crazy ad
description
Transcript of crazy ad
AD20111304193
1101
Are you crazy?
姚水源
What to see this illusion?
Well, at first, you see a nice view of
the tropical forest or something like
that. But, look at the tree in the
m i d d l e ! N o w, s h i f t yo u r e ye s
towards the left, and look at the
rocks. Do you see how the rocks are
very very much like a man who's
screaming? Or better said, mother
nature is screaming due to all the
harm that we do to her! Not nice,
right? And there's even more! You can
find tons of very interesting hidden
images in this poster,
and we strongly encourage you to
take your time and breathe it all in.
Naturally, let us know what you
found as we like to share!
WWF's “Preserve Your World”Campaign
Preserve your world visual optical illusion
D on't you just love it when
W W F h a s a w a r e n e s s
campaigns? They sure like
to make them filled with really cool
visual optical illusions. This Preserve
yo u r wo r l d , p re s e r ve yo u rs e l f
campaign has surely a really nice
poster, and we shared it with you
here. We have to say that there are
tons of hidden images in this poster,
and you should have a lot of fun
while trying to find them – and
hopefully,
this will sensitize you to the dangers
of the pollution and things like that
(we're not really green here…we're
all about science)!
How does this illusion work?
J ust like with all hidden images,
this visual optical illusion works
by the use of the genius had. We
already talked about how it works
and naturally, by now, you should be
more than famil iar with hidden
images – if not, check out our hidden
images category!
What to see this illusion?
Well, at first, you see a nice view of
the tropical forest or something like
that. But, look at the tree in the
m i d d l e ! N o w, s h i f t yo u r e ye s
towards the left, and look at the
rocks. Do you see how the rocks are
very very much like a man who's
screaming? Or better said, mother
nature is screaming due to all the
harm that we do to her! Not nice,
right? And there's even more! You can
find tons of very interesting hidden
images in this poster,
and we strongly encourage you to
take your time and breathe it all in.
Naturally, let us know what you
found as we like to share!
WWF's “Preserve Your World”Campaign
Preserve your world visual optical illusion
D on't you just love it when
W W F h a s a w a r e n e s s
campaigns? They sure like
to make them filled with really cool
visual optical illusions. This Preserve
yo u r wo r l d , p re s e r ve yo u rs e l f
campaign has surely a really nice
poster, and we shared it with you
here. We have to say that there are
tons of hidden images in this poster,
and you should have a lot of fun
while trying to find them – and
hopefully,
this will sensitize you to the dangers
of the pollution and things like that
(we're not really green here…we're
all about science)!
How does this illusion work?
J ust like with all hidden images,
this visual optical illusion works
by the use of the genius had. We
already talked about how it works
and naturally, by now, you should be
more than famil iar with hidden
images – if not, check out our hidden
images category!
Give a hand to wildlife
The WWF “Give A Hand to Wildlife”
campaign was developed at Saatchi
& Saatch i S imko, Geneva , by
creative director Olivier Girard,
copywriter Jean-Michael Larsen,
art director Nicolas Poulain, with
body painter Guido Daniele.
Credits
T hese print advertisements are made for WWF by
well-known advertising agency Saatchi & Saatchi.
The slogan that goes along with the ads is: “Give a
hand to wildlife”.It points out the fact that there are many
endangered species in the world that need attention. The
campaign has won a Grand Prix award at Cannes.
Give a hand to wildlife
The WWF “Give A Hand to Wildlife”
campaign was developed at Saatchi
& Saatch i S imko, Geneva , by
creative director Olivier Girard,
copywriter Jean-Michael Larsen,
art director Nicolas Poulain, with
body painter Guido Daniele.
Credits
T hese print advertisements are made for WWF by
well-known advertising agency Saatchi & Saatchi.
The slogan that goes along with the ads is: “Give a
hand to wildlife”.It points out the fact that there are many
endangered species in the world that need attention. The
campaign has won a Grand Prix award at Cannes.
San Francisco Zoo print campaign
A sk someone, “What's the first
thing that comes to mind when
you hear the word Jaguar?“
and they'll probably mention the car.
That's because, with the proliferation
of brand names based on animals, it's
sometimes easy to forget the animals
that inspired them.
With this in mind, San Francisco-based
BBDO West created these print ads
(part of a television, print and online
campaign) for the San Francisco Zoo to
attract new visitors and members and
to help people remember the "real"
animals behind the words. The ads
show a single animal-inspired word
with multiple meanings and a small line
of type that's a call-to-action to visit
the zoo. The result? Near record-level
zoo attendance.
San Francisco Zoo print campaign
A sk someone, “What's the first
thing that comes to mind when
you hear the word Jaguar?“
and they'll probably mention the car.
That's because, with the proliferation
of brand names based on animals, it's
sometimes easy to forget the animals
that inspired them.
With this in mind, San Francisco-based
BBDO West created these print ads
(part of a television, print and online
campaign) for the San Francisco Zoo to
attract new visitors and members and
to help people remember the "real"
animals behind the words. The ads
show a single animal-inspired word
with multiple meanings and a small line
of type that's a call-to-action to visit
the zoo. The result? Near record-level
zoo attendance.
T his series of advertisements
create as the theme to beauty,
showing the men and women of a
b e a u t i f u l t ra n s fo r m at i o n p ro c e s s ,
e x t r a o r d i n a r y c r e a t i v i t y. I t a l s o
demonstrating the features that the
brand product can make people become
more beautiful.
E. Breuninger GmbH & Co., is a
S t u t t g a r t - b a s e d G e r m a n
department store retailer trading
u n d e r t h e n a m e B re u n i n g e r.
Targeted predominantly at up-
market shoppers, the Breuninger
range is main ly restr icted to
fashion, clothing and premium
household goods.
B reuninger was founded in
1881 on the same site it
o c c u p i e s to d ay at t h e
centre of Stuttgart on Marktplatz
(market square). This head office
outlet now covers 35,000 sqm and
is one of the largest of its kind in
the whole of Germany. In terms of
p r i vate l y o w n e d d e p a r t m e nt
stores, Breuninger's head office
outlet in Stuttgart is the second
largest in Europe (after Harrods).
Breuninger Metamorphosis
T his series of advertisements
create as the theme to beauty,
showing the men and women of a
b e a u t i f u l t ra n s fo r m at i o n p ro c e s s ,
e x t r a o r d i n a r y c r e a t i v i t y. I t a l s o
demonstrating the features that the
brand product can make people become
more beautiful.
E. Breuninger GmbH & Co., is a
S t u t t g a r t - b a s e d G e r m a n
department store retailer trading
u n d e r t h e n a m e B re u n i n g e r.
Targeted predominantly at up-
market shoppers, the Breuninger
range is main ly restr icted to
fashion, clothing and premium
household goods.
B reuninger was founded in
1881 on the same site it
o c c u p i e s to d ay at t h e
centre of Stuttgart on Marktplatz
(market square). This head office
outlet now covers 35,000 sqm and
is one of the largest of its kind in
the whole of Germany. In terms of
p r i vate l y o w n e d d e p a r t m e nt
stores, Breuninger's head office
outlet in Stuttgart is the second
largest in Europe (after Harrods).
Breuninger Metamorphosis
Crazy Advertising