YOUR CLOUD PARTNER FOR TV AND VIDEO SERVICESFOR OPERATORS, BROADCASTERS AND CONTENT OWNERS

COMPANY PRESENTATION

ICAREUS LTD

WE TAKE TV COMPANIES TO 2020'S

BY HELPING THEM TO REACH

VIEWERS ANYWHERE AT

ANYTIME AND BRINGING

INTERNET BASED ADVERTISING

TO BROADCAST TV

Icareus' solutions are enjoyed by millions of

consumers via leading broadcasters,

operators and content distributors in over 50

countries. Combining broadband and

broadcast technologies have been the core of

our activities since 2001, true pioneers some

say. We have seen, learned and been making

the change from "old” linear TV to today's

hybrid multi-screen experience, a better TV

experience.

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Milestones

2001 - Icareus is founded

2002 - First iTV Suite delivery in 2002 to MTV3

2003 - First Playout Compact deliveries

2004 - Purchase of assets from Sublime Software

2004 - First international partnerships

2004 - First international customer, RTV38 Italy

2008 - Purchase of assets from Cardinal Information

Systems Ltd.

2009 - Icareus Playout 4.0 released

2010 - Icareus iTV Suite Manager 2.0 released

2010 - First TV Everywhere deployment

2011 - Icareus has customers in 50 countries

2012 - Icareus reseller count tops 25

2013 - Record year in turnover and profit

2014 - Icareus Suite OTT in production in Europe, Asia,

Africa and North-America.

2015 – First HbbTV customers in production

2016 - First Addressable TV case

CLOUD PARTNER FOR

TV AND VIDEO SERVICES

PRODUCTS

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Icareus Playout product family range for Digital Head-ends consists of multipurpose EPG, HbbTV streamers, SSU and video servers. The software solutions are a perfect fit for both operator level redundant systems and simple e.g. in-shop TV systems. Ask us and we will customize you the solution you need.

Icareus Suite is a TV and Video cloud platform targeted for broadcasters, TV operators and publishers to monetize their video based content either on broadband or broadcast environment. Icareus Suite allows you to manage your content, subscribers, devices, services, user experience, advertisements and monetization on pretty much any environment.

We work closely with operators, broadcasters and content owners to deploy TV Applications for better TV experience. Over the last decade we have witnessed the evolution of the TV application platforms and business models.

SOLUTIONS

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Knowing your audiences is a key to succeed as a broadcaster or operator, wether you offer on-demand or linear services. Icareus Audience Monitoring solution enables you to collect viewership data discreetly on both broadband and broadcast audiences.

Are you interested in higher CTR and Impression percentages on quality audience? Add direct dialog with the TV viewer to collect e.g. contact details. Icareus Addressable TV™ takes TV commercials to totally new level by introducing lucrative hybrid ad spaces and personalised video ads.

Icareus Suite is a cloud platform that guarantees you a seamless TV Everywhere experience across on any device: set-top boxes, desktop environments, tablets, mobile, SmartTVs etc. By using Icareus TV App templates you can achieve a fast-to-market, positively distinctive and competitive deployment. For those who require that “little extra” we offer our professional services to build custom solutions.

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Icareus has combined its unique knowledge from both OTT and Broadcast environments to offer a complete platform to manage HbbTV services from video delivery to application deployment. The solution combines all the necessary components from HbbTV 1.1 to 2.0 and above.

GLOBAL CUSTOMER BASE

North-America

South-America

Central and South-Europe

North-Europe

Middle-East

Africa

Asia

Icareus has customers in about 50 countries around the world.

ICAREUS BUSINESS PARTNERSRESELLER

PARTNERS

STB PARTNERS

VIDEO PARTNERS

OVP SALES PARTNERS

ADDRESSABLE TV PARTNERS

INFRAPARTNERS

YOUR

COMPANY?

Mr Toni Leiponen, Managing Director & Co-Founder, 40 years, MSc. Eng., MSc. Business.

General responsibility of Icareus Business

In business since 2001

Share holder of Icareus

Mr Mikko Karppinen, Director Technologies & Co-Founder, 39 years, MSc. Eng.

Responsibility of Icareus R&D and business development

In business since 2001

Share holder of Icareus

Mr Kimmo Ojuva, Chairman of the Board, 58 years, MSc. Eng.

Senior Advisor Finpro, Invest in Finland

Ex-Director, R&D Nokia Home Communications

Share holder of Icareus

Mr Juha Saarnio, Member of the Board, 50 years, MSc. Eng.

Senior Advisor and CDO at The Federation of Finnish Technology Industries

Ex-Head of Public Research Programmes, Nokia Research Center

Share holder of Icareus

Mr Jorma Karppinen, Member of the Board, 68 years, Dr. Eng.

Senior Consultant

Ex-Director at EU

THE TEAM

ICAREUS STRENGTHS

FLEXIBILITY WITH EASE

Future proof products and solutions for migration from

broadcast TV to broadband TV.

Strong partnerships with key vendors in the industry –

open APIs for new integrations

Icareus has local presence via resellers in over 20

countries

Icareus has global customer base

Icareus is an agile company that listens to customers and

its partners

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TV Industry is

experiencing its

biggest disruption now.

Icareus is there to help

broadcasters and operators

to grasp the opportunities

with TV Everywhere. - Mikko Karppinen

WE HELP YOU TO GET STARTED AND ASSIST

YOU UNTIL YOU HAVE REACHED YOUR GOAL

CLOUD TV AND VIDEO PARTNER

Mr Toni Leiponen

Managing Director

Icareus Ltd.

toni.leiponen@icareus.com

+358 415015996

Icareus Ltd

Itälahdenkatu 18 A

FI-00210 Helsinki

Finland

p.+358-9-22890801

f. +358-9-22890810