She has a way of capturing me

with relatable, emotionally charged stories.

Halley Yankanich, Senior Account Executive, HLG Health Communications, 215-832-0133, hyankanich@hlg.com.

BEST BOOKBest Books• Midnight in the

Garden of Good and Evil, John Berendt

• Pride and Prejudice, Jane Austen

• Harry Potter Series, J.K. Rowling

• To Kill a Mockingbird, Harper Lee

• The Japanese Lover, Isabel Allende

• The Alchemist, Paulo Coelho

• Jane Eyre, Charlotte Brontë

• Nine Stories, J.D. Salinger

• The Lord of the Rings Trilogy, J.R.R. Tolkien

• The Magus, John Fowles

• The Healing, Jonathan Odell

• 11/22/63, Steven King• The Kite Runner,

Khaled Hosseini • The Bible

Ultramarathon Man by Dean Karnazes ultramarathonman.com

Dean works in an office like we do, and at times experiences being trapped behind his desk during the day. He says he really likes his job, but likes to run even more.

Even though his running is over the top for most of us (all-night 100-mile races, for exam-

ple), after reading this book it makes me feel like it is OKAY to want to go out and run, rather than sit behind a desk and stare at the computer for eight hours. They say sitting is the new smoking, and we need a counter-culture to encourage us to exercise.

Davis Gates, Director, Late Development Statistics, Infectious Diseases, Merck, 732-594-4649, davis.gates@merck.com.

BEST WEBSITE TO BOOK TRAVEL Best Websites to Book Travel• Orbitz.com• Travelzoo.com• yahoo.com/style/

tagged/travel/• Lastminute.com • Skypicker.com • Travelocity.com

Kayak.com “Search One and Done” is their

motto and it rings true.

Amy Veress, Multichannel

Media Coordinator, SSCG Media

Group, 212-450-2905, averess@SSCGMedia.com.

WHAT OTHERS SAY: “The Magus by John Fowles. It can be read as a mystery, a romance, or the

trigger for discussions of identity choices.”

WHAT OTHERS SAY: “Yahoo Travel because that’s what I started using many years ago and I am a creature of habit.”

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What are two things on your bucket list?I always wanted to travel to New Zealand to do the Lord of the Rings tour. I would love to move to Waco, Texas, to have Chip and Joanna Gaines redo my fixer-upper.

What is the biggest obstacle you have overcome?My family immigrated to America from Vietnam when I was young. My biggest obstacle was having to learn English when I moved to America.

What was your first job?My first job was working the drive-through at a Taco Bell when I was 16 years old.

Do you have any pets?I have an adorable pit bull/lab mix named Cookie because her fur is the color of warm baked cookies.

If you could do a guest role on a TV show, which one would it be?

I would love to be a cartoon character on Bob’s Burgers because it is one of my favorite shows.

If you could have lunch with any person, living or dead, who would it be?

I would want to have lunch with my grandfather. He passed away before I was born so I never got the opportunity to meet him.

What is your favorite restaurant?Mister Hotpot in Sunset Park, Brooklyn, NY. They have very fresh produce and seafood to cook at your table.

What three adjectives best describe you?Energetic, Entertaining, Friendly.

Favorite movie?My favorite movie is Pride and Prejudice. Keira Knightley makes a perfect Elizabeth Bennet.

What would you do or buy if you won the lottery?I would buy a nice brownstone in Brooklyn then rent it out so I can travel the world.

Hobbies?Trying new foreign food and restaurants in NYC.

What would you like to know more about?Space and the Universe.

What’s the best/worst part of your job?I love all the people at my agency. Truly incredible people who make me laugh every day. The worst part of my job is having to figure out what is for lunch. There is no good lunch area around our agency.

What one little thing always makes you happy?Dim Sum, especially sticky rice wrapped in banana leaf.

What is your pet peeve?Squeezing the toothpaste in the middle instead of the bot-tom. What kind of animal does that?!

If you could see anyone in concert, who would it be?Adele live in concert would be heaven. I saw her live on SNL one time and knew it was truly an experience to remember.

What famous person would you HATE to be stuck in a room with?

Kim Kardashian. Really just her voice. How does anyone listen to her talk every day?

What do you think is the most important issue facing us today?

