Generation Z Will Disrupt Your Business Forever by MEC Global | Arabnet Digital Summit 2016
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ARE YOU READY FOR GENERATION Z? Rogier Croes - Chief Digital Officer @ MEC Global
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Transcript of Generation Z Will Disrupt Your Business Forever by MEC Global | Arabnet Digital Summit 2016
ARE YOU READY FOR GENERATION Z?
Rogier Croes - Chief Digital Officer @ MEC Global
MY ADVISORY BOARD
WHO WILL INFLUENCE THEIR BRAND PREFERENCE?
LIFE OF A 6 YEAR OLD
2000 2016
LIFE OF A 6 YEAR OLD
2000 2016
Playing games Watching YouTube Listening to Music WhatsApp Instagram Make videoclips …..and maybe….call people
WHAT CAN YOU DO WITH A SMARTPHONE?
WHAT IS THIS FOR?
OLD VS NEW TECHNOLOGY
PROVIDE INTERNET FOR EVERYONE
DIFFERENT THINKING
DIFFERENT EXPECTATIONS
SO…HOW SHOULD THEIR EDUCATION LOOK LIKE?
THE EDUCATIONAL COOKIE
PERSONALISED LEARNING IN A SOCIAL WAY
FOCUS ON WEAKNESS, NOT ON STRENGTH AND INTEREST
IS THIS BASIC KNOWLEDGE?
PROTOTYPING FOR KIDS
CODING FOR KIDS
THEIR JOB EXPECTATIONS
GAMIFICATION OF RECRUITEMENT
GROWING UP WITH DIGITAL LEGO
WHAT IF YOU CAN PLAY LIKE THIS?
WHAT IF YOU CAN PRINT THIS?
WHAT IF YOU CAN PRINT THIS?
OTHER DISRUPTING TECHNOLOGIES?
WHAT IS MY ROLE?
THANKSRogier CroesChief Digital [email protected]@rogiercroes
