Game changers
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Transcript of Game changers
Game ChangersRe-Inventing the Value of Our
Plastic Trash
PLASTICS
Plastic - Everyday Living
Plastic - A Miracle CommodityMid-19th Century ~• limits to natures bounty• physical limitations of natural materials
Innovation in medicine, technology and science, automotive industry and manufacturing industry.
The Toxic Love Affair
What We Know
.
Human Health At Risk!• CANCER• OBESITY• DIABETES• ASTHMA
Marine Life Threatened!• 1 million seabirds and • 100,000 marine animals killed every year.
Plastic Waste has become a Social Justice Issue!
Valuing Plastic
Innovators
Business Re-Designed!
Plastic from the Pacific Gyre
Who is tackling the challenge?Cora
Key Challenges
• Detoxifying plastics• How to make a high quality bottle out of degraded,
brittle plastic that has been floating in the ocean for a decade or more
• How to establish a supply chain for a material that’s floating in the ocean 2000 miles off the West Coast
• How to change consumer behavior to stop the flow of plastics into the waste stream
Strengths- Proven process of recycling plastic- Built in use for the plastic- Raises awareness about the issues in
the Pacific and waste plastics
Weaknesses- Not a practical solution to completely
clean up the Gyre- Difficult to establish a supply chain
with a plastic source that is so remote
Opportunities- Partnership with Envision Plastics- Sharing their process with other
companies to increase awareness
Threats- People will continue to send plastic to landfills further degrading the situation in the Pacific
Complex Waste Streams
• Plastics are comparable to steel on a price per pound basis.
• Less than 10% of plastics from complex waste streams such as durable goods are currently recycled.
• Over 90% of metals are recycled from these same complex waste streams.
MBA Polymers
Strengths• Proprietary system for difficult waste
streams• 20 years of successful history• High volume capacity• Produces high quality product,
comparable to virgin petro plastics
Weaknesses• Requires large scale permanent facility
construction • High capital investment
Opportunities• Unlimited supply of plastics waste• Increased cost of virgin petro plastics• Partnership and investment from
Ambienta I• Partnerships with manufacturers to
offer EvoSource closed-loop recycling services.
Threats• Cheap/ free labor for waste sorting in
3rd world countries• Plastics waste availability, much of the
developed world sends its complex plastics off to developing countries for disposal and processing.
Reduces Plastic. Produces Oil. Creates Community
Gasification Chamber
Condensing Cylinder
Movement Tube
Strengths• Proprietary system for difficult waste
streams• Purpose driven company filling a real
human need• Can get raw materials for free or
inexpensively• Investment by Kleiner Perkins
Weaknesses• Name is difficult to pronounce• A medium sized company that is trying
to grow• Process is not zero waste, there is a
waste product
Opportunities• Unlimited supply of plastics waste• Increased cost of crude oil• Partnership with garbage haulers and
recycling facilities
Threats• If virgin plastic becomes more easily
recyclable (using technologies from MBA Polymers for example) could face scarcity of raw materials
• Expects competitors to emerge soon