Gender Equality.What is your most memorable birthday?

My 17th birthday. My parents let me travel to Vietnam by myself to visit family and I had a blast.

What is one thing you can’t live without?I can’t live without Aquaphor Healing Ointment. I never leave the house without it.

What do you collect?In my spare time, I collect J. Crew clothes. It is an expensive collection to have, I must admit.

If you could work doing anything in the world, regardless of the income, what would you do?

I always wanted to be a voice actress. Show up in PJs and pretend to be someone else for a day. Sounds like a blast!

What is your favorite vacation spot?Paris because of the art and the fashion.

Tien Phan, Supervisor – Media Strategy, ID Media, 100 West 33rd Street, 6th Floor, New York, NY 10001. She can be

reached at 212-907-7053 or tphan@idmediaww.com.

P E R S O N A L E X C H A N G E

“That there’s some good in this world, Mr. Frodo, and it’s worth fighting for.”

—Samwise Gamgee

Birthplace: Da Nang, VietnamMarital Status: EngagedOccupation: Supervisor, Media PlannerYears in Industry: 3½College: The University of Georgia

TienPhan

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SHARON'S FAVORITE MUSIC SPOTS

• Tipitinas – www.tipitinas.com

• House of Blues – www.houseofblues.com

• BB Kings – www.bbkings.com

• Le Maison – www.maisonfrenchmen.com

• The Maple Leaf – www.mapleleafbar.com

• WWOZ FM’s Live Music Wire for comprehensive music listings – www.wwoz.org/new-orleans-community/live-wire-music-calendar

TOP FOOD PICKS

• Emeril’s (Classic Creole) – www.emerilsrestaurants.com

• Commander’s Palace (Very Classic Creole) – www.commanderspalace.com

• NOLA (Nuovo Creole) www.emerilsrestaurants.com

• GW Finns (Creole) – www.gwfins.com

• The Joint (BBQ) – www.alwayssmokin.com

• Atchafalaya (Contemporary Creole) – www.atchafalayarestaurant.com

• Muriel’s Jackson Square – www.muriels.com

• Mother’s – www.mothersrestaurant.com

Best Day In…

NEW ORLEANS

NOONAM PM

by sHaron aMes, continued froM Page 13

Digital Edition ExtraBonus Content Only Available Here

Lucky for us that New Orleans attracts many medical conferences and, if you’re like me, you manage to sneak in a day or two before or after to spend some time in

the city. Just don’t tell my boss :)

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BESTOF THEBEST2016

29-9/2 CLEVELAND, OH22nd Annual Pediatric Board Review, 216-448-8718

11-13 ANNAPOLIS, MD2016 Annual Infectious Diseases Society for Obstetrics and Gynecology (IDSOG) Meeting, 312-676-3928

12-15 SAN DIEGO, CAAmerican Association of Diabetes Educators (AADE) Annual Meeting, 800-486-9644

17 HAZELWOOD, MOHBA – The Affordable Care Act: Past, Present, and Potential Futures, www.hbanet.org

20 SAN DIEGO, CAFourth Annual Stroke Conference, 858-652-5400

1-3 MINNEAPOLIS, MNExL Pharma is sponsoring “6th Annual Digital Marketing for Medical Devices,” 866-207-6528

4 COLUMBUS, OHHBA Happy Hour Series, www.hbanet.org

4-7 NAPLES, FLSymposium by the Sea 2016 – Florida College of Emergency Physicians Annual Meeting, 407-281-7396, ext. 232

10-13 WAIKOLOA, HIICJR 3rd Annual Pan Pacific Orthopaedic Congress, 760-942-7859

10-14 NEWPORT BEACH, CA68th Annual Meeting of the Pacific Dermatologic Association, 888-388-8815

