Hot marketing trend 2011 trend_diocean(ws)

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  • 6. 2011 & IT Trend Share Customize Commercial Cloud Security / Privacy 3.9G LTE 3Screen 2011 & Trend Social Myself Celeb-economy Health Pricing Pandemonium Ego Eco Proteur7
  • 7. Commercial Cloud 3.9G LTE Share IT TREND , IT 3ScreenSecurity / Privacy 8
  • 8. - Commercial Cloud 2011 As a service - : HW , SW / 5% - : , 14% 4% 25,480 / 19,525 20% SaaS (Software as a service) - 16,250 20% 13,040 9,610 PaaS (Platform as a Service) 10% 4% - (:/ ) / / 5% 3% 15% IaaS(Infrastructure as a Service) 10 11 12 13 14 (09 ) - ,, IT BUSINESS : ACCESS IT IT : Deliver IT 1. Simplicity 1. Efficient : : - KTF : 11 Laas (30%) 2. Pay-for-Use- SK : / 11 Laas : 2. Elastic : - LG U+ : SaaS 3. Agility : Time-to-Market 3. Responsive NEW : 4. User-centric / EMC : / 4. control * CBS : IT : , 9
  • 9. - Security / Privacy 2011 SNS - , Device : - - 2011 1. : 2. 3. . 4. 5. 5. 350,000 ( : IDC / : ) 300,000 SNS 250,000- 2010, 200,000- SNS 150,000 100,000 50,000- : 1 0- 2009 2010 2011 2012 2013 2014 10
  • 10. - 3.9G LTE 2011 4 3.9G LTE & 85 85 ( : )- : Wi-fi / LTE 61 LTE : Long Term Evolution( ) LTE 40 4 (4G) 25 22 8 LTE 4 0 0.1 1. SKT : 2011 7 LTE 2009 2010 2011 2012 2013 2. KT : CCC LTE CCC( 1.5 ) 3. LG U+ : LTE 7 / 20112 4G (LG 4G LTE ) - : 4G LTE LTE, LTE , ( 4G LTE ) - LG : 11
  • 11. - 3Screen 2011 3screen Mobile + Computer + TV N , , DEVICE KT - - PC , - SKT - N - - 2010 3Screen 2011 , - - // LG U+ - TV 7 : / / : TV - APP TV 19,650 ( : / : ) 5,480 - : 2 & 41,300 * : 1600 / 4.0 N-Screen 1,950 - : 2 PC - LG : 2X 2010 2011 2010 2011 - KT : 2011 7~8 PC , 100