MEETINGS IN SEPTEMBER

15 NEW YORK, NY AMM Educational Meeting, www.ammonline.org

16-17 LAS VEGAS, NV9th Annual Perspectives in Rheumatic Diseases, 973-290-8214

Must-Know Industry Events AUGUST2016

Fun Things To DoAUGUST

2016

6 - Monobloco/Cabruêra/ Boogarins/DJ Luiz Santos – Free 7 - Igmar Thomas and the Revive Big Band Present: A Journey Through the Legacy of Black Culture – Free 8 - Jerry Garcia Symphonic Celebration featuring Warren Haynes 10 - Tamar-kali with ASE Dance Theatre Collective/Nathan Trice RITUALS – Free 13 - The Go-Go’s Farewell Tour with Best Coast and Kaya Stewart 14 - Mbongwana Star/Batida/Young Paris/Okayafrica Electrafrique featuring DJ Underdog 17 - DJ KS 360 & Full Circle Souljahs Presents: Behind the Groove with The Ladies of SKYY/Soul Connected/Raphael Xavier – Free 21 - Sweet Micky/MHD/Erik La Peau 28 - GoldLink/Backyard Band/ DJ Spicoli 31 - Chicago the Musical: 20th Anniversary Concert – FreeMadison Square Garden7th Avenue, between 31st and 33rd Street, 866-858-0008 4-8 - Drake & Future Summer Sixteen Tour 9 - Billy Joel10,11 - Twenty One Pilots 13 - Halsey Badlands Tour 14 - AC/DC

NEW JERSEY August

Atlantic Citycasenet.com/concert/atlanticcityconcert.htm 5 - Artie Lange, Borgata 5 - Josh Groban, Borgata 6 - Aaron Neville, Golden Nugget 6,7 - The Four Phantoms, Borgata 7 - Kool and the Gang, Chaka Khan, Borgata12,13 - Jerry Seinfeld, Borgata 13 - Abba the Concert, Resorts 13 - Boston, Trump Taj Mahal 13 - Jimmy Buffett, G. Love, Atlantic City Beach 13 - The Band Perry, Tropicana 14 - Lady Antebellum, Borgata19,20 - Kristin Chenoweth, Borgata 20 - Rick Springfield, Golden Nugget 21 - Gladys Knight and The O’Jays 26 - ZZ Top & Gregg Allman, Borgata 27 - Jim Gaffigan, Borgata NJPACOne Center Street, Newark, 1-800-Go-NJPAC 4 - Junior Marvin’s Wailers – Free 4 - Bring It! Live 5 - Yasi Final Performance Apprentice Division II – Free 6 - Ron White 11 - Avery*Sunshine – Free 11 - Jill Scott 13 - Bonnie Raitt: Dig in Deep Tour 2016

18 - Tortured Soul – Free 25 - Bilal – FreePNC Bank Arts CenterExit 116, Garden State Parkway, Holmdel, 732-203-2500 2 - Snoop Dogg and Wiz Khalifa 4 - Florida Georgia Line 7 - Jerry Garcia Symphonic Celebration with Warren Haynes 9 - Counting Crows and Rob Thomas 13 - Goo Goo Dolls 14 - Blink 182 with A Day to Remember and All Time Low 21 - Chris Botti 23 - Black Sabbath 26 - Prophets of Rage 30 - Korn and Rob Zombie

NEW YORK August

Beacon Theatre2124 Broadway, between West 74th and 75th Street, 866-858-0008 23 - Nick Offerman & Megan MullallyCentral Park SummerStageCentral Park, Rumsey Playfield, cityparksfoundation.org 1 - Garbage/Kristin Kontrol 3 - Phillip Phillips/Matt Nathanson/A Great Big World 6 - Pre-Show Panel: Entrepreneurial Carnaval and Its Impact on Brazilian Culture

Digital Edition ExtraBonus Content Only Available Here

BEST DAY TRIP

Annapolis, MD visitannapolis.org

• US Naval Academy

• Great restaurants

• Steamed crabs and excellent crab cakes

• Quaint

• Wonderful place to shop

Tom Bishow, Vice President of Sales, RRY Publications, LLC, 410-356-2455 (o), 410-608-1697 (c), tom@ryortho.com.

BEST DAY TRIP

Cape May/Wildwood I love going to the South Jersey Shore in the winter. I head to

Wildwood/Cape May for the day. No traffic in the winter. Of

course staying overnight lets you enjoy the restaurants with-

out the summer crowds. Amazing how many places are open

and it is wonderful zipping down the Garden State Parkway

without any traffic.

Susan Benner, Account Manager, /alert, 973-699-2422, sbenner@alertmarketing.com.

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BESTOF THEBEST2016